Brandwave

Monday Haircare vs Moroccanoil:Which is more popular by branded search in New Zealand?

In August 2026, Moroccanoil had more branded searches than Monday Haircare among professional haircare and styling brands in New Zealand. Moroccanoil was estimated to have 3.6K branded searches compared to Monday Haircare’s 910, and held a 5.1% Share of Search versus Monday Haircare’s 1.3%.

Share of Search among professional haircare and styling brands in New Zealand in August 2026Which is more popular in search, Monday Haircare or Moroccanoil?
Monday Haircare1.3%910 searches
vs
Moroccanoil5.1%3.6K searches

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Which is more popular in search, Monday Haircare or Moroccanoil?

Compare professional haircare and styling brands available in New Zealand using attributable brand and product searches made here. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Monday Haircare and Moroccanoil among professional haircare and styling brands in New Zealand, by month

Share of Search by month for Moroccanoil, Monday Haircare. The figures are in the table below the chart.

View monthly share of search table
MonthKérastaseghdRedkenOlaplexPureologyMoroccanoilEthiqueK18Kevin.MurphyMonday Haircare
Oct 202525.9%32.2%8.7%9.1%4.9%4.6%5.3%3.8%3.5%2%
Nov 202526.7%38%7.8%7.6%3.9%3.9%4.6%3.8%2.9%0.94%
Dec 202529.2%33.2%7.7%9.6%3.9%4.5%3.7%3.7%2.9%1.4%
Jan 202631.4%24%9.7%10.4%5.6%4.7%5.2%4.3%3.1%1.7%
Feb 202630.3%25.6%9.6%11%5.5%4.1%5.2%3.8%3.2%1.7%
Mar 202627.7%27.1%10.6%10.6%6%4.1%5.6%3.4%3%1.9%
Apr 202628.1%26.9%11.4%10.8%5.9%4.4%4.6%3.6%2.8%1.5%
May 202625.7%25.8%10.4%12.5%6.1%7.2%4.9%3.3%2.9%1.2%
Jun 202625.4%25.8%12.9%12.9%5.4%6.8%3.5%3.2%3%1.2%
Jul 202628.3%24.6%12%11%5.7%7.2%4.1%2.9%3%1.1%
Aug 202630%27.3%10.5%9.8%5.1%5.1%4.5%3.3%3.2%1.3%
Sep 2026——————————

How has the Monday Haircare and Moroccanoil comparison changed over the last 12 months?

How did search popularity change for New Zealand professional haircare and styling brands in August 2026?

  1. In August 2026, Moroccanoil lost estimated Share of Search among professional haircare and styling brands in New Zealand, from 7.2% to 5.1%.

  2. Estimated monthly branded searches for Monday Haircare in New Zealand fell 26% over 11 measured months, from 1.2K to 910 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Monday Haircare’s and Moroccanoil’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Monday Haircare

3 branded search terms

  • monday haircare
  • monday haircare nz
  • monday shampoo

Moroccanoil

19 branded search terms

  • moroccanoil
  • moroccanoil conditioner
  • moroccanoil dry scalp treatment
  • moroccanoil dry shampoo
  • moroccanoil hair
  • moroccanoil hair care products
  • moroccanoil hydrating shampoo
  • moroccanoil hydrating styling cream
  • moroccanoil intense hydrating mask
  • moroccanoil moroccanoil treatment
  • moroccanoil nz
  • moroccanoil oil for hair
  • moroccanoil oil shampoo
  • moroccanoil shampoo
  • moroccanoil styling products
  • moroccanoil treatment
  • moroccanoil treatment 100ml
  • moroccanoil treatment hair oil
  • moroccanoil treatment original

How the Brand Demand Index is measured

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