Lustre Kitchen and Dining vs Salt & Wood:Which is more popular in New Zealand?
In October 2026, Salt & Wood had more branded searches than Lustre Kitchen and Dining among Kāpiti Coast restaurants in New Zealand. Salt & Wood had about 990 branded searches, while Lustre Kitchen and Dining had 280. Salt & Wood made up 27.7% of all Kāpiti Coast restaurant searches we track, and Lustre Kitchen and Dining accounted for 7.8%. When we asked ChatGPT and Google AI Overviews about Kāpiti Coast restaurants, Lustre Kitchen and Dining appeared in all three answers and Salt & Wood in none.
Who do people search for more?
Salt & Wood, about 4 searches for every 1 for Lustre Kitchen and Dining
Who does AI mention more?
Lustre Kitchen and Dining, mentioned in every answer we collected
Who does AI recommend more?
Lustre Kitchen and Dining, the only one of the two named
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Top Kāpiti Coast restaurants in ChatGPT and Google AI Overviews
In three ChatGPT questions, Lustre Kitchen and Dining appeared in all three answers. Salt & Wood did not appear in any of the three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
50-503 of 3Named in 3 of 3 ChatGPT answers- Waterfront Bar & Kitchen3 of 3Named in 3 of 3 ChatGPT answers
Lustre Kitchen and Dining3 of 3Named in 3 of 3 ChatGPT answers- Passo Pizza Pasta Caffe2 of 3Named in 2 of 3 ChatGPT answers
Salt & Wood0 of 3Named in 0 of 3 ChatGPT answers
See every answer about Kāpiti Coast restaurants
3 answers
Asked ChatGPT
“Which restaurant should I go to in Kāpiti Coast, New Zealand?”
Asked ChatGPT
“What are the best restaurants in Kāpiti Coast, New Zealand?”
Asked ChatGPT
“What's the best restaurant in Kāpiti Coast, New Zealand for a nice meal?”
Searched Google, AI Overview
“restaurants kapiti coast”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Lustre Kitchen and Dining or Salt & Wood more popular in search?
This chart shows how often people search Google for Lustre Kitchen and Dining and Salt & Wood by name. Each line represents a brand's share of searches for all five Kāpiti Coast restaurants we track, month by month, from searches in New Zealand.
Share of searches by month for Salt & Wood, Lustre Kitchen and Dining. The figures are in the table below the chart.
View monthly share of searches table
| Month | 50-50 | Salt & Wood | Waterfront Bar & Kitchen | Lustre Kitchen and Dining | Passo Pizza Pasta Caffe |
|---|---|---|---|---|---|
| Nov 2025 | 58.1% | 1.8% | 17.2% | 13.6% | 9.3% |
| Dec 2025 | 56.8% | 2.4% | 20.1% | 13.6% | 7.1% |
| Jan 2026 | 55.6% | 3% | 19.7% | 17% | 4.7% |
| Feb 2026 | 57.3% | 2.3% | 16.8% | 19.7% | 4% |
| Mar 2026 | 61.6% | 2.6% | 17.7% | 11.8% | 6.3% |
| Apr 2026 | 37% | 32.6% | 13.7% | 10.6% | 6% |
| May 2026 | 27.4% | 53.3% | 8.3% | 4.2% | 6.8% |
| Jun 2026 | 44.5% | 36% | 8.6% | 6.3% | 4.7% |
| Jul 2026 | 53.2% | 24.9% | 7.1% | 7.8% | 7.1% |
| Aug 2026 | 30.8% | 38.3% | 9.2% | 12.5% | 9.2% |
| Sep 2026 | 34.3% | 43.8% | 10.3% | 6% | 5.6% |
| Oct 2026 | 43.7% | 27.7% | 13.4% | 7.8% | 7.3% |
How has branded search for Lustre Kitchen and Dining and Salt & Wood changed in New Zealand over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending October 2026: Salt & Wood took it in April 2026.
- Across the 12 months ending October 2026, Lustre Kitchen and Dining’s share of searches among Kāpiti Coast restaurants in New Zealand moved from 13.6% to 7.8%, and its estimated monthly branded searches moved from 380 to 280.
- Across the 12 months ending October 2026, Salt & Wood’s share of searches among Kāpiti Coast restaurants in New Zealand moved from 1.8% to 27.7%, and its estimated monthly branded searches moved from 50 to 990.
How did search popularity change for New Zealand Kāpiti Coast restaurants in October 2026?
3 changes

In October 2026, 50-50 overtook Salt & Wood to become the leader among Kāpiti Coast restaurants in New Zealand, with 43.7% of the searches.

In October 2026, Lustre Kitchen and Dining gained share of searches among Kāpiti Coast restaurants in New Zealand, from 6% to 7.8%.

In October 2026, Salt & Wood lost share of searches among Kāpiti Coast restaurants in New Zealand, from 43.8% to 27.7%.
How are Lustre Kitchen and Dining’s and Salt & Wood’s branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Lustre Kitchen and Dining’s and Salt & Wood’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Lustre Kitchen and Dining
2 branded search terms
- lustre kitchen
- lustre paraparaumu
Salt & Wood
2 branded search terms
- salt & wood
- saltwood
Other head-to-heads among Kāpiti Coast restaurants

50-50 vs Salt & Wood: compare popularity
50-50 vs Waterfront Bar & Kitchen: compare popularity
50-50 vs Lustre Kitchen and Dining: compare popularity
50-50 vs Passo Pizza Pasta Caffe: compare popularity
Salt & Wood vs Waterfront Bar & Kitchen: compare popularity
Salt & Wood vs Passo Pizza Pasta Caffe: compare popularity

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