Brandwave

Tauranga hair salons in New Zealand:Which brands are most popular in search?

In August 2026, Rodney Wayne was the most searched among tauranga hair salons in New Zealand, with an estimated 400 branded searches and 54.1% estimated Share of Search within this set.

Share of Search, August 2026
  1. Rodney Wayne54.1%
  2. Salon One45.9%

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Share of SearchLeaderboard

Compare Tauranga hair salons using branded searches made in Tauranga. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among tauranga hair salons in New Zealand, by month

Share of Search by month for Rodney Wayne, Salon One. The figures are in the table below the chart.

View monthly share of search table
MonthRodney WayneSalon One
Oct 202571.8%28.2%
Nov 202562.9%37.1%
Dec 202555.7%44.3%
Jan 202661.3%38.7%
Feb 202665.4%34.6%
Mar 202661.4%38.6%
Apr 202663.4%36.6%
May 202663.9%36.1%
Jun 202662.5%37.5%
Jul 202662.3%37.7%
Aug 202654.1%45.9%
Sep 2026——

This month’s ranking, August 2026

  1. held 1st · 400 estimated branded searches · -7% vs prior month · -8.3 points

  2. 2.Salon One

    45.9%

    held 2nd · 340 estimated branded searches · +30.8% vs prior month · +8.3 points

Compare search popularity between leading brands

Which brand is most popular in search among tauranga hair salons in New Zealand?

In August 2026, Rodney Wayne was the most searched among tauranga hair salons in New Zealand, with an estimated 400 branded searches and 54.1% estimated Share of Search within this set. Salon One is in 2nd place, 8.1 percentage points behind at 45.9% Share of Search.

New Zealand tauranga hair salons, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Rodney Wayne71.8% → 54.1%71.8%Oct 202554.1%Aug 20261st
Salon One28.2% → 45.9%45.9%Aug 202628.2%Oct 20252nd

Each finding as a sentence

  • Across the 11 months ending August 2026, Rodney Wayne’s estimated Share of Search among tauranga hair salons in New Zealand decreased from 71.8% to 54.1%.
  • Across the 11 months ending August 2026, Salon One’s estimated Share of Search among tauranga hair salons in New Zealand increased from 28.2% to 45.9%.

How did search popularity change for New Zealand tauranga hair salons in August 2026?

  1. In August 2026, Salon One gained estimated Share of Search among tauranga hair salons in New Zealand, from 37.7% to 45.9%.

  2. In August 2026, Rodney Wayne lost estimated Share of Search among tauranga hair salons in New Zealand, from 62.3% to 54.1%.

How the Brand Demand Index is measured

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