Red Island vs The Good Oil:Which is more popular in New Zealand?
In October 2026, The Good Oil had more branded searches than Red Island among cooking oil brands in New Zealand. The Good Oil had about 1,600 branded searches, while Red Island had 20. The Good Oil made up 65.6% of all cooking oil brand searches we track, and Red Island accounted for 0.82%. When we asked ChatGPT and Google AI Overviews about cooking oil brands, The Good Oil appeared in two of the five answers and Red Island in none.
Who do people search for more?
The Good Oil, about 80 searches for every 1 for Red Island
Who does AI mention more?
The Good Oil, mentioned in 2 of 5 answers, Red Island in 0
Who does AI recommend more?
The Good Oil, the only one of the two named
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Top cooking oil brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, The Good Oil was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Red Island did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- The Good Oil1st
Alfa One2nd
Cobram Estate3rd
Lupi4th
The Village Press5th
Bertolli6th
Olivado–
Red Island–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Alfa One3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- The Good Oil2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- The Village Press2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Lupi2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Bertolli1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Cobram Estate1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Olivado0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Red Island0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about cooking oil brands
5 answers
Asked ChatGPT
“Which cooking oil brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best cooking oil brands in New Zealand?”
Asked ChatGPT
“What's the best cooking oil brand in New Zealand for everyday cooking?”
Searched Google, AI Overview
“best cooking oil”
Searched Google, AI Overview
“olive oil nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Red Island or The Good Oil more popular in search?
This chart shows how often people search Google for Red Island and The Good Oil by name. Each line represents a brand's share of searches for all eight cooking oil brands we track, month by month, from searches in New Zealand.
Share of searches by month for The Good Oil, Red Island. The figures are in the table below the chart.
View monthly share of searches table
| Month | The Good Oil | The Village Press | Lupi | Bertolli | Alfa One | Cobram Estate | Olivado | Red Island |
|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 61.6% | 20.4% | 7.1% | 2.4% | 2.4% | 1.9% | 2.8% | 1.4% |
| Dec 2025 | 58.3% | 22.4% | 6.7% | 2.2% | 2.7% | 2.7% | 3.6% | 1.3% |
| Jan 2026 | 59.9% | 13.8% | 8.3% | 4.6% | 3.7% | 3.7% | 4.1% | 1.8% |
| Feb 2026 | 58.1% | 14% | 8.7% | 4.7% | 4.7% | 3.5% | 4.1% | 2.3% |
| Mar 2026 | 65.8% | 11.5% | 7.4% | 3.7% | 4.9% | 2.1% | 3.3% | 1.2% |
| Apr 2026 | 69% | 10.3% | 6.5% | 3.9% | 3.4% | 1.7% | 3.4% | 1.7% |
| May 2026 | 50.4% | 16.7% | 5.8% | 17.1% | 3.9% | 2.3% | 2.3% | 1.6% |
| Jun 2026 | 62.5% | 12.5% | 5.8% | 5.3% | 7.2% | 2.9% | 2.9% | 0.96% |
| Jul 2026 | 51% | 17.9% | 9.2% | 4.1% | 11.2% | 3.1% | 2% | 1.5% |
| Aug 2026 | 55.8% | 17.2% | 9.4% | 3.4% | 6.4% | 2.6% | 3.4% | 1.7% |
| Sep 2026 | 59.9% | 13.8% | 8.8% | 3.7% | 6.9% | 2.8% | 3.2% | 0.92% |
| Oct 2026 | 65.6% | 12.3% | 9% | 4.5% | 4.1% | 2% | 1.6% | 0.82% |
How has branded search for Red Island and The Good Oil changed in New Zealand over the last 12 months?
3 findings
- The Good Oil was ahead of Red Island in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Red Island’s share of searches among cooking oil brands in New Zealand moved from 1.4% to 0.82%, and its estimated monthly branded searches moved from 30 to 20.
- Across the 12 months ending October 2026, The Good Oil’s share of searches among cooking oil brands in New Zealand moved from 61.6% to 65.6%, and its estimated monthly branded searches moved from 1.3K to 1.6K.
How did search popularity change for New Zealand cooking oil brands in October 2026?
2 changes
In October 2026, The Good Oil gained share of searches among cooking oil brands in New Zealand, from 59.9% to 65.6%.
Estimated monthly branded searches for Red Island in New Zealand fell 33.3% over 12 measured months, from 30 to 20 in October 2026.
How are Red Island’s and The Good Oil’s branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Red Island’s and The Good Oil’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Red Island
2 branded search terms
- red island
- red island oil
The Good Oil
1 branded search term
- the good oil
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