Paynter's Cider vs Zeffer:Which is more popular?

In September 2026, Zeffer had more branded searches than Paynter's Cider among cider brands in New Zealand. Zeffer had about 990 branded searches, while Paynter's Cider had 30. Zeffer made up 9.2% of all cider brand searches we track, and Paynter's Cider accounted for 0.28%. When we asked ChatGPT and Google AI Overviews about cider brands, Zeffer appeared in four of the five answers and Paynter's Cider in three. Zeffer was mentioned before Paynter's Cider in every answer that named either.

Among cider brands in New Zealand in September 2026

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Top cider brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Zeffer was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Paynter's Cider was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Zeffer was listed before Paynter's Cider in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

How many AI answers named each brand
Brand	ChatGPT	Google	Answers that named it
Zeffer	Named in 2 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	4 of 5
Morningcider	Named in 1 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	3 of 5
Paynter's Cider	Named in 2 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	3 of 5
Good George	Named in 0 of 3 ChatGPT answers	Named in 2 of 2 Google AI Overviews	2 of 5
Monteith's	Named in 1 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	2 of 5
Somersby	Named in 1 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	2 of 5
Old Mout	Named in 2 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	2 of 5
Rekorderlig	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5
Strongbow	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5
Kopparberg	Named in 0 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	0 of 5

Zeffer4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Morningcider3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Paynter's Cider3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Good George2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Monteith's2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Somersby2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Old Mout2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Rekorderlig0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Strongbow0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Kopparberg0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+2 more

See every answer about cider brands

5 answers

Asked ChatGPT
“Which cider brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best cider brands in New Zealand?”
Asked ChatGPT
“What's the best cider brand in New Zealand for easy drinking?”
1. 1Old Mout
2. 2Somersby
3. 3Monteith's
Searched Google, AI Overview
“cider brands nz”
1. 1Monteith's
2. 2Somersby
3. 3Morningcider
4. 4Good George
5. 5Zeffer
6. 6Paynter's Cider
Searched Google, AI Overview
“best cider nz”

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Paynter's Cider or Zeffer more popular in search?

This chart shows how often people search Google for Paynter's Cider and Zeffer by name. Each line represents a brand's share of searches for all 12 cider brands we track, month by month, from searches in New Zealand.

Paynter's Cider and Zeffer among cider brands in New Zealand, by month

Month	Good George	Monteith's	Somersby	Zeffer	Rekorderlig	Strongbow	Old Mout	Morningcider	Kopparberg	Isaac's	Paynter's Cider	Bulmers
Oct 2025	45.1%	18.4%	13.6%	8.6%	5.8%	1.3%	3.3%	1.8%	1.1%	0.42%	0.58%	0.08%
Nov 2025	52.9%	16%	10.9%	9%	4.9%	0.98%	1.9%	1.7%	0.92%	0.39%	0.33%	0.07%
Dec 2025	43.2%	19%	13.5%	10%	6.5%	1.1%	2.5%	2.6%	0.53%	0.69%	0.37%	0.05%
Jan 2026	41.1%	24.3%	11.6%	8.6%	6.2%	1.4%	3%	2%	1.1%	0.46%	0.38%	0.08%
Feb 2026	41.9%	24.1%	12%	8.9%	5.1%	1.2%	3%	2%	0.86%	0.38%	0.48%	0%
Mar 2026	39%	22.7%	12%	9.8%	6.1%	1.6%	3.2%	2.3%	2.4%	0.44%	0.35%	0.09%
Apr 2026	43.1%	20.7%	12.7%	7.3%	6.4%	1.6%	3.6%	2.5%	1.3%	0.39%	0.29%	0.1%
May 2026	43.6%	24%	10.5%	6.7%	6.8%	1.7%	3.3%	1.7%	1.2%	0.3%	0.3%	0%
Jun 2026	44%	20.9%	11.8%	7.7%	7%	1.7%	3.5%	1.7%	1.1%	0.37%	0.24%	0%
Jul 2026	41.8%	20.8%	12.1%	8.1%	7.7%	2%	3.5%	2.4%	1.2%	0.23%	0.23%	0%
Aug 2026	43.8%	17.5%	11.4%	11.3%	7%	1.8%	3.9%	2.1%	0.8%	0.2%	0.2%	0.1%
Sep 2026	40.7%	18%	13.6%	9.2%	7.9%	4%	3.2%	1.6%	1%	0.37%	0.28%	0.19%

How has the Paynter's Cider and Zeffer comparison changed over the last 12 months?

3 findings

Zeffer was ahead of Paynter's Cider in every measured month of the 12 months ending September 2026.
Across the 12 months ending September 2026, Paynter's Cider’s share of searches among cider brands in New Zealand moved from 0.58% to 0.28%, and its estimated monthly branded searches moved from 70 to 30.
Across the 12 months ending September 2026, Zeffer’s share of searches among cider brands in New Zealand moved from 8.6% to 9.2%, and its estimated monthly branded searches moved from 1K to 990.

How did search popularity change for New Zealand cider brands in September 2026?

2 changes

In September 2026, Zeffer lost share of searches among cider brands in New Zealand, from 11.3% to 9.2%.
Estimated monthly branded searches for Paynter's Cider in New Zealand fell 57.1% over 12 measured months, from 70 to 30 in September 2026.

How are branded searches counted?

7 search terms

Brandwave collects information about searches that people make online using Paynter's Cider’s and Zeffer’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.