Brandwave

Hamilton pilates studios in New Zealand:Which brands are most popular in search?

In August 2026, Reform Fitness was the most searched among hamilton pilates studios in New Zealand, with an estimated 860 branded searches and 65.6% estimated Share of Search within this set.

Share of Search, August 2026
  1. Reform Fitness65.6%
  2. Lifted Pilates16.8%
  3. KX Pilates14.5%
  4. Body Reform Pilates3.1%
  5. @Pilates0%

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Share of SearchLeaderboard

Compare Hamilton Pilates studios using branded searches made in Hamilton. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among hamilton pilates studios in New Zealand, by month

Share of Search by month for Reform Fitness, Lifted Pilates, KX Pilates, Body Reform Pilates. The figures are in the table below the chart.

View monthly share of search table
MonthReform FitnessLifted PilatesKX PilatesBody Reform Pilates@Pilates
Oct 202563.3%12.7%20%3.3%0.67%
Nov 202567.9%11.4%17.1%2.9%0.71%
Dec 202567%13.4%15.5%4.1%0%
Jan 202662.2%17.6%16.9%3.4%0%
Feb 202657.4%18.9%18.9%4.1%0.68%
Mar 202662%16.9%18.1%2.4%0.6%
Apr 202661.9%19.4%14.8%3.2%0.65%
May 202665.5%17.9%12.4%3.4%0.69%
Jun 202666.9%16.5%13.4%2.4%0.79%
Jul 202663.6%18.2%14.9%2.5%0.83%
Aug 202665.6%16.8%14.5%3.1%0%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Reform Fitness

    65.6%

    held 1st · 860 estimated branded searches · +11.7% vs prior month · +2 points

  2. 2.Lifted Pilates

    16.8%

    held 2nd · 220 estimated branded searches · 0% vs prior month · -1.4 points

  3. 3.KX Pilates

    14.5%

    held 3rd · 190 estimated branded searches · +5.6% vs prior month · -0.4 points

  4. 4.Body Reform Pilates

    3.1%

    held 4th · 40 estimated branded searches · +33.3% vs prior month · +0.6 points

  5. 5.@Pilates

    0%

    held 5th · 0 estimated branded searches · -100% vs prior month · -0.8 points

Compare search popularity between leading brands

Which brand is most popular in search among hamilton pilates studios in New Zealand?

In August 2026, Reform Fitness was the most searched among hamilton pilates studios in New Zealand, with an estimated 860 branded searches and 65.6% estimated Share of Search within this set. Lifted Pilates is in 2nd place, 48.9 percentage points behind at 16.8% Share of Search.

New Zealand hamilton pilates studios, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Reform Fitness63.3% → 65.6%67.9%Nov 202557.4%Feb 20261st
Lifted Pilates12.7% → 16.8%19.4%Apr 202611.4%Nov 20253rd → 2nd
KX Pilates20% → 14.5%20%Oct 202512.4%May 20262nd → 3rd
Body Reform Pilates3.3% → 3.1%4.1%Dec 20252.4%Jun 20264th
@Pilates0.67% → 0%0.83%Jul 20260%Dec 20255th

Each finding as a sentence

  • Across the 11 months ending August 2026, Reform Fitness’ estimated Share of Search among hamilton pilates studios in New Zealand increased from 63.3% to 65.6%.
  • Across the 11 months ending August 2026, Lifted Pilates’ estimated Share of Search among hamilton pilates studios in New Zealand increased from 12.7% to 16.8%.
  • Across the 11 months ending August 2026, KX Pilates’ estimated Share of Search among hamilton pilates studios in New Zealand decreased from 20% to 14.5%.
  • Across the 11 months ending August 2026, @Pilates’ estimated Share of Search among hamilton pilates studios in New Zealand decreased from 0.67% to 0%.
  • Across the 11 months ending August 2026, Reform Fitness’ estimated Share of Search among hamilton pilates studios in New Zealand peaked at 67.9% in November 2025 and was lowest at 57.4% in February 2026.
  • Across the 11 months ending August 2026, Lifted Pilates’ estimated Share of Search among hamilton pilates studios in New Zealand peaked at 19.4% in April 2026 and was lowest at 11.4% in November 2025.
  • Across the 11 months ending August 2026, KX Pilates’ estimated Share of Search among hamilton pilates studios in New Zealand peaked at 20% in October 2025 and was lowest at 12.4% in May 2026.
  • Across the 11 months ending August 2026, Body Reform Pilates’ estimated Share of Search among hamilton pilates studios in New Zealand peaked at 4.1% in December 2025 and was lowest at 2.4% in June 2026.
  • Across the 11 months ending August 2026, Lifted Pilates rose from 3rd to 2nd among hamilton pilates studios in New Zealand.
  • Across the 11 months ending August 2026, KX Pilates fell from 2nd to 3rd among hamilton pilates studios in New Zealand.
  • Across the 11 months ending August 2026, Body Reform Pilates held steady: its estimated Share of Search among hamilton pilates studios in New Zealand moved less than 0.5 percentage points.

How did search popularity change for New Zealand hamilton pilates studios in August 2026?

  1. In August 2026, Reform Fitness gained estimated Share of Search among hamilton pilates studios in New Zealand, from 63.6% to 65.6%.

  2. In August 2026, Body Reform Pilates gained estimated Share of Search among hamilton pilates studios in New Zealand, from 2.5% to 3.1%.

  3. In August 2026, Lifted Pilates lost estimated Share of Search among hamilton pilates studios in New Zealand, from 18.2% to 16.8%.

  4. In August 2026, @Pilates lost estimated Share of Search among hamilton pilates studios in New Zealand, from 0.83% to 0%.

  5. Estimated monthly branded searches for KX Pilates in New Zealand fell 36.7% over 11 measured months, from 300 to 190 in August 2026.

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