Brandwave

Number 11 at Wairau River vs Oak & Ivy:Which is more popular in New Zealand?

In October 2026, Oak & Ivy had more branded searches than Number 11 at Wairau River among Blenheim and Marlborough restaurants in New Zealand. Oak & Ivy had about 440 branded searches, while Number 11 at Wairau River had 80. Oak & Ivy made up 12.8% of all Blenheim and Marlborough restaurant searches we track, and Number 11 at Wairau River accounted for 2.3%. When we asked ChatGPT and Google AI Overviews about Blenheim and Marlborough restaurants, Number 11 at Wairau River and Oak & Ivy each appeared in two of the three answers. Oak & Ivy was mentioned before Number 11 at Wairau River in every answer that named either.

Among Blenheim and Marlborough restaurants in New Zealand in October 2026

Who do people search for more?

Oak & Ivy, about 6 searches for every 1 for Number 11 at Wairau River

Oak & Ivy 440 searchesNumber 11 at Wairau River 80 searches

Who does AI mention more?

Both were mentioned in 2 of 3 answers.

Number 11 at Wairau River in 2 of 3Oak & Ivy in 2 of 3

Who does AI recommend more?

Oak & Ivy, named ahead of Number 11 at Wairau River in 2 of 2 answers

Oak & Ivy first in 2Number 11 at Wairau River never first

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Top Blenheim and Marlborough restaurants in ChatGPT and Google AI Overviews

In three ChatGPT questions, Number 11 at Wairau River and Oak & Ivy were each mentioned in two out of three: in two of the three ChatGPT answers. Oak & Ivy was listed before Number 11 at Wairau River in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Arbour1st
  2. Gramado's2nd
  3. Harvest Restaurant3rd
  4. Oak & Ivy4th
  5. Number 11 at Wairau River5th
  6. Raupō–
  7. Scotch Wine Bar–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Blenheim and Marlborough restaurants

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Number 11 at Wairau River or Oak & Ivy more popular in search?

This chart shows how often people search Google for Number 11 at Wairau River and Oak & Ivy by name. Each line represents a brand's share of searches for all seven Blenheim and Marlborough restaurants we track, month by month, from searches in New Zealand.

Number 11 at Wairau River and Oak & Ivy among Blenheim and Marlborough restaurants in New Zealand, by month

Share of searches by month for Oak & Ivy, Number 11 at Wairau River. The figures are in the table below the chart.

View monthly share of searches table
MonthHarvest RestaurantRaupōGramado'sOak & IvyScotch Wine BarArbourNumber 11 at Wairau River
Nov 202528.8%9.5%18.5%25.9%8.8%5.9%2.5%
Dec 202533.6%14.6%14.6%19.7%10.2%4.8%2.5%
Jan 202639.5%11.8%17.8%13.2%8.2%6.8%2.7%
Feb 202633.1%11.7%18.2%14.1%10.1%10.1%2.8%
Mar 202633.6%14.2%20.4%12%10.6%7.1%2.1%
Apr 202628.6%18.9%24%10.1%10.6%5.9%1.8%
May 202623.9%19.1%24.6%11.5%14.4%5.3%1.2%
Jun 202620.5%19.7%23.9%11.1%14%9.7%1.1%
Jul 202614.1%17%34.1%13%12%8%1.8%
Aug 202622.6%21.6%24.5%13.8%10%5.6%1.9%
Sep 202623.3%23.6%21.7%14.2%10.7%4.9%1.6%
Oct 202629.1%20.1%18.9%12.8%11.6%5.2%2.3%

How has branded search for Number 11 at Wairau River and Oak & Ivy changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand Blenheim and Marlborough restaurants in October 2026?

2 changes
  1. In October 2026, Number 11 at Wairau River gained share of searches among Blenheim and Marlborough restaurants in New Zealand, from 1.6% to 2.3%.

  2. In October 2026, Oak & Ivy lost share of searches among Blenheim and Marlborough restaurants in New Zealand, from 14.2% to 12.8%.

How are Number 11 at Wairau River’s and Oak & Ivy’s branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Number 11 at Wairau River’s and Oak & Ivy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Number 11 at Wairau River

2 branded search terms

  • number 11 wairau river
  • wairau river restaurant

Oak & Ivy

2 branded search terms

  • oak & ivy blenheim
  • oak and ivy blenheim

How the Brand Demand Index is measured

Other head-to-heads among Blenheim and Marlborough restaurants

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