Brandwave

OPTP vs TriggerPoint:Which is more popular?

In September 2026, TriggerPoint had more branded searches than OPTP among foam roller brands in New Zealand. TriggerPoint had about 5,400 branded searches, while OPTP had 80. TriggerPoint made up 74.7% of all foam roller brand searches we track, and OPTP accounted for 1.1%. When we asked ChatGPT and Google AI Overviews about foam roller brands, TriggerPoint appeared in four of the five answers and OPTP in one. TriggerPoint was mentioned before OPTP in every answer.

Among foam roller brands in New Zealand in September 2026

Who do people search for more?

TriggerPoint, about 68 searches for every 1 for OPTP

TriggerPoint 5.4K searchesOPTP 80 searches

Who does AI mention more?

TriggerPoint, mentioned in 4 of 5 answers, OPTP in 1

TriggerPoint in 4 of 5OPTP in 1 of 5

Who does AI recommend more?

TriggerPoint, named ahead of OPTP in every answer

TriggerPoint first in 4OPTP never first

Follow OPTP vs TriggerPoint and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top foam roller brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, TriggerPoint was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. OPTP was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. TriggerPoint was listed before OPTP in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. TriggerPoint1st
  2. Blackroll2nd
  3. OPTP3rd
  4. Therabody–
  5. Gaiam–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • TriggerPoint4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Blackroll4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • OPTP1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Therabody0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Gaiam0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about foam roller brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is OPTP or TriggerPoint more popular in search?

This chart shows how often people search Google for OPTP and TriggerPoint by name. Each line represents a brand's share of searches for all five foam roller brands we track, month by month, from searches in New Zealand.

OPTP and TriggerPoint among foam roller brands in New Zealand, by month

Share of searches by month for TriggerPoint, OPTP. The figures are in the table below the chart.

View monthly share of searches table
MonthTriggerPointTherabodyBlackrollGaiamOPTP
Oct 202541.5%48.1%2.4%6.6%1.4%
Nov 202531%60.6%1.8%4.9%1.8%
Dec 202575.3%22.6%0.37%1.3%0.37%
Jan 202671.9%23.9%0.82%2.8%0.65%
Feb 202648.7%44.2%1.5%3.4%2.2%
Mar 202634.1%54.5%3.3%6.6%1.4%
Apr 202633.6%54.7%2.3%7.9%1.4%
May 202633.8%55.4%2.3%6.6%1.9%
Jun 202637.1%50.2%2.1%7.2%3.4%
Jul 202630%53.3%3.8%10.8%2.1%
Aug 202632.8%54.5%2.6%7.8%2.2%
Sep 202674.7%21.2%1.5%1.5%1.1%

How has the OPTP and TriggerPoint comparison changed over the last 12 months?

3 findings
  • TriggerPoint was ahead of OPTP in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, OPTP’s share of searches among foam roller brands in New Zealand moved from 1.4% to 1.1%, and its estimated monthly branded searches moved from 30 to 80.
  • Across the 12 months ending September 2026, TriggerPoint’s share of searches among foam roller brands in New Zealand moved from 41.5% to 74.7%, and its estimated monthly branded searches moved from 880 to 5.4K.

How did search popularity change for New Zealand foam roller brands in September 2026?

2 changes

  1. In September 2026, TriggerPoint overtook Therabody to become the leader among foam roller brands in New Zealand, with 74.7% of the searches.

  2. In September 2026, OPTP lost share of searches among foam roller brands in New Zealand, from 2.2% to 1.1%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using OPTP’s and TriggerPoint’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

OPTP

2 branded search terms

  • optp
  • optp foam roller

TriggerPoint

1 branded search term

  • triggerpoint

How the Brand Demand Index is measured

Other head-to-heads among foam roller brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.

Start free