Brandwave

How popular isSplit Bar & Restaurant?

In September 2026, people searched for Split Bar & Restaurant by name about 1,070 times in New Zealand, a 33.1% decrease from the previous year. These searches made up 12.6% of all New Zealand Whangārei restaurant searches, placing Split Bar & Restaurant third out of six restaurants. When we asked both ChatGPT and Google AI Overviews about Whangārei restaurants, Split Bar & Restaurant appeared in two of the four answers and was the fourth most recommended of the six.

Search and AI answers in September 2026

Split Bar & Restaurant is the third most searched of 6 competitors and the fourth most recommended in AI answers.

  1. The QuayShare of searches 43.8%Mentioned in 3 of 4 AI answersPlace in AI recommendations 5th
  2. Suk Jai ThaiShare of searches 24.1%Mentioned in 2 of 4 AI answersPlace in AI recommendations 3rd
  3. Split Bar & RestaurantShare of searches 12.6%Mentioned in 2 of 4 AI answersPlace in AI recommendations 4th
  4. Local Talent TavernaShare of searches 12%Mentioned in 3 of 4 AI answersPlace in AI recommendations 1st
  5. No.8 WhangareiShare of searches 6.6%Mentioned in 0 of 4 AI answersPlace in AI recommendations –

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Top Whangārei restaurants in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Split Bar & Restaurant was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Split Bar & Restaurant is the fourth most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Local Talent Taverna1st
  2. TopSail2nd
  3. Suk Jai Thai3rd
  4. Split Bar & Restaurant4th
  5. The Quay5th
  6. No.8 Whangarei–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • The Quay3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Local Talent Taverna3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • TopSail3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Suk Jai Thai2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Split Bar & Restaurant2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • No.8 Whangarei0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about Whangārei restaurants

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which Whangārei restaurants compete with Split Bar & Restaurant?

Split Bar & Restaurant against Whangārei restaurants in New Zealand, by month

Share of searches by month for The Quay, Suk Jai Thai, Split Bar & Restaurant, Local Talent Taverna, No.8 Whangarei. The figures are in the table below the chart.

View monthly share of searches table
MonthThe QuaySuk Jai ThaiSplit Bar & RestaurantLocal Talent TavernaNo.8 WhangareiTopSail
Oct 202538.9%23.9%16.4%13.3%3.4%4%
Nov 202542.8%21.4%14.9%14.9%3.1%3%
Dec 202548%20.5%13.5%13.6%3.6%0.79%
Jan 202639.9%26.7%11.8%17.7%3%0.81%
Feb 202644.8%23.6%12.2%15.7%2.8%0.91%
Mar 202647.4%21.4%13.5%13.4%3.4%0.93%
Apr 202641.7%25.4%13%14.3%4.6%0.99%
May 202639.3%24.9%13.6%16.6%4.2%1.5%
Jun 202639.7%25.3%16.6%12.9%4.3%1.1%
Jul 202639.2%26.7%13.6%15.1%4.6%0.81%
Aug 202641.6%28.3%11.7%12.3%5.4%0.61%
Sep 202643.8%24.1%12.6%12%6.6%0.83%
  1. 1.The Quay

    43.8%

    Held 1st. 3.7K estimated branded searches, +8.8% vs prior month. Share +2.2 points.

  2. Held 2nd. 2K estimated branded searches, -12.1% vs prior month. Share -4.2 points.

  3. Moved from 4th to 3rd. 1.1K estimated branded searches, +11.5% vs prior month. Share +0.9 points.

  4. Moved from 3rd to 4th. 1K estimated branded searches, +0.99% vs prior month. Share -0.3 points.

  5. Held 5th. 560 estimated branded searches, +27.3% vs prior month. Share +1.2 points.

  6. 6.TopSail

    0.83%

    Held 6th. 70 estimated branded searches, +40% vs prior month. Share +0.2 points.

Compare popularity between Split Bar & Restaurant and its closest rivals

Every comparison with Split Bar & Restaurant

5 comparisons

How has branded search demand for Split Bar & Restaurant changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Split Bar & Restaurant in New Zealand fell from 1.6K to 1.1K.
  • Across the 12 months ending September 2026, Split Bar & Restaurant’s share of searches among Whangārei restaurants in New Zealand decreased from 16.4% to 12.6%.
  • Across the 12 months ending September 2026, Split Bar & Restaurant’s share of searches among Whangārei restaurants in New Zealand peaked at 16.6% in June 2026 and was lowest at 11.7% in August 2026.

How did search popularity change for New Zealand Whangārei restaurants in September 2026?

6 changes
  1. In September 2026, Split Bar & Restaurant overtook Local Talent Taverna to rank 3rd among Whangārei restaurants in New Zealand, with 12.6% of the searches.

  2. In September 2026, The Quay gained share of searches among Whangārei restaurants in New Zealand, from 41.6% to 43.8%.

  3. In September 2026, No.8 Whangarei gained share of searches among Whangārei restaurants in New Zealand, from 5.4% to 6.6%.

  4. In September 2026, Suk Jai Thai lost share of searches among Whangārei restaurants in New Zealand, from 28.3% to 24.1%.

  5. Estimated monthly branded searches for TopSail in New Zealand fell 82.1% over 12 measured months, from 390 to 70 in September 2026.

  6. Estimated monthly branded searches for Local Talent Taverna in New Zealand fell 21.5% over 12 measured months, from 1.3K to 1K in September 2026.

How are Split Bar & Restaurant’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Split Bar & Restaurant’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • split bar & restaurant
  • split whangarei

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How the Brand Demand Index is measured

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Is Split Bar & Restaurant your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.