Platinum Recruitment vs Select Recruitment:Which is more popular by branded search in New Zealand?
In August 2026, Platinum Recruitment had more branded searches than Select Recruitment among dunedin recruitment agencies in New Zealand. Platinum Recruitment was estimated to have 660 branded searches compared to Select Recruitment’s 220, and held a 3% Share of Search versus Select Recruitment’s 1%.
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Which is more popular in search, Platinum Recruitment or Select Recruitment?
Compare Dunedin recruitment agencies using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Platinum Recruitment, Select Recruitment. The figures are in the table below the chart.
View monthly share of search table
| Month | OneStaff | Adecco | Hays | Platinum Recruitment | Select Recruitment | DKW Recruitment Group |
|---|---|---|---|---|---|---|
| Oct 2025 | 49.9% | 26.6% | 18.3% | 2.7% | 1.8% | 0.75% |
| Nov 2025 | 48.6% | 26.5% | 19.3% | 3.1% | 1.7% | 0.78% |
| Dec 2025 | 48.1% | 28.2% | 17.5% | 2.5% | 1.5% | 2.2% |
| Jan 2026 | 46.7% | 28.2% | 20.2% | 2.9% | 1.4% | 0.65% |
| Feb 2026 | 49.4% | 27.3% | 18.8% | 3% | 0.93% | 0.55% |
| Mar 2026 | 44.6% | 29.8% | 21.2% | 2.5% | 1.1% | 0.77% |
| Apr 2026 | 43.8% | 28.6% | 21.9% | 2.9% | 1.9% | 0.85% |
| May 2026 | 47.8% | 28.2% | 19.1% | 2.7% | 1.4% | 0.89% |
| Jun 2026 | 48.4% | 28.3% | 17.7% | 3% | 1.7% | 0.97% |
| Jul 2026 | 45.6% | 30.9% | 17.9% | 3.2% | 1.5% | 0.89% |
| Aug 2026 | 46.4% | 30.3% | 18.8% | 3% | 1% | 0.46% |
| Sep 2026 | — | — | — | — | — | — |
How has the Platinum Recruitment and Select Recruitment comparison changed over the last 12 months?
3 findings
- Platinum Recruitment was ahead of Select Recruitment in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Platinum Recruitment’s estimated Share of Search among dunedin recruitment agencies in New Zealand moved from 2.7% to 3%, and its estimated monthly branded searches moved from 650 to 660.
- Across the 11 months ending August 2026, Select Recruitment’s estimated Share of Search among dunedin recruitment agencies in New Zealand moved from 1.8% to 1%, and its estimated monthly branded searches moved from 420 to 220.
How did search popularity change for New Zealand dunedin recruitment agencies in August 2026?
1 change
Estimated monthly branded searches for Select Recruitment in New Zealand fell 47.6% over 11 measured months, from 420 to 220 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Platinum Recruitment’s and Select Recruitment’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Platinum Recruitment
5 branded search terms
- platinum recruitment
- platinum recruitment dunedin
- platinum recruitment new zealand
- platinum recruitment nz
- platinumrecruitment
Select Recruitment
2 branded search terms
- select recruitment dunedin
- select recruitment nz
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.