Brandwave

Rochelle Crossman Family Law vs Webb Farry:Which is more popular in New Zealand?

In October 2026, Webb Farry had more branded searches than Rochelle Crossman Family Law among Dunedin law firms in New Zealand. Webb Farry had about 260 branded searches, while Rochelle Crossman Family Law had 70. Webb Farry made up 12.1% of all Dunedin law firm searches we track, and Rochelle Crossman Family Law accounted for 3.3%. When we asked ChatGPT and Google AI Overviews about Dunedin law firms, Rochelle Crossman Family Law appeared in all three answers and Webb Farry in none.

Among Dunedin law firms in New Zealand in October 2026

Who do people search for more?

Webb Farry, about 4 searches for every 1 for Rochelle Crossman Family Law

Webb Farry 260 searchesRochelle Crossman Family Law 70 searches

Who does AI mention more?

Rochelle Crossman Family Law, mentioned in every answer we collected

Rochelle Crossman Family Law in 3 of 3Webb Farry in 0 of 3

Who does AI recommend more?

Rochelle Crossman Family Law, the only one of the two named

Rochelle Crossman Family Law first in 3Webb Farry never named

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Top Dunedin law firms in ChatGPT and Google AI Overviews

In three ChatGPT questions, Rochelle Crossman Family Law appeared in all three answers. Webb Farry did not appear in any of the three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Downie Stewart Lawyers1st
  2. Whitcombe Law2nd
  3. McMillan & Co3rd
  4. Anderson Lloyd4th
  5. Rochelle Crossman Family Law5th
  6. Wilkinson Rodgers6th
  7. O’Neill Devereux–
  8. Webb Farry–
  9. Klinkert Law–
  10. Lucas & Lucas–
  11. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

+1 more

See every answer about Dunedin law firms

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Rochelle Crossman Family Law or Webb Farry more popular in search?

This chart shows how often people search Google for Rochelle Crossman Family Law and Webb Farry by name. Each line represents a brand's share of searches for all 11 Dunedin law firms we track, month by month, from searches in New Zealand.

Rochelle Crossman Family Law and Webb Farry among Dunedin law firms in New Zealand, by month

Share of searches by month for Webb Farry, Rochelle Crossman Family Law. The figures are in the table below the chart.

View monthly share of searches table
MonthDownie Stewart LawyersAnderson LloydWilkinson RodgersO’Neill DevereuxWebb FarryWhitcombe LawKlinkert LawLucas & LucasRochelle Crossman Family LawCraig Paddon LawyerMcMillan & Co
Nov 202516.6%20.3%11.6%13.3%16.2%10.8%5%1.7%1.7%1.7%1.2%
Dec 202513.6%20.9%12%13.6%16.8%8.9%6.3%2.6%2.1%2.1%1%
Jan 202618.4%16.8%14.7%13.7%13.7%11.1%4.2%2.1%2.6%2.1%0.53%
Feb 202616.7%24.5%11.3%12.7%12.7%10.3%4.9%2%2%2%0.98%
Mar 202613.9%32.6%10.6%12.6%12.6%6.8%3.9%1.9%2.3%1.9%0.97%
Apr 202617.5%22%14.8%14.3%11.7%9.4%2.7%2.2%2.2%2.7%0.45%
May 202619.8%22.9%13%9.9%14.9%8%4.6%1.9%2.7%1.5%0.76%
Jun 202624%15.5%13.2%12.4%18.6%6.6%3.9%2.7%1.2%1.2%0.78%
Jul 202624.1%15%12.4%12%17.5%7.7%5.5%1.8%1.8%1.5%0.73%
Aug 202618.5%19.3%15.7%13%12.6%10.2%3.9%1.6%2%2.4%0.79%
Sep 202618.8%20.5%13.8%10.9%13.4%10.9%5%2.1%2.1%1.7%0.84%
Oct 202623.4%18.7%13.1%12.1%12.1%7.9%3.7%3.3%3.3%1.4%0.93%

How has branded search for Rochelle Crossman Family Law and Webb Farry changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand Dunedin law firms in October 2026?

3 changes

  1. In October 2026, O’Neill Devereux overtook Webb Farry to rank 4th among Dunedin law firms in New Zealand, with 12.1% of the searches.

  2. In October 2026, Rochelle Crossman Family Law gained share of searches among Dunedin law firms in New Zealand, from 2.1% to 3.3%.

  3. In October 2026, Webb Farry lost share of searches among Dunedin law firms in New Zealand, from 13.4% to 12.1%.

How are Rochelle Crossman Family Law’s and Webb Farry’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Rochelle Crossman Family Law’s and Webb Farry’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Rochelle Crossman Family Law

1 branded search term

  • rochelle crossman

Webb Farry

1 branded search term

  • webb farry

How the Brand Demand Index is measured

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