Suk Jai Thai vs The Quay:Which is more popular by branded search in New Zealand?
In August 2026, Suk Jai Thai had more branded searches than The Quay among whangārei restaurants in New Zealand. Suk Jai Thai was estimated to have 2.3K branded searches compared to The Quay’s 1K, and held a 44.3% Share of Search versus The Quay’s 19.3%.
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Which is more popular in search, Suk Jai Thai or The Quay?
Compare restaurants in Whangārei, New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Suk Jai Thai, The Quay. The figures are in the table below the chart.
View monthly share of search table
| Month | Suk Jai Thai | Split Bar & Restaurant | The Quay | No.8 Whangarei |
|---|---|---|---|---|
| Oct 2025 | 41.8% | 31.7% | 15.9% | 10.6% |
| Nov 2025 | 40.2% | 31% | 17.6% | 11.3% |
| Dec 2025 | 39.8% | 28.5% | 18.1% | 13.6% |
| Jan 2026 | 50.4% | 24.4% | 14.1% | 11.1% |
| Feb 2026 | 45.9% | 26.1% | 16.3% | 11.8% |
| Mar 2026 | 40.3% | 28.7% | 19.6% | 11.4% |
| Apr 2026 | 43.8% | 25.2% | 16.9% | 14% |
| May 2026 | 43.8% | 26.6% | 16.2% | 13.3% |
| Jun 2026 | 41.1% | 30.2% | 15.1% | 13.6% |
| Jul 2026 | 43.1% | 24.7% | 18.8% | 13.4% |
| Aug 2026 | 44.3% | 20.6% | 19.3% | 15.8% |
| Sep 2026 | — | — | — | — |
How has the Suk Jai Thai and The Quay comparison changed over the last 12 months?
3 findings
- Suk Jai Thai was ahead of The Quay in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Suk Jai Thai’s estimated Share of Search among whangārei restaurants in New Zealand moved from 41.8% to 44.3%, and its estimated monthly branded searches held steady at 2.3K.
- Across the 11 months ending August 2026, The Quay’s estimated Share of Search among whangārei restaurants in New Zealand moved from 15.9% to 19.3%, and its estimated monthly branded searches moved from 890 to 1K.
How did search popularity change for New Zealand whangārei restaurants in August 2026?
2 changes
In August 2026, Suk Jai Thai gained estimated Share of Search among whangārei restaurants in New Zealand, from 43.1% to 44.3%.
In August 2026, The Quay gained estimated Share of Search among whangārei restaurants in New Zealand, from 18.8% to 19.3%.
How each brand is measured
Brandwave collects information about searches that people make online using Suk Jai Thai’s and The Quay’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Suk Jai Thai
4 branded search terms
- suk jai thai
- suk jai thai menu
- sukjai
- sukjai thai
The Quay
2 branded search terms
- the quay kitchen
- the quay whangarei
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.