Brandwave

Paynter's Cider vs Rekorderlig:Which is more popular in New Zealand?

In October 2026, Rekorderlig had more branded searches than Paynter's Cider among cider brands in New Zealand. Rekorderlig had about 1,480 branded searches, while Paynter's Cider had 30. Rekorderlig made up 11.6% of all cider brand searches we track, and Paynter's Cider accounted for 0.23%. When we asked ChatGPT and Google AI Overviews about cider brands, Paynter's Cider appeared in three of the five answers and Rekorderlig in none.

Among cider brands in New Zealand in October 2026

Who do people search for more?

Rekorderlig, about 49 searches for every 1 for Paynter's Cider

Rekorderlig 1.5K searchesPaynter's Cider 30 searches

Who does AI mention more?

Paynter's Cider, mentioned in 3 of 5 answers, Rekorderlig in 0

Paynter's Cider in 3 of 5Rekorderlig in 0 of 5

Who does AI recommend more?

Paynter's Cider, the only one of the two named

Paynter's Cider first in 3Rekorderlig never named

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Top cider brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Paynter's Cider was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Rekorderlig did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Zeffer1st
  2. Morningcider2nd
  3. Somersby3rd
  4. Paynter's Cider3rd
  5. Monteith's5th
  6. Old Mout5th
  7. Good George7th
  8. Rekorderlig–
  9. Strongbow–
  10. Kopparberg–
  11. +2 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Zeffer4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Morningcider3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Paynter's Cider3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Good George2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Somersby2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Monteith's2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Old Mout2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Rekorderlig0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Strongbow0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kopparberg0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+2 more

See every answer about cider brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Paynter's Cider or Rekorderlig more popular in search?

This chart shows how often people search Google for Paynter's Cider and Rekorderlig by name. Each line represents a brand's share of searches for all 12 cider brands we track, month by month, from searches in New Zealand.

Paynter's Cider and Rekorderlig among cider brands in New Zealand, by month

Share of searches by month for Rekorderlig, Paynter's Cider. The figures are in the table below the chart.

View monthly share of searches table
MonthGood GeorgeSomersbyMonteith'sRekorderligZefferOld MoutStrongbowMorningciderKopparbergIsaac'sPaynter's CiderBulmers
Nov 202547.8%12.1%17.8%5.4%9.9%2.1%1.1%1.9%1%0.43%0.36%0.07%
Dec 202543.2%13.5%19%6.5%10%2.5%1.1%2.6%0.53%0.69%0.37%0.05%
Jan 202636.2%12.5%26.3%6.7%9.3%3.2%1.6%2.1%1.2%0.49%0.41%0.08%
Feb 202637.2%13%26.1%5.6%9.6%3.2%1.3%2.2%0.93%0.41%0.52%0%
Mar 202634.3%13%24.4%6.6%10.6%3.4%1.7%2.5%2.6%0.48%0.38%0.1%
Apr 202638.3%13.8%22.4%6.9%8%3.9%1.7%2.8%1.4%0.43%0.32%0.11%
May 202638.7%11.4%26%7.4%7.3%3.5%1.8%1.8%1.3%0.32%0.32%0%
Jun 202638.7%13%22.8%7.6%8.4%3.9%1.9%1.9%1.2%0.4%0.27%0%
Jul 202641.8%12.1%20.8%7.7%8.1%3.5%2%2.4%1.2%0.23%0.23%0%
Aug 202639%12.3%19%7.6%12.2%4.2%1.9%2.3%0.87%0.22%0.22%0.11%
Sep 202636%14.7%19.4%8.5%9.9%3.5%4.3%1.7%1.1%0.4%0.3%0.2%
Oct 202634.4%18%17.8%11.6%8.7%4.3%2.1%1.6%0.78%0.39%0.23%0.08%

How has branded search for Paynter's Cider and Rekorderlig changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand cider brands in October 2026?

2 changes

  1. In October 2026, Rekorderlig overtook Zeffer to rank 4th among cider brands in New Zealand, with 11.6% of the searches.

  2. Estimated monthly branded searches for Paynter's Cider in New Zealand fell 40% over 12 measured months, from 50 to 30 in October 2026.

How are Paynter's Cider’s and Rekorderlig’s branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Paynter's Cider’s and Rekorderlig’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Paynter's Cider

1 branded search term

  • paynters cider

Rekorderlig

3 branded search terms

  • rekorderlig
  • rekorderlig apple cider
  • rekorderlig cider

How the Brand Demand Index is measured

Other head-to-heads among cider brands

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