Brandwave

Bostik vs Sika:Which is more popular?

In September 2026, Sika had more branded searches than Bostik among construction chemical brands in New Zealand. Sika had about 2,030 branded searches, while Bostik had 390. Sika made up 44.9% of all construction chemical brand searches we track, and Bostik accounted for 8.6%. When we asked ChatGPT and Google AI Overviews about construction chemical brands, Sika appeared in all four answers and Bostik in one. Sika was mentioned before Bostik in every answer.

Among construction chemical brands in New Zealand in September 2026

Who do people search for more?

Sika, about 5 searches for every 1 for Bostik

Sika 2K searchesBostik 390 searches

Who does AI mention more?

Sika, mentioned in every answer we collected

Sika in 4 of 4Bostik in 1 of 4

Who does AI recommend more?

Sika, named ahead of Bostik in every answer

Sika first in 4Bostik never first

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Top construction chemical brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Sika appeared in all four answers. Bostik was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Sika was listed before Bostik in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Sika1st
  2. Ardex2nd
  3. Mapei2nd
  4. Fosroc4th
  5. Rockbond5th
  6. Bostik6th
  7. Soudal–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Sika4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Mapei4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Ardex3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Fosroc3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Rockbond2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Bostik1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Soudal0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about construction chemical brands

4 answers
  • Asked ChatGPT

    “Which construction chemical brand should I buy in New Zealand?”

    1. 1Sika
    2. 2Ardex
    3. 3Mapei
    4. 4Fosroc
  • Asked ChatGPT

    “What are the best construction chemical brands in New Zealand?”

    1. 1Sika
    2. 2Fosroc
    3. 3Ardex
    4. 4Mapei
    5. 5Bostik
    6. 6Rockbond
  • Asked ChatGPT

    “What's the best construction chemical brand in New Zealand for waterproofing jobs?”

    1. 1Sika
    2. 2Ardex
    3. 3Mapei
  • Searched Google, AI Overview

    “construction chemical brands”

    1. 1Sika
    2. 2Mapei
    3. 3Fosroc
    4. 4Rockbond
  • Searched Google, AI Overview

    “construction adhesives nz”

    Google showed no AI Overview for this search.

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Bostik or Sika more popular in search?

This chart shows how often people search Google for Bostik and Sika by name. Each line represents a brand's share of searches for all seven construction chemical brands we track, month by month, from searches in New Zealand.

Bostik and Sika among construction chemical brands in New Zealand, by month

Share of searches by month for Sika, Bostik. The figures are in the table below the chart.

View monthly share of searches table
MonthSikaArdexMapeiSoudalBostikRockbondFosroc
Oct 202538.7%17.4%14.3%11.6%9.4%5.1%3.4%
Nov 202545.6%16.2%10.8%10.8%8.8%4.7%3.1%
Dec 202548.5%14.5%11.8%7.9%9.7%4.2%3.3%
Jan 202646.4%16.9%11.2%9.2%9.2%4%3.2%
Feb 202645.2%16.4%13.4%8.9%8.9%4.8%2.5%
Mar 202647.2%18%9.8%9.8%8%4.3%2.9%
Apr 202645%17.1%11.4%11.4%7.6%4%3.3%
May 202646.1%15.2%10.1%10.1%10.1%5.5%2.9%
Jun 202643.5%15.5%12.7%10.3%10.3%4.5%3%
Jul 202644%16.3%10.8%10.8%10.8%4.7%2.5%
Aug 202645.6%13.5%11%11%11%3.9%3.9%
Sep 202644.9%15.9%13.1%10.6%8.6%3.8%3.1%

How has the Bostik and Sika comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand construction chemical brands in September 2026?

3 changes
  1. In September 2026, Mapei overtook Bostik to rank 3rd among construction chemical brands in New Zealand, with 13.1% of the searches.

  2. In September 2026, Bostik lost share of searches among construction chemical brands in New Zealand, from 11% to 8.6%.

  3. In September 2026, Sika lost share of searches among construction chemical brands in New Zealand, from 45.6% to 44.9%.

How are branded searches counted?

16 search terms

Brandwave collects information about searches that people make online using Bostik’s and Sika’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bostik

1 branded search term

  • bostik

Sika

15 branded search terms

  • sika 212 nz
  • sika auckland
  • sika christchurch
  • sika nz
  • sika nz christchurch
  • sika nz ltd
  • sika sealants nz
  • sikaflex 11fc nz
  • sikaflex 221 nz
  • sikaflex 227 nz
  • sikaflex 252 nz
  • sikaflex 291 nz
  • sikaflex 512 nz
  • sikaflex 522 nz
  • sikaflex at facade nz

How the Brand Demand Index is measured

Other head-to-heads among construction chemical brands

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