MoaTrek New Zealand Tours vs Wild Kiwi Adventure Tours:Which is more popular?
In September 2026, Wild Kiwi Adventure Tours had more branded searches than MoaTrek New Zealand Tours among tour operators in New Zealand. Wild Kiwi Adventure Tours had about 260 branded searches, while MoaTrek New Zealand Tours had 90. Wild Kiwi Adventure Tours made up 0.78% of all tour operator searches we track, and MoaTrek New Zealand Tours accounted for 0.27%. When we asked ChatGPT and Google AI Overviews about tour operators, MoaTrek New Zealand Tours appeared in all five answers and Wild Kiwi Adventure Tours in two. MoaTrek New Zealand Tours was mentioned before Wild Kiwi Adventure Tours in every answer.
Who do people search for more?
Wild Kiwi Adventure Tours, about 3 searches for every 1 for MoaTrek New Zealand Tours
Who does AI mention more?
MoaTrek New Zealand Tours, mentioned in every answer we collected
Who does AI recommend more?
MoaTrek New Zealand Tours, named ahead of Wild Kiwi Adventure Tours in every answer
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Top tour operators in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, MoaTrek New Zealand Tours appeared in all five answers. Wild Kiwi Adventure Tours was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. MoaTrek New Zealand Tours was listed before Wild Kiwi Adventure Tours in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- MoaTrek New Zealand Tours5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Intrepid Travel4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
G Adventures3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Cheeky Kiwi Travel3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
AAT Kings3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Grand Pacific Tours3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Wild Kiwi Adventure Tours2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Contiki1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Kiwi Experience1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Flying Kiwi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about tour operators
5 answers
Asked ChatGPT
“Which tour operator should I book in New Zealand?”
Asked ChatGPT
“What are the best tour operators in New Zealand?”
Asked ChatGPT
“What's the best tour operator in New Zealand for guided trips?”
Searched Google, AI Overview
“new zealand tours”
Searched Google, AI Overview
“group tours nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is MoaTrek New Zealand Tours or Wild Kiwi Adventure Tours more popular in search?
This chart shows how often people search Google for MoaTrek New Zealand Tours and Wild Kiwi Adventure Tours by name. Each line represents a brand's share of searches for all 14 tour operators we track, month by month, from searches in New Zealand.
Share of searches by month for Wild Kiwi Adventure Tours, MoaTrek New Zealand Tours. The figures are in the table below the chart.
View monthly share of searches table
| Month | Flying Kiwi | RealNZ | Contiki | Intrepid Travel | G Adventures | Kiwi Experience | Topdeck | Cheeky Kiwi Travel | AAT Kings | Wild Kiwi Adventure Tours | Grand Pacific Tours | Stray | Haka Tours | MoaTrek New Zealand Tours |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 9.2% | 28.8% | 24.1% | 10.3% | 10% | 6.3% | 4.1% | 2.8% | 1% | 0.66% | 0.82% | 0.47% | 1.2% | 0.28% |
| Nov 2025 | 12.1% | 26.5% | 20.7% | 13.6% | 10.1% | 6.8% | 3.6% | 2.7% | 0.87% | 0.87% | 0.46% | 0.38% | 0.87% | 0.25% |
| Dec 2025 | 10% | 32.2% | 20.6% | 13.1% | 8.9% | 6.9% | 2.7% | 2.7% | 0.58% | 0.88% | 0.47% | 0.22% | 0.58% | 0.14% |
| Jan 2026 | 1.7% | 27.6% | 23.9% | 18.2% | 11.2% | 8.5% | 3.7% | 2.3% | 0.74% | 0.74% | 0.48% | 0.35% | 0.48% | 0.12% |
| Feb 2026 | 8.3% | 27.5% | 19.2% | 15.2% | 10.9% | 8.4% | 3.7% | 2.8% | 1.3% | 1.1% | 0.59% | 0.37% | 0.48% | 0.25% |
| Mar 2026 | 15.9% | 28.7% | 18.3% | 9.9% | 9.5% | 7.2% | 2.6% | 2.9% | 1.7% | 0.94% | 0.61% | 0.44% | 0.94% | 0.26% |
| Apr 2026 | 9.3% | 29.3% | 22.9% | 10.7% | 9.9% | 4.3% | 3.2% | 2.3% | 1% | 0.67% | 0.67% | 0.32% | 5.1% | 0.29% |
| May 2026 | 23.4% | 21.5% | 21.6% | 12.1% | 9.5% | 2.6% | 2.9% | 1.7% | 0.92% | 1.7% | 0.6% | 0.29% | 0.92% | 0.26% |
| Jun 2026 | 25.4% | 18.8% | 23.7% | 10.6% | 10.2% | 2.3% | 3.2% | 1.8% | 1% | 1.2% | 0.34% | 0.34% | 0.81% | 0.28% |
| Jul 2026 | 18.3% | 24.5% | 25.7% | 9.7% | 10.9% | 2.6% | 3% | 2% | 1.1% | 0.71% | 0.37% | 0.3% | 0.57% | 0.3% |
| Aug 2026 | 29.1% | 21.6% | 21.8% | 9.9% | 7.6% | 2.7% | 2.9% | 1.7% | 0.76% | 0.76% | 0.41% | 0.21% | 0.41% | 0.21% |
| Sep 2026 | 24.4% | 22.3% | 18.4% | 14.7% | 9.4% | 3.1% | 2.7% | 1.8% | 0.78% | 0.78% | 0.63% | 0.45% | 0.33% | 0.27% |
How has the MoaTrek New Zealand Tours and Wild Kiwi Adventure Tours comparison changed over the last 12 months?
3 findings
- Wild Kiwi Adventure Tours was ahead of MoaTrek New Zealand Tours in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, MoaTrek New Zealand Tours’ share of searches among tour operators in New Zealand moved from 0.28% to 0.27%, and its estimated monthly branded searches held steady at 90.
- Across the 12 months ending September 2026, Wild Kiwi Adventure Tours’ share of searches among tour operators in New Zealand moved from 0.66% to 0.78%, and its estimated monthly branded searches moved from 210 to 260.
How did search popularity change for New Zealand tour operators in September 2026?
2 changes
In September 2026, MoaTrek New Zealand Tours fell from 13th to 14th among tour operators in New Zealand.
Estimated monthly branded searches for Wild Kiwi Adventure Tours in New Zealand rose 23.8% over 12 measured months, from 210 to 260 in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using MoaTrek New Zealand Tours’ and Wild Kiwi Adventure Tours’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
MoaTrek New Zealand Tours
1 branded search term
- moatrek new zealand tours
Wild Kiwi Adventure Tours
1 branded search term
- wild kiwi adventure tours
Other head-to-heads among tour operators

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