Brandwave

Meadowlark vs Pandora:Which is more popular by branded search in New Zealand?

In August 2026, Pandora had more branded searches than Meadowlark among jewellery brands in New Zealand. Pandora was estimated to have 54.5K branded searches compared to Meadowlark’s 1.3K, and held a 56.4% Share of Search versus Meadowlark’s 1.4%.

Share of Search among jewellery brands in New Zealand in August 2026Which is more popular in search, Meadowlark or Pandora?
Meadowlark1.4%1.3K searches
vs
Pandora56.4%54.5K searches

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Which is more popular in search, Meadowlark or Pandora?

Compare the jewellery brands New Zealanders buy and gift. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Meadowlark and Pandora among jewellery brands in New Zealand, by month

Share of Search by month for Pandora, Meadowlark. The figures are in the table below the chart.

View monthly share of search table
MonthPandoraSwarovskiTiffany & Co.MeadowlarkMejuriThomas Sabo
Oct 202556.7%25.2%15.5%0.95%0.95%0.58%
Nov 202559.4%27.4%11%0.81%0.86%0.53%
Dec 202560.7%26.6%11%0.76%0.53%0.44%
Jan 202653.5%28.4%15.5%1.1%0.85%0.58%
Feb 202652.9%27.3%17%1.3%0.86%0.64%
Mar 202650.1%30.7%16.4%1.5%0.84%0.51%
Apr 202652.4%28.1%16.6%1.2%1%0.62%
May 202658.3%25.1%13.8%1.2%1.2%0.48%
Jun 202658.3%24.8%13.9%1.3%1.2%0.51%
Jul 202653.6%27%15.9%1.4%1.5%0.57%
Aug 202656.4%24.4%16.2%1.4%0.96%0.64%
Sep 2026——————

How has the Meadowlark and Pandora comparison changed over the last 12 months?

  • Pandora was ahead of Meadowlark in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Meadowlark’s estimated Share of Search among jewellery brands in New Zealand moved from 0.95% to 1.4%, and its estimated monthly branded searches moved from 880 to 1.3K.
  • Across the 11 months ending August 2026, Pandora’s estimated Share of Search among jewellery brands in New Zealand moved from 56.7% to 56.4%, and its estimated monthly branded searches moved from 52.4K to 54.5K.

How did search popularity change for New Zealand jewellery brands in August 2026?

  1. In August 2026, Pandora gained estimated Share of Search among jewellery brands in New Zealand, from 53.6% to 56.4%.

  2. In August 2026, Meadowlark rose from 5th to 4th among jewellery brands in New Zealand.

How each brand is measured

Brandwave collects information about searches that people make online using Meadowlark’s and Pandora’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Meadowlark

6 branded search terms

  • meadowlark bracelet
  • meadowlark charms
  • meadowlark earrings
  • meadowlark jewellery
  • meadowlark necklace
  • meadowlark rings

Pandora

23 branded search terms

  • bracelet gold pandora
  • childrens pandora bracelet
  • engagement rings pandora
  • engraved jewellery pandora
  • engraved pandora bracelet
  • pandora bracelet
  • pandora bracelet charms sale
  • pandora bracelet tennis
  • pandora charm bracelet
  • pandora charms
  • pandora charms in gold
  • pandora earrings
  • pandora jewellery
  • pandora jewelry promise rings
  • pandora necklace
  • pandora nz
  • pandora nz charms
  • pandora nz earrings
  • pandora rings
  • pandora rings gold
  • pandora sale rings
  • pandora silver rings
  • silver pandora bracelet

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.