Brandwave

Mapei vs Rockbond:Which is more popular?

In September 2026, Mapei had more branded searches than Rockbond among construction chemical brands in New Zealand. Mapei had about 590 branded searches, while Rockbond had 170. Mapei made up 13.1% of all construction chemical brand searches we track, and Rockbond accounted for 3.8%. When we asked ChatGPT and Google AI Overviews about construction chemical brands, Mapei appeared in all four answers and Rockbond in two. Mapei was mentioned before Rockbond in every answer.

Among construction chemical brands in New Zealand in September 2026

Who do people search for more?

Mapei, about 3 searches for every 1 for Rockbond

Mapei 590 searchesRockbond 170 searches

Who does AI mention more?

Mapei, mentioned in every answer we collected

Mapei in 4 of 4Rockbond in 2 of 4

Who does AI recommend more?

Mapei, named ahead of Rockbond in every answer

Mapei first in 4Rockbond never first

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Top construction chemical brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Mapei appeared in all four answers. Rockbond was mentioned in two out of four: in one of the three ChatGPT answers and in the Google AI Overview. Mapei was listed before Rockbond in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Sika1st
  2. Ardex2nd
  3. Mapei2nd
  4. Fosroc4th
  5. Rockbond5th
  6. Bostik6th
  7. Soudal–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Sika4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Mapei4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Ardex3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Fosroc3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Rockbond2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Bostik1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Soudal0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about construction chemical brands

4 answers
  • Asked ChatGPT

    “Which construction chemical brand should I buy in New Zealand?”

    1. 1Sika
    2. 2Ardex
    3. 3Mapei
    4. 4Fosroc
  • Asked ChatGPT

    “What are the best construction chemical brands in New Zealand?”

    1. 1Sika
    2. 2Fosroc
    3. 3Ardex
    4. 4Mapei
    5. 5Bostik
    6. 6Rockbond
  • Asked ChatGPT

    “What's the best construction chemical brand in New Zealand for waterproofing jobs?”

    1. 1Sika
    2. 2Ardex
    3. 3Mapei
  • Searched Google, AI Overview

    “construction chemical brands”

    1. 1Sika
    2. 2Mapei
    3. 3Fosroc
    4. 4Rockbond
  • Searched Google, AI Overview

    “construction adhesives nz”

    Google showed no AI Overview for this search.

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Mapei or Rockbond more popular in search?

This chart shows how often people search Google for Mapei and Rockbond by name. Each line represents a brand's share of searches for all seven construction chemical brands we track, month by month, from searches in New Zealand.

Mapei and Rockbond among construction chemical brands in New Zealand, by month

Share of searches by month for Mapei, Rockbond. The figures are in the table below the chart.

View monthly share of searches table
MonthSikaArdexMapeiSoudalBostikRockbondFosroc
Oct 202538.7%17.4%14.3%11.6%9.4%5.1%3.4%
Nov 202545.6%16.2%10.8%10.8%8.8%4.7%3.1%
Dec 202548.5%14.5%11.8%7.9%9.7%4.2%3.3%
Jan 202646.4%16.9%11.2%9.2%9.2%4%3.2%
Feb 202645.2%16.4%13.4%8.9%8.9%4.8%2.5%
Mar 202647.2%18%9.8%9.8%8%4.3%2.9%
Apr 202645%17.1%11.4%11.4%7.6%4%3.3%
May 202646.1%15.2%10.1%10.1%10.1%5.5%2.9%
Jun 202643.5%15.5%12.7%10.3%10.3%4.5%3%
Jul 202644%16.3%10.8%10.8%10.8%4.7%2.5%
Aug 202645.6%13.5%11%11%11%3.9%3.9%
Sep 202644.9%15.9%13.1%10.6%8.6%3.8%3.1%

How has the Mapei and Rockbond comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand construction chemical brands in September 2026?

2 changes
  1. In September 2026, Mapei overtook Bostik to rank 3rd among construction chemical brands in New Zealand, with 13.1% of the searches.

  2. In September 2026, Rockbond rose from 7th to 6th among construction chemical brands in New Zealand.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Mapei’s and Rockbond’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Mapei

1 branded search term

  • mapei

Rockbond

1 branded search term

  • rockbond

How the Brand Demand Index is measured

Other head-to-heads among construction chemical brands

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