Argyle Welsh Finnigan vs RMF Silva:Which is more popular in New Zealand?
In October 2026, Argyle Welsh Finnigan had more branded searches than RMF Silva among Ashburton law firms in New Zealand. Argyle Welsh Finnigan had about 180 branded searches, while RMF Silva had 160. Argyle Welsh Finnigan made up 43.9% of all Ashburton law firm searches we track, and RMF Silva accounted for 39%. When we asked ChatGPT and Google AI Overviews about Ashburton law firms, Argyle Welsh Finnigan appeared in all three answers and RMF Silva in two. RMF Silva was mentioned before Argyle Welsh Finnigan in two out of three answers.
Who do people search for more?
Argyle Welsh Finnigan, about 13% more searches than RMF Silva
Who does AI mention more?
Argyle Welsh Finnigan, mentioned in every answer we collected
Who does AI recommend more?
RMF Silva, named ahead of Argyle Welsh Finnigan in 2 of 3 answers
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Top Ashburton law firms in ChatGPT and Google AI Overviews
In three ChatGPT questions, Argyle Welsh Finnigan appeared in all three answers. RMF Silva was mentioned in two out of three: in two of the three ChatGPT answers. RMF Silva was listed before Argyle Welsh Finnigan in two out of three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Argyle Welsh Finnigan3 of 3Named in 3 of 3 ChatGPT answers
Arrowsmith Law3 of 3Named in 3 of 3 ChatGPT answers
White Fox & Jones3 of 3Named in 3 of 3 ChatGPT answers- RMF Silva2 of 3Named in 2 of 3 ChatGPT answers
Everist Gilchrist Lawyers2 of 3Named in 2 of 3 ChatGPT answers
See every answer about Ashburton law firms
3 answers
Asked ChatGPT
“Which law firm should I hire in Ashburton, New Zealand?”
Asked ChatGPT
“What are the best law firms in Ashburton, New Zealand?”
Asked ChatGPT
“What's the best law firm in Ashburton, New Zealand for property or family advice?”
Searched Google, AI Overview
“family lawyer ashburton”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“solicitor ashburton”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Is Argyle Welsh Finnigan or RMF Silva more popular in search?
This chart shows how often people search Google for Argyle Welsh Finnigan and RMF Silva by name. Each line represents a brand's share of searches for all five Ashburton law firms we track, month by month, from searches in New Zealand.
Share of searches by month for Argyle Welsh Finnigan, RMF Silva. The figures are in the table below the chart.
View monthly share of searches table
| Month | Argyle Welsh Finnigan | RMF Silva | Arrowsmith Law | Everist Gilchrist Lawyers | White Fox & Jones |
|---|---|---|---|---|---|
| Nov 2025 | 29% | 48.4% | 17.7% | 0% | 4.8% |
| Dec 2025 | 29% | 41.9% | 22.6% | 1.6% | 4.8% |
| Jan 2026 | 32.1% | 42.9% | 19.6% | 0% | 5.4% |
| Feb 2026 | 34.4% | 45.3% | 14.1% | 1.6% | 4.7% |
| Mar 2026 | 33.8% | 40% | 16.9% | 1.5% | 7.7% |
| Apr 2026 | 36.4% | 45.5% | 11.4% | 0% | 6.8% |
| May 2026 | 40% | 44.4% | 6.7% | 2.2% | 6.7% |
| Jun 2026 | 39.1% | 45.7% | 8.7% | 0% | 6.5% |
| Jul 2026 | 35.6% | 44.4% | 11.1% | 0% | 8.9% |
| Aug 2026 | 34.1% | 45.5% | 11.4% | 2.3% | 6.8% |
| Sep 2026 | 39.1% | 43.5% | 10.9% | 0% | 6.5% |
| Oct 2026 | 43.9% | 39% | 12.2% | 2.4% | 2.4% |
How has branded search for Argyle Welsh Finnigan and RMF Silva changed in New Zealand over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending October 2026: Argyle Welsh Finnigan took it in October 2026.
- Across the 12 months ending October 2026, Argyle Welsh Finnigan’s share of searches among Ashburton law firms in New Zealand moved from 29% to 43.9%, and its estimated monthly branded searches held steady at 180.
- Across the 12 months ending October 2026, RMF Silva’s share of searches among Ashburton law firms in New Zealand moved from 48.4% to 39%, and its estimated monthly branded searches moved from 300 to 160.
How did search popularity change for New Zealand Ashburton law firms in October 2026?
2 changes
In October 2026, Argyle Welsh Finnigan overtook RMF Silva to become the leader among Ashburton law firms in New Zealand, with 43.9% of the searches.
In October 2026, RMF Silva lost share of searches among Ashburton law firms in New Zealand, from 43.5% to 39%.
How are Argyle Welsh Finnigan’s and RMF Silva’s branded searches counted?
6 search terms
Brandwave collects information about searches that people make online using Argyle Welsh Finnigan’s and RMF Silva’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Argyle Welsh Finnigan
3 branded search terms
- argyle welsh finnigan
- argyle welsh finnigan ashburton
- argyle welsh finnigan solicitors
RMF Silva
3 branded search terms
- rmf silva
- rmf silva ashburton
- rmfsilva
Other head-to-heads among Ashburton law firms
- Argyle Welsh Finnigan vs Arrowsmith Law: compare popularity
- Argyle Welsh Finnigan vs Everist Gilchrist Lawyers: compare popularity
- Argyle Welsh Finnigan vs White Fox & Jones: compare popularity
- RMF Silva vs Arrowsmith Law: compare popularity
- RMF Silva vs Everist Gilchrist Lawyers: compare popularity
- RMF Silva vs White Fox & Jones: compare popularity
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