PledgeMe vs Snowball Effect:Which is more popular?
In September 2026, Snowball Effect had more branded searches than PledgeMe among crowdfunding platforms in New Zealand. Snowball Effect had about 590 branded searches, while PledgeMe had 400. Snowball Effect made up 1.6% of all crowdfunding platform searches we track, and PledgeMe accounted for 1.1%. When we asked ChatGPT and Google AI Overviews about crowdfunding platforms, PledgeMe appeared in all five answers and Snowball Effect in two. PledgeMe was mentioned before Snowball Effect in every answer.
Who do people search for more?
Snowball Effect, about 48% more searches than PledgeMe
Who does AI mention more?
PledgeMe, mentioned in every answer we collected
Who does AI recommend more?
PledgeMe, named ahead of Snowball Effect in every answer
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Top crowdfunding platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, PledgeMe appeared in all five answers. Snowball Effect was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. PledgeMe was listed before Snowball Effect in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Givealittle1st- PledgeMe2nd
Kickstarter3rd
Boosted4th
GoFundMe5th- Snowball Effect6th
Patreon–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- PledgeMe5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Givealittle4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Kickstarter4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Snowball Effect2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Boosted2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- GoFundMe1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Patreon0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about crowdfunding platforms
5 answers
Asked ChatGPT
“Which crowdfunding platform should I use in New Zealand?”
Asked ChatGPT
“What are the best crowdfunding platforms in New Zealand?”
Asked ChatGPT
“What's the best crowdfunding platform in New Zealand for to raise money?”
Searched Google, AI Overview
“best crowdfunding platform”
Searched Google, AI Overview
“raise money online”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is PledgeMe or Snowball Effect more popular in search?
This chart shows how often people search Google for PledgeMe and Snowball Effect by name. Each line represents a brand's share of searches for all seven crowdfunding platforms we track, month by month, from searches in New Zealand.
Share of searches by month for Snowball Effect, PledgeMe. The figures are in the table below the chart.
View monthly share of searches table
| Month | Patreon | Givealittle | GoFundMe | Kickstarter | Snowball Effect | PledgeMe | Boosted |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 34.1% | 50.1% | 5.5% | 6.5% | 1.1% | 2% | 0.74% |
| Nov 2025 | 27.9% | 60.8% | 3.5% | 4.4% | 1.1% | 1.8% | 0.5% |
| Dec 2025 | 35.3% | 42.2% | 15.5% | 4.4% | 0.91% | 1.1% | 0.51% |
| Jan 2026 | 41.9% | 41.2% | 8.3% | 5.5% | 1.1% | 1.6% | 0.5% |
| Feb 2026 | 44.1% | 35.4% | 8.6% | 7.1% | 2.6% | 1.4% | 0.79% |
| Mar 2026 | 40.9% | 40% | 6.7% | 7.9% | 1.9% | 1.6% | 0.89% |
| Apr 2026 | 42.1% | 41.2% | 4.6% | 8.1% | 1.6% | 1.3% | 0.92% |
| May 2026 | 36.9% | 44.5% | 6.1% | 7.2% | 1.8% | 2.5% | 1% |
| Jun 2026 | 51.3% | 27.6% | 7.3% | 8.4% | 1.6% | 2.8% | 0.95% |
| Jul 2026 | 38.1% | 46% | 6.6% | 6.2% | 1.2% | 1.2% | 0.69% |
| Aug 2026 | 44.3% | 35.7% | 7.6% | 7.2% | 2.1% | 2.2% | 0.97% |
| Sep 2026 | 40.8% | 26.9% | 22.2% | 6.6% | 1.6% | 1.1% | 0.82% |
How has the PledgeMe and Snowball Effect comparison changed over the last 12 months?
3 findings
- The lead changed hands 3 times in the 12 months ending September 2026: Snowball Effect took it in February 2026, PledgeMe took it in May 2026, Snowball Effect took it in September 2026.
- Across the 12 months ending September 2026, PledgeMe’s share of searches among crowdfunding platforms in New Zealand moved from 2% to 1.1%, and its estimated monthly branded searches moved from 880 to 400.
- Across the 12 months ending September 2026, Snowball Effect’s share of searches among crowdfunding platforms in New Zealand moved from 1.1% to 1.6%, and its estimated monthly branded searches moved from 480 to 590.
How did search popularity change for New Zealand crowdfunding platforms in September 2026?
2 changes
In September 2026, PledgeMe lost share of searches among crowdfunding platforms in New Zealand, from 2.2% to 1.1%.
In September 2026, Snowball Effect lost share of searches among crowdfunding platforms in New Zealand, from 2.1% to 1.6%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using PledgeMe’s and Snowball Effect’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
PledgeMe
2 branded search terms
- pledgeme
- pledgeme crowdfunding
Snowball Effect
1 branded search term
- Snowball Effect
Other head-to-heads among crowdfunding platforms
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