PGG Wrightson vs Wrightson Seeds:Which is more popular by branded search in New Zealand?
In August 2026, PGG Wrightson had more branded searches than Wrightson Seeds among rural supply stores in New Zealand. PGG Wrightson was estimated to have 25.6K branded searches compared to Wrightson Seeds’ 720, and held a 24.1% Share of Search versus Wrightson Seeds’ 0.68%.
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Which is more popular in search, PGG Wrightson or Wrightson Seeds?
Compare the rural supply stores New Zealand farmers and lifestyle block owners shop at. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for PGG Wrightson, Wrightson Seeds. The figures are in the table below the chart.
View monthly share of search table
| Month | Farmlands | Farm Source | PGG Wrightson | Wrightson Seeds |
|---|---|---|---|---|
| Oct 2025 | 40.5% | 34.5% | 24.3% | 0.69% |
| Nov 2025 | 43.2% | 30.3% | 25.8% | 0.74% |
| Dec 2025 | 44.7% | 29.6% | 25.3% | 0.4% |
| Jan 2026 | 45.8% | 31.4% | 22.3% | 0.51% |
| Feb 2026 | 40.9% | 34.3% | 24% | 0.83% |
| Mar 2026 | 40.9% | 34.2% | 24% | 0.82% |
| Apr 2026 | 41.2% | 34.3% | 24% | 0.56% |
| May 2026 | 40.9% | 34.3% | 24.2% | 0.56% |
| Jun 2026 | 45% | 32.6% | 22% | 0.43% |
| Jul 2026 | 41.3% | 34.5% | 23.7% | 0.56% |
| Aug 2026 | 40.8% | 34.5% | 24.1% | 0.68% |
| Sep 2026 | — | — | — | — |
How has the PGG Wrightson and Wrightson Seeds comparison changed over the last 12 months?
3 findings
- PGG Wrightson was ahead of Wrightson Seeds in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, PGG Wrightson’s estimated Share of Search among rural supply stores in New Zealand moved from 24.3% to 24.1%, and its estimated monthly branded searches moved from 25.3K to 25.6K.
- Across the 11 months ending August 2026, Wrightson Seeds’ estimated Share of Search among rural supply stores in New Zealand moved from 0.69% to 0.68%, and its estimated monthly branded searches held steady at 720.
How did search popularity change for New Zealand rural supply stores in August 2026?
0 changes
Neither PGG Wrightson nor Wrightson Seeds moved beyond provider rounding among rural supply stores in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using PGG Wrightson’s and Wrightson Seeds’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
PGG Wrightson
25 branded search terms
- agonline pgg wrightson
- pgg wrightson
- pgg wrightson blenheim road
- pgg wrightson farm supplies
- pgg wrightson grass seed
- pgg wrightson hours
- pgg wrightson livestock
- pgg wrightson livestock agents
- pgg wrightson livestock facebook
- pgg wrightson livestock sales
- pgg wrightson near me
- pgg wrightson nelson
- pgg wrightson nz
- pgg wrightson online
- pgg wrightson opening hours
- pgg wrightson rewards
- pgg wrightson sale
- pgg wrightson seed
- pgg wrightson shop
- pgg wrightson store
- pgg wrightson wool
- pgg wrightson wyndham
- pggwrightson
- pggwrightson co nz
- pggwrightson store
Wrightson Seeds
1 branded search term
- wrightson seeds

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