Brandwave

Auckland PR agencies in New Zealand:Which brands are most popular in search?

In August 2026, Undertow Media was the most searched among auckland PR agencies in New Zealand, with an estimated 310 branded searches and 66% estimated Share of Search within this set.

Share of Search, August 2026
  1. Undertow Media66%
  2. Wright Communications12.8%
  3. Impact PR10.6%
  4. Boyd PR8.5%
  5. Goode PR2.1%

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Share of SearchLeaderboard

Compare Auckland pR agencies using branded searches made in Auckland. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among auckland PR agencies in New Zealand, by month

Share of Search by month for Undertow Media, Wright Communications, Impact PR, Boyd PR, Goode PR. The figures are in the table below the chart.

View monthly share of search table
MonthUndertow MediaWright CommunicationsImpact PRBoyd PRGoode PR
Oct 202551%16.3%14.3%8.2%10.2%
Nov 202552.5%17.5%15%10%5%
Dec 202548.5%21.2%12.1%12.1%6.1%
Jan 202655.3%15.8%13.2%5.3%10.5%
Feb 202660.9%15.2%10.9%8.7%4.3%
Mar 202666.7%13.7%7.8%7.8%3.9%
Apr 202653.5%11.6%16.3%9.3%9.3%
May 202654.9%9.8%15.7%9.8%9.8%
Jun 202659.6%15.4%9.6%9.6%5.8%
Jul 202663.3%8.2%16.3%8.2%4.1%
Aug 202666%12.8%10.6%8.5%2.1%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Undertow Media

    66%

    held 1st · 310 estimated branded searches · 0% vs prior month · +2.7 points

  2. 2.Wright Communications

    12.8%

    moved from 4th to 2nd · 60 estimated branded searches · +50% vs prior month · +4.6 points

  3. 3.Impact PR

    10.6%

    moved from 2nd to 3rd · 50 estimated branded searches · -37.5% vs prior month · -5.7 points

  4. 4.Boyd PR

    8.5%

    moved from 3rd to 4th · 40 estimated branded searches · 0% vs prior month · +0.3 points

  5. 5.Goode PR

    2.1%

    held 5th · 10 estimated branded searches · -50% vs prior month · -2 points

Compare search popularity between leading brands

Which brand is most popular in search among auckland PR agencies in New Zealand?

In August 2026, Undertow Media was the most searched among auckland PR agencies in New Zealand, with an estimated 310 branded searches and 66% estimated Share of Search within this set. Wright Communications is in 2nd place, 53.2 percentage points behind at 12.8% Share of Search.

New Zealand auckland PR agencies, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Undertow Media51% → 66%66.7%Mar 202648.5%Dec 20251st
Wright Communications16.3% → 12.8%21.2%Dec 20258.2%Jul 20262nd
Impact PR14.3% → 10.6%16.3%Jul 20267.8%Mar 20263rd
Boyd PR8.2% → 8.5%12.1%Dec 20255.3%Jan 20265th → 4th
Goode PR10.2% → 2.1%10.5%Jan 20262.1%Aug 20264th → 5th

Each finding as a sentence

  • Across the 11 months ending August 2026, Undertow Media’s estimated Share of Search among auckland PR agencies in New Zealand increased from 51% to 66%.
  • Across the 11 months ending August 2026, Wright Communications’ estimated Share of Search among auckland PR agencies in New Zealand decreased from 16.3% to 12.8%.
  • Across the 11 months ending August 2026, Impact PR’s estimated Share of Search among auckland PR agencies in New Zealand decreased from 14.3% to 10.6%.
  • Across the 11 months ending August 2026, Goode PR’s estimated Share of Search among auckland PR agencies in New Zealand decreased from 10.2% to 2.1%.
  • Across the 11 months ending August 2026, Undertow Media’s estimated Share of Search among auckland PR agencies in New Zealand peaked at 66.7% in March 2026 and was lowest at 48.5% in December 2025.
  • Across the 11 months ending August 2026, Wright Communications’ estimated Share of Search among auckland PR agencies in New Zealand peaked at 21.2% in December 2025 and was lowest at 8.2% in July 2026.
  • Across the 11 months ending August 2026, Impact PR’s estimated Share of Search among auckland PR agencies in New Zealand peaked at 16.3% in July 2026 and was lowest at 7.8% in March 2026.
  • Across the 11 months ending August 2026, Boyd PR’s estimated Share of Search among auckland PR agencies in New Zealand peaked at 12.1% in December 2025 and was lowest at 5.3% in January 2026.
  • Across the 11 months ending August 2026, Goode PR’s estimated Share of Search among auckland PR agencies in New Zealand peaked at 10.5% in January 2026 and was lowest at 2.1% in August 2026.
  • Across the 11 months ending August 2026, Boyd PR rose from 5th to 4th among auckland PR agencies in New Zealand.
  • Across the 11 months ending August 2026, Goode PR fell from 4th to 5th among auckland PR agencies in New Zealand.

How did search popularity change for New Zealand auckland PR agencies in August 2026?

  1. In August 2026, Wright Communications overtook Boyd PR to rank 2nd among auckland PR agencies in New Zealand, at 12.8%.

  2. In August 2026, Undertow Media gained estimated Share of Search among auckland PR agencies in New Zealand, from 63.3% to 66%.

  3. In August 2026, Impact PR lost estimated Share of Search among auckland PR agencies in New Zealand, from 16.3% to 10.6%.

  4. In August 2026, Goode PR lost estimated Share of Search among auckland PR agencies in New Zealand, from 4.1% to 2.1%.

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