Nando's vs Subway:Which is more popular by branded search in New Zealand?
In August 2026, Subway had more branded searches than Nando's among fast food chains in New Zealand. Subway was estimated to have 51.3K branded searches compared to Nando's’ 29.2K, and held a 4.9% Share of Search versus Nando's’ 2.8%.
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Which is more popular in search, Nando's or Subway?
Compare the fast food chains New Zealanders choose between for burgers, chicken, subs and tacos. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Subway, Nando's. The figures are in the table below the chart.
View monthly share of search table
| Month | KFC | McDonald's | Burger King | Taco Bell | Subway | Wendy's | Popeyes | Carl's Jr. | Pita Pit | Nando's | Zambrero | Mexicali Fresh |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 34% | 25.7% | 14.5% | 4.4% | 3.8% | 3.9% | 3.5% | 3.8% | 2.7% | 2.1% | 0.83% | 0.62% |
| Nov 2025 | 31% | 28.5% | 13.5% | 4.8% | 4.2% | 4.2% | 3.8% | 3% | 3.1% | 2.2% | 0.93% | 0.66% |
| Dec 2025 | 28.2% | 31.8% | 13.5% | 6% | 4.2% | 3.9% | 3.4% | 2.5% | 2.7% | 2.1% | 1% | 0.59% |
| Jan 2026 | 23.8% | 32.5% | 14.8% | 6.4% | 4.8% | 4.4% | 3.7% | 2.8% | 3.1% | 2.2% | 0.93% | 0.65% |
| Feb 2026 | 25.8% | 32.1% | 14.2% | 6% | 4.3% | 3.9% | 3.4% | 3% | 3.5% | 2.2% | 1% | 0.7% |
| Mar 2026 | 25.2% | 31.1% | 14.3% | 6.1% | 5.1% | 4.7% | 3.3% | 2.9% | 3.3% | 2.4% | 0.99% | 0.67% |
| Apr 2026 | 25.5% | 31.4% | 14.4% | 6.2% | 5% | 4% | 3.6% | 3% | 2.8% | 2.5% | 0.99% | 0.57% |
| May 2026 | 27.4% | 27.1% | 16.7% | 6.4% | 4.4% | 3.9% | 3.7% | 3.1% | 2.8% | 2.8% | 1% | 0.6% |
| Jun 2026 | 28.8% | 25.8% | 15.5% | 6.7% | 4.7% | 4.2% | 3.8% | 3.3% | 2.8% | 2.7% | 1% | 0.62% |
| Jul 2026 | 29.1% | 25.9% | 14.4% | 7.3% | 4.6% | 4.4% | 3.7% | 3.3% | 2.9% | 2.9% | 0.94% | 0.64% |
| Aug 2026 | 28.5% | 26.1% | 14.5% | 6.9% | 4.9% | 4.4% | 3.9% | 3.4% | 2.9% | 2.8% | 0.95% | 0.67% |
| Sep 2026 | — | — | — | — | — | — | — | — | — | — | — | — |
How has the Nando's and Subway comparison changed over the last 12 months?
3 findings
- Subway was ahead of Nando's in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Nando's’ estimated Share of Search among fast food chains in New Zealand moved from 2.1% to 2.8%, and its estimated monthly branded searches moved from 28.7K to 29.2K.
- Across the 11 months ending August 2026, Subway’s estimated Share of Search among fast food chains in New Zealand moved from 3.8% to 4.9%, and its estimated monthly branded searches moved from 50.9K to 51.3K.
How did search popularity change for New Zealand fast food chains in August 2026?
1 change
In August 2026, Nando's fell from 9th to 10th among fast food chains in New Zealand.
How each brand is measured
Brandwave collects information about searches that people make online using Nando's’ and Subway’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Nando's
27 branded search terms
- botany nandos
- nando's
- nando's chicken
- nando's delivery
- nando's menu
- nando's near me
- nandos
- nandos centre place
- nandos chicken
- nandos courtenay place
- nandos delivery
- nandos hamilton
- nandos lunn ave
- nandos menj
- nandos near me
- nandos new lynn
- nandos northlands
- nandos northwest
- nandos nz
- nandos online
- nandos perinaise
- nandos queen street
- nandos sauce
- nandos st lukes
- nandos sylvia park
- nandos the base
- nandos westgate
Subway
12 branded search terms
- best subway sandwich
- subway catering menu
- subway delivery
- subway menu
- subway menu cost
- subway menu nutrition
- subway morning menu
- subway near me
- subway nz
- subway sandwich
- subway sandwich platter
- subway sandwich trays cost
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.