Brandwave

Te Pāti Māori vs Vision New Zealand:Which is more popular in New Zealand?

In October 2026, Te Pāti Māori had more branded searches than Vision New Zealand among political parties in New Zealand. Te Pāti Māori had about 18,700 branded searches, while Vision New Zealand had 320. Te Pāti Māori made up 5% of all political party searches we track, and Vision New Zealand accounted for 0.09%. When we asked ChatGPT and Google AI Overviews about political parties, Te Pāti Māori appeared in all five answers and Vision New Zealand in two. Te Pāti Māori was mentioned before Vision New Zealand in every answer.

Among political parties in New Zealand in October 2026

Who do people search for more?

Te Pāti Māori, about 58 searches for every 1 for Vision New Zealand

Te Pāti Māori 18.7K searchesVision New Zealand 320 searches

Who does AI mention more?

Te Pāti Māori, mentioned in every answer we collected

Te Pāti Māori in 5 of 5Vision New Zealand in 2 of 5

Who does AI recommend more?

Te Pāti Māori, named ahead of Vision New Zealand in every answer

Te Pāti Māori first in 5Vision New Zealand never first

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Top political parties in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Te Pāti Māori appeared in all five answers. Vision New Zealand was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. Te Pāti Māori was listed before Vision New Zealand in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. National Party1st
  2. Labour Party2nd
  3. Green Party3rd
  4. ACT New Zealand4th
  5. New Zealand First5th
  6. Te Pāti Māori6th
  7. Alliance Party7th
  8. Animal Justice Party8th
  9. The Cannabis Party9th
  10. +5 more
  11. Vision New Zealand15th
  12. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Green Party5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • New Zealand First5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • National Party5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Labour Party5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ACT New Zealand5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Te Pāti Māori5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Opportunity Party2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Conservative Party NZ2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Alliance Party2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Vision New Zealand2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers

+6 more

See every answer about political parties

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.

Is Te Pāti Māori or Vision New Zealand more popular in search?

This chart shows how often people search Google for Te Pāti Māori and Vision New Zealand by name. Each line represents a brand's share of searches for all 17 political party brands we track, month by month, from searches in New Zealand.

Te Pāti Māori and Vision New Zealand among political parties in New Zealand, by month

Share of searches by month for Te Pāti Māori, Vision New Zealand. The figures are in the table below the chart.

View monthly share of searches table
MonthOpportunity PartyGreen PartyNew Zealand FirstNational PartyLabour PartyACT New ZealandTe Pāti MāoriConservative Party NZAlliance PartyNew Zealand LoyalWomen's Rights PartyThe Cannabis PartyNZ Outdoors & Freedom PartyTe Tai Tokerau PartyAnimal Justice PartyVision New Zealand
Nov 202520.7%7.8%6%10%8.8%2.7%43.2%0.23%——0.23%0.15%0.1%—0.1%0%
Dec 202511.3%14.3%9.8%13.6%11.7%5.1%32.9%0.47%——0.37%0.14%0.14%—0.09%0.05%
Jan 202615.4%14.9%13.9%17%15.8%4.7%16.9%0.5%——0.29%0.29%0.17%—0.21%0%
Feb 202619.5%15.3%13.2%14.3%13.4%5.9%16.6%0.59%——0.29%0.39%0.23%—0.29%0.03%
Mar 202627.1%14.3%13.7%16.8%13.9%4.8%8%0.41%——0.25%0.39%0.23%—0.11%0.02%
Apr 202630.6%12.3%16.7%18.6%10.7%4.6%5.3%0.39%——0.17%0.24%0.24%—0.15%0.02%
May 202633.5%13.2%13.6%12.1%11.5%5.5%8.2%0.69%——0.24%0.4%0.32%—0.66%0.02%
Jun 202657.2%10.4%8.2%7.6%8.1%3.5%3.7%0.51%——0.17%0.22%0.21%—0.15%0.01%
Jul 202645.9%11.9%15.6%8.4%7%6.3%3.7%0.5%——0.18%0.23%0.11%—0.21%0.01%
Aug 202650.4%8.4%8.8%14.5%6.7%4.6%4.5%0.43%0.34%0.14%0.15%0.25%0.1%0.22%0.15%<0.01%
Sep 202630%15.5%17.2%11.3%10.2%7.3%5.7%0.53%0.49%0.19%0.21%0.36%0.2%0.49%0.22%0.02%
Oct 202634.5%14.4%12.3%10.7%9.8%7.6%5%1%0.77%0.77%0.77%0.59%0.58%0.51%0.35%0.09%

How has branded search for Te Pāti Māori and Vision New Zealand changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand political parties in October 2026?

1 change

  1. In October 2026, Te Pāti Māori lost share of searches among political parties in New Zealand, from 5.7% to 5%.

How are Te Pāti Māori’s and Vision New Zealand’s branded searches counted?

8 search terms

Brandwave collects information about searches that people make online using Te Pāti Māori’s and Vision New Zealand’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Te Pāti Māori

7 branded search terms

  • maori party
  • maori political party
  • te paati maori
  • te pati maori
  • te pati maori candidates
  • te pati maori manifesto
  • te pati maori policies

Vision New Zealand

1 branded search term

  • vision new zealand party

How the Brand Demand Index is measured

Other head-to-heads among political parties

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