Pleo vs Wise:Which is more popular?
In September 2026, Wise had more branded searches than Pleo among corporate card platforms in New Zealand. Wise had about 140 branded searches, while Pleo had 30. Wise made up 5.2% of all corporate card platform searches we track, and Pleo accounted for 1.1%. When we asked ChatGPT and Google AI Overviews about corporate card platforms, Wise appeared in three of the five answers and Pleo in two. Wise was mentioned before Pleo in every answer.
Who do people search for more?
Wise, about 5 searches for every 1 for Pleo
Follow Pleo vs Wise and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top corporate card platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Wise was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Pleo was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Wise was listed before Pleo in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Airwallex4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Wise3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Pleo2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Weel2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Spendesk1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Brex0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ramp0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about corporate card platforms
5 answers
Asked ChatGPT
“Which corporate card platform should I use in New Zealand?”
Asked ChatGPT
“What are the best corporate card platforms in New Zealand?”
Asked ChatGPT
“What's the best corporate card platform in New Zealand for business expense control?”
Searched Google, AI Overview
“business card management software”
Searched Google, AI Overview
“virtual corporate cards”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Pleo or Wise more popular in search?
This chart shows how often people search Google for Pleo and Wise by name. Each line represents a brand's share of searches for all seven corporate card platforms we track, month by month, from searches in New Zealand.
Share of searches by month for Wise, Pleo. The figures are in the table below the chart.
View monthly share of searches table
| Month | Airwallex | Wise | Brex | Pleo | Ramp | Spendesk | Weel |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 88.4% | 2.3% | 5.1% | 1.9% | 1.4% | 0.47% | 0.47% |
| Nov 2025 | 86% | 4.1% | 6.3% | 1.8% | 0.9% | 0.45% | 0.45% |
| Dec 2025 | 92.1% | 2.9% | 2.9% | 0.95% | 0.63% | 0.32% | 0.32% |
| Jan 2026 | 84.1% | 4.9% | 7.5% | 1.8% | 0.88% | 0.44% | 0.44% |
| Feb 2026 | 85.2% | 4.9% | 6.3% | 1.8% | 0.9% | 0.45% | 0.45% |
| Mar 2026 | 89% | 4.3% | 4.3% | 1.2% | 0.61% | 0.31% | 0.31% |
| Apr 2026 | 89.2% | 4.1% | 4.1% | 1.1% | 0.74% | 0.37% | 0.37% |
| May 2026 | 86% | 6.1% | 5% | 1.1% | 1.1% | 0.36% | 0.36% |
| Jun 2026 | 89.5% | 5.2% | 3.4% | 0.62% | 0.62% | 0.31% | 0.31% |
| Jul 2026 | 87.9% | 6.2% | 3.3% | 1.1% | 0.73% | 0.37% | 0.37% |
| Aug 2026 | 88.6% | 5.2% | 4.1% | 0.74% | 0.74% | 0.37% | 0.37% |
| Sep 2026 | 88.9% | 5.2% | 3.3% | 1.1% | 0.74% | 0.37% | 0.37% |
How has the Pleo and Wise comparison changed over the last 12 months?
3 findings
- Wise was ahead of Pleo in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Pleo’s share of searches among corporate card platforms in New Zealand moved from 1.9% to 1.1%, and its estimated monthly branded searches moved from 40 to 30.
- Across the 12 months ending September 2026, Wise’s share of searches among corporate card platforms in New Zealand moved from 2.3% to 5.2%, and its estimated monthly branded searches moved from 50 to 140.
How did search popularity change for New Zealand corporate card platforms in September 2026?
2 changes
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Pleo’s and Wise’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among corporate card platforms
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.