Brandwave

Opes Mortgages vs Twine:Which is more popular by branded search in New Zealand?

In August 2026, Opes Mortgages had more branded searches than Twine among mortgage advisers in New Zealand. Opes Mortgages was estimated to have 170 branded searches compared to Twine’s 110, and held a 0.78% Share of Search versus Twine’s 0.51%.

Share of Search among mortgage advisers in New Zealand in August 2026Which is more popular in search, Opes Mortgages or Twine?
Opes Mortgages0.78%170 searches
vs
Twine0.51%110 searches

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Which is more popular in search, Opes Mortgages or Twine?

Compare mortgage adviser and broker firms helping New Zealanders arrange home loans, using branded searches made in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Opes Mortgages and Twine among mortgage advisers in New Zealand, by month

Share of Search by month for Opes Mortgages, Twine. The figures are in the table below the chart.

View monthly share of search table
MonthNZHLSquirrelLoan MarketMike PeroLighthouse FinancialGlobal FinanceMortgage HQMortgage LinkTony Mounce MortgagesStar MortgageFloat MortgagesVegaThe Mortgage Supply CoKris Pedersen MortgagesKiwi MortgagesMortgage LabOpes MortgagesMortgage ExpressStephanie Murray MortgagesMortgage ManagersTwineRoost
Oct 202528.6%29.1%6.3%6.2%4.2%4.8%5%3.3%1.5%0.56%1.3%1.9%1.1%0.85%0.44%1.1%0.85%0.85%0.52%0.69%0.36%0.48%
Nov 202529.8%28.6%6.5%7.1%4.2%4.2%5%2.7%1.9%0.87%1.3%1.5%1.1%0.67%0.37%0.75%0.87%0.83%0.54%0.46%0.33%0.54%
Dec 202528.9%30.1%6.1%7%4.6%5.7%3.6%3%1.5%0.77%1.4%1.3%0.88%0.77%0.22%0.66%1.2%0.72%0.5%0.5%0.28%0.39%
Jan 202629%30.8%6.1%6.3%4.7%4.5%4%3.1%1.6%0.93%1.2%1.5%1%0.93%0.31%0.71%0.76%0.98%0.45%0.62%0.31%0.4%
Feb 202628.9%28.8%6.5%7.6%4.8%4.2%4.2%3.2%1.5%0.86%1.6%1.4%1.3%0.65%0.57%0.65%0.69%0.9%0.53%0.45%0.33%0.37%
Mar 202627.9%29.3%6.8%5.7%5.9%4.2%3.7%3.3%1.7%1%1.5%1.5%1.4%0.75%0.83%0.91%0.83%0.75%0.44%0.67%0.44%0.4%
Apr 202627%29.6%7%5%5.6%4.7%4.3%3.3%1.8%1.2%1.2%1.7%1.1%1%1%1%0.66%0.76%0.76%0.52%0.33%0.38%
May 202628.6%28.2%7%5.6%5%4.5%3.7%3.6%1.7%0.93%1.1%1.5%1.3%1.1%0.93%1.1%1.1%0.88%0.71%0.62%0.31%0.35%
Jun 202626.8%27.4%7.1%5.6%5.7%4.7%4.3%3.6%1.9%1.5%1.3%1.8%1.6%1.1%0.82%0.82%0.82%0.97%0.63%0.68%0.48%0.44%
Jul 202631.1%26.6%7.1%5.2%4.9%4.6%4.1%3%1.6%1.3%1.3%1.8%1.3%1%1%0.69%0.83%0.83%0.49%0.34%0.54%0.44%
Aug 202629.1%25.9%7.4%6.2%5.4%4%3.9%2.7%2.3%2.2%1.8%1.6%1.5%1%0.97%0.83%0.78%0.6%0.55%0.51%0.51%0.37%
Sep 2026——————————————————————

How has the Opes Mortgages and Twine comparison changed over the last 12 months?

  • Opes Mortgages was ahead of Twine in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Opes Mortgages’ estimated Share of Search among mortgage advisers in New Zealand moved from 0.85% to 0.78%, and its estimated monthly branded searches moved from 210 to 170.
  • Across the 11 months ending August 2026, Twine’s estimated Share of Search among mortgage advisers in New Zealand moved from 0.36% to 0.51%, and its estimated monthly branded searches moved from 90 to 110.

How did search popularity change for New Zealand mortgage advisers in August 2026?

  1. In August 2026, Twine fell from 19th to 21st among mortgage advisers in New Zealand.

  2. Estimated monthly branded searches for Opes Mortgages in New Zealand fell 19% over 11 measured months, from 210 to 170 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Opes Mortgages’ and Twine’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Opes Mortgages

2 branded search terms

  • opes mortgage
  • opes mortgages

Twine

3 branded search terms

  • twine advisers
  • twine financial
  • twine financial advisers

How the Brand Demand Index is measured

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