Nolans Lawyers vs Woodward Chrisp:Which is more popular in New Zealand?
In October 2026, Woodward Chrisp had more branded searches than Nolans Lawyers among Gisborne law firms in New Zealand. Woodward Chrisp had about 240 branded searches, while Nolans Lawyers had 150. Woodward Chrisp made up 48% of all Gisborne law firm searches we track, and Nolans Lawyers accounted for 30%. When we asked ChatGPT and Google AI Overviews about Gisborne law firms, both Nolans Lawyers and Woodward Chrisp appeared in all three answers. Nolans Lawyers was mentioned before Woodward Chrisp in every answer.
Who do people search for more?
Woodward Chrisp, about 60% more searches than Nolans Lawyers
Who does AI mention more?
Both are mentioned in every answer we collected.
Who does AI recommend more?
Nolans Lawyers, named ahead of Woodward Chrisp in every answer
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Top Gisborne law firms in ChatGPT and Google AI Overviews
In three ChatGPT questions, both Nolans Lawyers and Woodward Chrisp showed up in all three answers. Nolans Lawyers was listed before Woodward Chrisp in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Woodward Chrisp3 of 3Named in 3 of 3 ChatGPT answers
- Nolans Lawyers3 of 3Named in 3 of 3 ChatGPT answers
Grey Street Legal3 of 3Named in 3 of 3 ChatGPT answers- Wilson Barber & Co2 of 3Named in 2 of 3 ChatGPT answers
See every answer about Gisborne law firms
3 answers
Asked ChatGPT
“Which law firm should I hire in Gisborne, New Zealand?”
Asked ChatGPT
“What are the best law firms in Gisborne, New Zealand?”
Asked ChatGPT
“What's the best law firm in Gisborne, New Zealand for legal advice?”
Searched Google, AI Overview
“gisborne lawyers”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“family lawyer gisborne”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Nolans Lawyers or Woodward Chrisp more popular in search?
This chart shows how often people search Google for Nolans Lawyers and Woodward Chrisp by name. Each line represents a brand's share of searches for all four Gisborne law firms we track, month by month, from searches in New Zealand.
Share of searches by month for Woodward Chrisp, Nolans Lawyers. The figures are in the table below the chart.
View monthly share of searches table
| Month | Woodward Chrisp | Nolans Lawyers | Grey Street Legal | Wilson Barber & Co |
|---|---|---|---|---|
| Nov 2025 | 49.2% | 27.7% | 21.5% | 1.5% |
| Dec 2025 | 46% | 30% | 20% | 4% |
| Jan 2026 | 48.3% | 25.9% | 20.7% | 5.2% |
| Feb 2026 | 50% | 27.3% | 19.7% | 3% |
| Mar 2026 | 45.9% | 29.7% | 21.6% | 2.7% |
| Apr 2026 | 50% | 31% | 17.2% | 1.7% |
| May 2026 | 49.2% | 30.5% | 18.6% | 1.7% |
| Jun 2026 | 47.4% | 31.6% | 19.3% | 1.8% |
| Jul 2026 | 53.3% | 25% | 20% | 1.7% |
| Aug 2026 | 46.6% | 31% | 20.7% | 1.7% |
| Sep 2026 | 51.7% | 25.9% | 20.7% | 1.7% |
| Oct 2026 | 48% | 30% | 20% | 2% |
How has branded search for Nolans Lawyers and Woodward Chrisp changed in New Zealand over the last 12 months?
3 findings
- Woodward Chrisp was ahead of Nolans Lawyers in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Nolans Lawyers’ share of searches among Gisborne law firms in New Zealand moved from 27.7% to 30%, and its estimated monthly branded searches moved from 180 to 150.
- Across the 12 months ending October 2026, Woodward Chrisp’s share of searches among Gisborne law firms in New Zealand moved from 49.2% to 48%, and its estimated monthly branded searches moved from 320 to 240.
How did search popularity change for New Zealand Gisborne law firms in October 2026?
2 changes
In October 2026, Nolans Lawyers gained share of searches among Gisborne law firms in New Zealand, from 25.9% to 30%.
In October 2026, Woodward Chrisp lost share of searches among Gisborne law firms in New Zealand, from 51.7% to 48%.
How are Nolans Lawyers’ and Woodward Chrisp’s branded searches counted?
7 search terms
Brandwave collects information about searches that people make online using Nolans Lawyers’ and Woodward Chrisp’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Nolans Lawyers
2 branded search terms
- nolans lawyers
- nolans lawyers gisborne
Woodward Chrisp
5 branded search terms
- woodward chrisp
- woodward chrisp gisborne
- woodward chrisp lawyers
- woodward chrisp solicitors
- woodward-chrisp
Other head-to-heads among Gisborne law firms
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