Brandwave

The Attention Seeker vs Traction Marketing:Which is more popular by branded search in New Zealand?

In August 2026, The Attention Seeker had more branded searches than Traction Marketing among performance and digital marketing agencies in New Zealand. The Attention Seeker was estimated to have 650 branded searches compared to Traction Marketing’s 140, and held a 22% Share of Search versus Traction Marketing’s 4.7%.

Share of Search among performance and digital marketing agencies in New Zealand in August 2026Which is more popular in search, The Attention Seeker or Traction Marketing?
The Attention Seeker22%650 searches
vs
Traction Marketing4.7%140 searches
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Which is more popular in search, The Attention Seeker or Traction Marketing?

SEO, paid media, analytics and digital growth agencies. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

The Attention Seeker and Traction Marketing among performance and digital marketing agencies in New Zealand, by month

Share of Search by month for The Attention Seeker, Traction Marketing. The figures are in the table below the chart.

View monthly share of search table
MonthThe Attention SeekerDigital InfluencePH DigitalPure SEOSprocket DigitalGlasshouse DigitalAro DigitalTraction MarketingRidiculous DigitalSEO WebsitesWeb WonksAtlas DigitalAuthentic Digital
Oct 202526.3%6.8%10.4%15.6%6.8%6.8%6.8%2.9%2.9%2.3%4.5%4.2%3.6%
Nov 202526.2%8.5%12.8%13.1%8.5%4.6%4.6%2.3%4.6%2.3%5.6%3.3%3.6%
Dec 202519.9%6.1%10.8%14.3%9.1%9.1%6.5%3%9.1%2.2%3.9%3%3%
Jan 202621.7%7.9%10.1%12%12%7.9%8.2%1.9%5.2%2.6%5.2%2.6%2.6%
Feb 202626.6%6.5%10%10%12%5.3%6.8%2.8%6.5%3.5%3.5%3.8%2.8%
Mar 202627.2%8.2%8.6%8.4%8.2%4.4%5.6%3.6%4.4%6.7%8.2%4.4%2.3%
Apr 202629.8%9.7%10%12.2%7.9%2.7%8.2%3.3%2.7%3.3%5.2%2.7%2.1%
May 202633.8%9.8%10.1%10.4%9.8%5.3%3.5%2.8%2.3%2.3%4.3%2.8%2.8%
Jun 202629.1%8.2%12.6%10.1%12.4%6.7%2.8%5.4%2.8%2.3%2.8%2.3%2.3%
Jul 202620.4%11.2%11.6%11.9%13.7%4.9%3.9%3.2%4.9%3.9%3.2%3.5%3.9%
Aug 202622%13.2%11.9%11.2%8.8%5.8%5.1%4.7%3.7%3.7%3.7%3.1%3.1%
Sep 2026—————————————

How has the The Attention Seeker and Traction Marketing comparison changed over the last 12 months?

How did search popularity change for New Zealand performance and digital marketing agencies in August 2026?

  1. In August 2026, Traction Marketing overtook Atlas Digital to rank 8th among performance and digital marketing agencies in New Zealand, at 4.7%.

  2. In August 2026, The Attention Seeker gained estimated Share of Search among performance and digital marketing agencies in New Zealand, from 20.4% to 22%.

How each brand is measured

Brandwave collects information about searches that people make online using The Attention Seeker’s and Traction Marketing’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

The Attention Seeker

8 branded search terms

  • attn seeker
  • attnseeker
  • the attention seeker
  • the attention seeker agency
  • the attention seeker auckland
  • the attention seeker nz
  • the attention seeker reviews
  • the attn seeker

Traction Marketing

1 branded search term

  • Traction Marketing

How the Brand Demand Index is measured

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