Brandwave

Auckland renovation builders in New Zealand:Which brands are most popular in search?

In August 2026, Refresh Renovations was the most searched among auckland renovation builders in New Zealand, with an estimated 500 branded searches and 71.4% estimated Share of Search within this set.

Share of Search, August 2026
  1. Refresh Renovations71.4%
  2. Smith & Sons21.4%
  3. Reliable Renovations7.1%

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Share of SearchLeaderboard

Compare Auckland renovation builders using branded searches made in Auckland. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among auckland renovation builders in New Zealand, by month

Share of Search by month for Refresh Renovations, Smith & Sons, Reliable Renovations. The figures are in the table below the chart.

View monthly share of search table
MonthRefresh RenovationsSmith & SonsReliable Renovations
Oct 202574.2%17.7%8.1%
Nov 202580.9%13.2%5.9%
Dec 202568.3%26.8%4.9%
Jan 202671.7%20%8.3%
Feb 202674.6%19.7%5.6%
Mar 202675.3%17.8%6.8%
Apr 202673.8%19.7%6.6%
May 202678.6%15.7%5.7%
Jun 202677.4%17.7%4.8%
Jul 202672.6%19.4%8.1%
Aug 202671.4%21.4%7.1%
Sep 2026———

This month’s ranking, August 2026

  1. held 1st · 500 estimated branded searches · +11.1% vs prior month · -1.2 points

  2. held 2nd · 150 estimated branded searches · +25% vs prior month · +2.1 points

  3. held 3rd · 50 estimated branded searches · 0% vs prior month · -0.9 points

Compare search popularity between leading brands

Which brand is most popular in search among auckland renovation builders in New Zealand?

In August 2026, Refresh Renovations was the most searched among auckland renovation builders in New Zealand, with an estimated 500 branded searches and 71.4% estimated Share of Search within this set. Smith & Sons is in 2nd place, 50 percentage points behind at 21.4% Share of Search.

New Zealand auckland renovation builders, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Refresh Renovations74.2% → 71.4%80.9%Nov 202568.3%Dec 20251st
Smith & Sons17.7% → 21.4%26.8%Dec 202513.2%Nov 20252nd
Reliable Renovations8.1% → 7.1%8.3%Jan 20264.8%Jun 20263rd

Each finding as a sentence

  • Across the 11 months ending August 2026, Refresh Renovations’ estimated Share of Search among auckland renovation builders in New Zealand decreased from 74.2% to 71.4%.
  • Across the 11 months ending August 2026, Smith & Sons’ estimated Share of Search among auckland renovation builders in New Zealand increased from 17.7% to 21.4%.
  • Across the 11 months ending August 2026, Reliable Renovations’ estimated Share of Search among auckland renovation builders in New Zealand decreased from 8.1% to 7.1%.
  • Across the 11 months ending August 2026, Refresh Renovations’ estimated Share of Search among auckland renovation builders in New Zealand peaked at 80.9% in November 2025 and was lowest at 68.3% in December 2025.
  • Across the 11 months ending August 2026, Smith & Sons’ estimated Share of Search among auckland renovation builders in New Zealand peaked at 26.8% in December 2025 and was lowest at 13.2% in November 2025.
  • Across the 11 months ending August 2026, Reliable Renovations’ estimated Share of Search among auckland renovation builders in New Zealand peaked at 8.3% in January 2026 and was lowest at 4.8% in June 2026.

How did search popularity change for New Zealand auckland renovation builders in August 2026?

  1. In August 2026, Smith & Sons gained estimated Share of Search among auckland renovation builders in New Zealand, from 19.4% to 21.4%.

  2. In August 2026, Refresh Renovations lost estimated Share of Search among auckland renovation builders in New Zealand, from 72.6% to 71.4%.

  3. In August 2026, Reliable Renovations lost estimated Share of Search among auckland renovation builders in New Zealand, from 8.1% to 7.1%.

How the Brand Demand Index is measured

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