PH Digital vs Pure SEO:Which is more popular by branded search in New Zealand?
In August 2026, PH Digital had more branded searches than Pure SEO among performance and digital marketing agencies in New Zealand. PH Digital was estimated to have 350 branded searches compared to Pure SEO’s 330, and held an 11.9% Share of Search versus Pure SEO’s 11.2%.
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Which is more popular in search, PH Digital or Pure SEO?
SEO, paid media, analytics and digital growth agencies. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for PH Digital, Pure SEO. The figures are in the table below the chart.
View monthly share of search table
| Month | The Attention Seeker | Digital Influence | PH Digital | Pure SEO | Sprocket Digital | Glasshouse Digital | Aro Digital | Traction Marketing | Ridiculous Digital | SEO Websites | Web Wonks | Atlas Digital | Authentic Digital |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 26.3% | 6.8% | 10.4% | 15.6% | 6.8% | 6.8% | 6.8% | 2.9% | 2.9% | 2.3% | 4.5% | 4.2% | 3.6% |
| Nov 2025 | 26.2% | 8.5% | 12.8% | 13.1% | 8.5% | 4.6% | 4.6% | 2.3% | 4.6% | 2.3% | 5.6% | 3.3% | 3.6% |
| Dec 2025 | 19.9% | 6.1% | 10.8% | 14.3% | 9.1% | 9.1% | 6.5% | 3% | 9.1% | 2.2% | 3.9% | 3% | 3% |
| Jan 2026 | 21.7% | 7.9% | 10.1% | 12% | 12% | 7.9% | 8.2% | 1.9% | 5.2% | 2.6% | 5.2% | 2.6% | 2.6% |
| Feb 2026 | 26.6% | 6.5% | 10% | 10% | 12% | 5.3% | 6.8% | 2.8% | 6.5% | 3.5% | 3.5% | 3.8% | 2.8% |
| Mar 2026 | 27.2% | 8.2% | 8.6% | 8.4% | 8.2% | 4.4% | 5.6% | 3.6% | 4.4% | 6.7% | 8.2% | 4.4% | 2.3% |
| Apr 2026 | 29.8% | 9.7% | 10% | 12.2% | 7.9% | 2.7% | 8.2% | 3.3% | 2.7% | 3.3% | 5.2% | 2.7% | 2.1% |
| May 2026 | 33.8% | 9.8% | 10.1% | 10.4% | 9.8% | 5.3% | 3.5% | 2.8% | 2.3% | 2.3% | 4.3% | 2.8% | 2.8% |
| Jun 2026 | 29.1% | 8.2% | 12.6% | 10.1% | 12.4% | 6.7% | 2.8% | 5.4% | 2.8% | 2.3% | 2.8% | 2.3% | 2.3% |
| Jul 2026 | 20.4% | 11.2% | 11.6% | 11.9% | 13.7% | 4.9% | 3.9% | 3.2% | 4.9% | 3.9% | 3.2% | 3.5% | 3.9% |
| Aug 2026 | 22% | 13.2% | 11.9% | 11.2% | 8.8% | 5.8% | 5.1% | 4.7% | 3.7% | 3.7% | 3.7% | 3.1% | 3.1% |
| Sep 2026 | — | — | — | — | — | — | — | — | — | — | — | — | — |
How has the PH Digital and Pure SEO comparison changed over the last 12 months?
3 findings
- The lead changed hands 5 times in the 11 months ending August 2026: PH Digital took it in March 2026, Pure SEO took it in April 2026, PH Digital took it in June 2026, Pure SEO took it in July 2026, PH Digital took it in August 2026.
- Across the 11 months ending August 2026, PH Digital’s estimated Share of Search among performance and digital marketing agencies in New Zealand moved from 10.4% to 11.9%, and its estimated monthly branded searches moved from 320 to 350.
- Across the 11 months ending August 2026, Pure SEO’s estimated Share of Search among performance and digital marketing agencies in New Zealand moved from 15.6% to 11.2%, and its estimated monthly branded searches moved from 480 to 330.
How did search popularity change for New Zealand performance and digital marketing agencies in August 2026?
2 changes

In August 2026, Digital Influence overtook Pure SEO to rank 2nd among performance and digital marketing agencies in New Zealand, at 13.2%.

In August 2026, Pure SEO lost estimated Share of Search among performance and digital marketing agencies in New Zealand, from 11.9% to 11.2%.
How each brand is measured
Brandwave collects information about searches that people make online using PH Digital’s and Pure SEO’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
PH Digital
3 branded search terms
- ph digital
- ph digital nz
- ph.digital
Pure SEO
3 branded search terms
- Pure Seo
- pure seo digital marketing
- pure seo digital marketing agency

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.