Brandwave

Mainland Electrical vs Prolec:Which is more popular by branded search in New Zealand?

In August 2026, Mainland Electrical had more branded searches than Prolec among christchurch electrical contractors in New Zealand. Mainland Electrical was estimated to have 100 branded searches compared to Prolec’s 40, and held a 1.9% Share of Search versus Prolec’s 0.76%.

Share of Search among christchurch electrical contractors in New Zealand in August 2026Which is more popular in search, Mainland Electrical or Prolec?
Mainland Electrical1.9%100 searches
vs
Prolec0.76%40 searches

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Which is more popular in search, Mainland Electrical or Prolec?

Compare Christchurch electrical contractors using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Mainland Electrical and Prolec among christchurch electrical contractors in New Zealand, by month

Share of Search by month for Mainland Electrical, Prolec. The figures are in the table below the chart.

View monthly share of search table
MonthFoleysChristchurch ElectricalMainland ElectricalPye ElectricalProlec
Oct 202579.9%15.1%2.1%2.1%0.84%
Nov 202579.7%15.6%2.2%1.7%0.87%
Dec 202581.1%15.1%1.5%1.5%0.77%
Jan 202679.4%15.8%2.2%1.8%0.88%
Feb 202678%16.9%2.3%1.9%0.94%
Mar 202680.4%14.2%3%1.6%0.79%
Apr 202681%15%2%1.2%0.8%
May 202679.4%16.1%2.2%1.7%0.65%
Jun 202677.4%16.9%2.3%2.5%0.95%
Jul 202678.7%17.1%1.9%1.5%0.77%
Aug 202681.7%14.2%1.9%1.5%0.76%
Sep 2026—————

How has the Mainland Electrical and Prolec comparison changed over the last 12 months?

How did search popularity change for New Zealand christchurch electrical contractors in August 2026?

Neither Mainland Electrical nor Prolec moved beyond provider rounding among christchurch electrical contractors in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Mainland Electrical’s and Prolec’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Mainland Electrical

2 branded search terms

  • mainland electrical
  • mainland electrical christchurch

Prolec

2 branded search terms

  • professional electrics
  • prolec electrical

How the Brand Demand Index is measured

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