Brandwave

Mailjet vs Resend:Which is more popular by branded search in New Zealand?

In August 2026, Resend had more branded searches than Mailjet among transactional email services in New Zealand. Resend was estimated to have 270 branded searches compared to Mailjet’s 150, and held a 9.9% Share of Search versus Mailjet’s 5.5%.

Share of Search among transactional email services in New Zealand in August 2026Which is more popular in search, Mailjet or Resend?
Mailjet5.5%150 searches
vs
Resend9.9%270 searches

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Which is more popular in search, Mailjet or Resend?

Compare the email sending APIs New Zealand developers use for receipts, sign-ins and notifications. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Mailjet and Resend among transactional email services in New Zealand, by month

Share of Search by month for Resend, Mailjet. The figures are in the table below the chart.

View monthly share of search table
MonthSendGridMailgunResendAmazon SESMailjetPostmark
Oct 202554.7%23.4%3%8.3%8.7%1.9%
Nov 202555.1%24.6%4.7%7%7%1.6%
Dec 202555.1%20.7%5.1%7.6%9.6%2%
Jan 202654.5%24.5%5.1%7%7%1.9%
Feb 202653.6%24.1%6.1%9.2%5.7%1.1%
Mar 202651.8%22.1%8.6%9.3%7.1%1.1%
Apr 202654.8%23.2%7.2%9.1%4.2%1.5%
May 202656.6%19.8%8.1%8.1%5.8%1.6%
Jun 202649.8%21.7%10.2%9.8%6.4%2.1%
Jul 202648.7%22%12.5%9.1%6%1.7%
Aug 202652.4%22.3%9.9%8.4%5.5%1.5%
Sep 2026——————

How has the Mailjet and Resend comparison changed over the last 12 months?

  • The lead changed hands once in the 11 months ending August 2026: Resend took it in February 2026.
  • Across the 11 months ending August 2026, Mailjet’s estimated Share of Search among transactional email services in New Zealand moved from 8.7% to 5.5%, and its estimated monthly branded searches moved from 230 to 150.
  • Across the 11 months ending August 2026, Resend’s estimated Share of Search among transactional email services in New Zealand moved from 3% to 9.9%, and its estimated monthly branded searches moved from 80 to 270.

How did search popularity change for New Zealand transactional email services in August 2026?

  1. In August 2026, Resend lost estimated Share of Search among transactional email services in New Zealand, from 12.5% to 9.9%.

  2. In August 2026, Mailjet lost estimated Share of Search among transactional email services in New Zealand, from 6% to 5.5%.

How each brand is measured

Brandwave collects information about searches that people make online using Mailjet’s and Resend’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Mailjet

4 branded search terms

  • mailjet
  • mailjet com
  • mailjet smtp
  • mailjet transactional email

Resend

6 branded search terms

  • resend api
  • resend email
  • resend email api
  • resend email sending
  • resend smtp
  • resend transactional email

How the Brand Demand Index is measured

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