MRI Palace vs PropertyMe:Which is more popular?

Name: MRI Palace vs PropertyMe: Which is searched more in New Zealand?
Creator: Brandwave
License: https://creativecommons.org/licenses/by/4.0/

In September 2026, PropertyMe had more branded searches than MRI Palace among real estate agency software in New Zealand. PropertyMe had about 1,060 branded searches, while MRI Palace had 210. PropertyMe made up 40.2% of all real estate agency software searches we track, and MRI Palace accounted for 8%. When we asked ChatGPT and Google AI Overviews about real estate agency software, MRI Palace appeared in four of the five answers and PropertyMe in two. MRI Palace was mentioned before PropertyMe in three out of four answers that named either.

Among real estate agency software in New Zealand in September 2026

Follow MRI Palace vs PropertyMe and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top real estate agency software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, MRI Palace was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. PropertyMe was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. MRI Palace was listed before PropertyMe in three out of four answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

How many AI answers named each brand
Brand	ChatGPT	Google	Answers that named it
MRI Vault	Named in 3 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	4 of 5
MRI Palace	Named in 3 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	4 of 5
Re-Leased	Named in 2 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	3 of 5
Rex Software	Named in 2 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	3 of 5
Box+Dice	Named in 3 of 3 ChatGPT answers	Named in 0 of 2 Google AI Overviews	3 of 5
Agentbox	Named in 2 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	3 of 5
PropertyMe	Named in 1 of 3 ChatGPT answers	Named in 1 of 2 Google AI Overviews	2 of 5

MRI Vault4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
MRI Palace4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Re-Leased3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Rex Software3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Box+Dice3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Agentbox3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
PropertyMe2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about real estate agency software

5 answers

Asked ChatGPT
“Which real estate agency software should I use in New Zealand?”
1. 1MRI Vault
2. 2Rex Software
3. 3Agentbox
4. 4PropertyMe
5. 5MRI Palace
6. 6Box+Dice
Asked ChatGPT
“What are the best real estate agency software options in New Zealand?”
1. 1MRI Vault
2. 2Rex Software
3. 3MRI Palace
4. 4Re-Leased
5. 5Box+Dice
6. 6Agentbox
Asked ChatGPT
“What's the best real estate agency software in New Zealand for a property agency?”
1. 1MRI Palace
2. 2Re-Leased
3. 3MRI Vault
4. 4Box+Dice
Searched Google, AI Overview
“best real estate crm”
Searched Google, AI Overview
“property management software nz”

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is MRI Palace or PropertyMe more popular in search?

This chart shows how often people search Google for MRI Palace and PropertyMe by name. Each line represents a brand's share of searches for all seven real estate agency software we track, month by month, from searches in New Zealand.

MRI Palace and PropertyMe among real estate agency software in New Zealand, by month

Month	PropertyMe	MRI Vault	Re-Leased	MRI Palace	Rex Software	Box+Dice	Agentbox
Oct 2025	43%	28.3%	13.6%	7.3%	3.5%	2.4%	1.7%
Nov 2025	41.3%	29.5%	17.1%	7.5%	1.8%	1.4%	1.4%
Dec 2025	42.8%	24.6%	17.1%	9.1%	2.7%	2.1%	1.6%
Jan 2026	41.6%	28.6%	16.4%	5.9%	3.4%	2.1%	2.1%
Feb 2026	39.5%	32.3%	14.7%	6.4%	3.8%	1.5%	1.9%
Mar 2026	41.7%	28.5%	15.4%	6.7%	4.5%	1.9%	1.3%
Apr 2026	36.5%	31.7%	17.7%	7.7%	4.4%	1.1%	0.74%
May 2026	39.6%	27%	17.8%	7.8%	4.4%	2.2%	1.1%
Jun 2026	39.5%	27.4%	18%	7.9%	3.8%	1.9%	1.5%
Jul 2026	40.3%	26.2%	19.4%	8.5%	2.8%	1.6%	1.2%
Aug 2026	40.3%	24%	18.6%	10.1%	3.5%	2.3%	1.2%
Sep 2026	40.2%	23.5%	22.3%	8%	3.4%	1.9%	0.76%

How has the MRI Palace and PropertyMe comparison changed over the last 12 months?

3 findings

PropertyMe was ahead of MRI Palace in every measured month of the 12 months ending September 2026.
Across the 12 months ending September 2026, MRI Palace’s share of searches among real estate agency software in New Zealand moved from 7.3% to 8%, and its estimated monthly branded searches held steady at 210.
Across the 12 months ending September 2026, PropertyMe’s share of searches among real estate agency software in New Zealand moved from 43% to 40.2%, and its estimated monthly branded searches moved from 1.2K to 1.1K.

How did search popularity change for New Zealand real estate agency software in September 2026?

2 changes

In September 2026, MRI Palace lost share of searches among real estate agency software in New Zealand, from 10.1% to 8%.
Estimated monthly branded searches for PropertyMe in New Zealand fell 13.8% over 12 measured months, from 1.2K to 1.1K in September 2026.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using MRI Palace’s and PropertyMe’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.