Brandwave

Salon One vs TLC Hairdressing:Which is more popular?

In September 2026, TLC Hairdressing had more branded searches than Salon One among Tauranga hair salons in New Zealand. TLC Hairdressing had about 220 branded searches, while Salon One had 190. TLC Hairdressing made up 10.3% of all Tauranga hair salon searches we track, and Salon One accounted for 8.9%. When we asked ChatGPT and Google AI Overviews about Tauranga hair salons, TLC Hairdressing appeared in two of the three answers and Salon One in none.

Among Tauranga hair salons in New Zealand in September 2026

Who do people search for more?

TLC Hairdressing, about 16% more searches than Salon One

TLC Hairdressing 220 searchesSalon One 190 searches

Who does AI mention more?

TLC Hairdressing, mentioned in 2 of 3 answers, Salon One in 0

TLC Hairdressing in 2 of 3Salon One in 0 of 3

Who does AI recommend more?

TLC Hairdressing, the only one of the two named

TLC Hairdressing first in 2Salon One never named

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Top Tauranga hair salons in ChatGPT and Google AI Overviews

In three ChatGPT questions, TLC Hairdressing was mentioned in two out of three: in two of the three ChatGPT answers. Salon One did not appear in any of the three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Gato Loco1st
  2. The Mount Hair Collective2nd
  3. Hair To Stare At3rd
  4. Platinum Hair Studio Tauranga3rd
  5. TLC Hairdressing5th
  6. Scarlet Hair Studio6th
  7. Rodney Wayne–
  8. Salon One–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Tauranga hair salons

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Salon One or TLC Hairdressing more popular in search?

This chart shows how often people search Google for Salon One and TLC Hairdressing by name. Each line represents a brand's share of searches for all eight Tauranga hair salons we track, month by month, from searches in New Zealand.

Salon One and TLC Hairdressing among Tauranga hair salons in New Zealand, by month

Share of searches by month for TLC Hairdressing, Salon One. The figures are in the table below the chart.

View monthly share of searches table
MonthHair To Stare AtGato LocoRodney WayneTLC HairdressingSalon OneScarlet Hair StudioPlatinum Hair Studio TaurangaThe Mount Hair Collective
Oct 202533.6%9.3%21%10.3%14.5%4.7%3.3%3.3%
Nov 202535%9.2%22.3%8.3%14.6%4.9%2.4%3.4%
Dec 202528.6%8.7%23.3%10.2%15.5%5.8%4.4%3.4%
Jan 202637.6%9.4%17.9%9.4%12.8%5.1%3.8%3.8%
Feb 202634.8%10.6%18.8%10.6%11.6%5.8%4.3%3.4%
Mar 202631.4%11.8%17.5%11.8%12.2%4.4%6.1%4.8%
Apr 202635%13.1%16.5%10.2%10.7%3.9%5.3%5.3%
May 202634.4%10.5%15.8%10.5%12.4%5.7%5.3%5.3%
Jun 202633.8%12.7%17.8%10.3%11.3%5.6%5.2%3.3%
Jul 202632%15.6%15.6%12%11.6%5.3%4%4%
Aug 202642.9%11.2%14.6%7.3%9.8%3.9%6.8%3.4%
Sep 202641.1%15.4%12.1%10.3%8.9%5.6%4.2%2.3%

How has the Salon One and TLC Hairdressing comparison changed over the last 12 months?

3 findings
  • The lead changed hands 3 times in the 12 months ending September 2026: TLC Hairdressing took it in July 2026, Salon One took it in August 2026, TLC Hairdressing took it in September 2026.
  • Across the 12 months ending September 2026, Salon One’s share of searches among Tauranga hair salons in New Zealand moved from 14.5% to 8.9%, and its estimated monthly branded searches moved from 310 to 190.
  • Across the 12 months ending September 2026, TLC Hairdressing’s share of searches among Tauranga hair salons in New Zealand held steady at 10.3%, and its estimated monthly branded searches held steady at 220.

How did search popularity change for New Zealand Tauranga hair salons in September 2026?

2 changes
  1. In September 2026, TLC Hairdressing overtook Salon One to rank 4th among Tauranga hair salons in New Zealand, with 10.3% of the searches.

  2. In September 2026, Salon One lost share of searches among Tauranga hair salons in New Zealand, from 9.8% to 8.9%.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Salon One’s and TLC Hairdressing’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Salon One

2 branded search terms

  • salon one tauranga
  • salonone

TLC Hairdressing

2 branded search terms

  • tlc hairdressing
  • tlc hairdressing tauranga

How the Brand Demand Index is measured

Other head-to-heads among Tauranga hair salons

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