Lekker vs Velectrix:Which is more popular by branded search in New Zealand?
In August 2026, Velectrix had more branded searches than Lekker among e-bike brands in New Zealand. Velectrix was estimated to have 200 branded searches compared to Lekker’s 20, and held an 8.5% Share of Search versus Lekker’s 0.85%.
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Which is more popular in search, Lekker or Velectrix?
Compare the e-bike brands New Zealand riders commute and ride trails on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Velectrix, Lekker. The figures are in the table below the chart.
View monthly share of search table
| Month | Smartmotion | Rad Power Bikes | Velectrix | Magnum Bikes | Fiido | Lekker |
|---|---|---|---|---|---|---|
| Oct 2025 | 57.1% | 18.7% | 11.4% | 7% | 5.1% | 0.73% |
| Nov 2025 | 64.3% | 16.4% | 7.5% | 7.5% | 3.3% | 0.98% |
| Dec 2025 | 62.2% | 15.4% | 9% | 7.9% | 4.9% | 0.75% |
| Jan 2026 | 59.3% | 17.2% | 8.8% | 9.3% | 4.5% | 0.85% |
| Feb 2026 | 51.1% | 28.8% | 8% | 6.4% | 5.1% | 0.64% |
| Mar 2026 | 55.4% | 20.8% | 9.5% | 4.8% | 8.8% | 0.63% |
| Apr 2026 | 61.9% | 16.2% | 9.5% | 5.7% | 6% | 0.75% |
| May 2026 | 61.6% | 19.5% | 7% | 6.1% | 5.2% | 0.61% |
| Jun 2026 | 66.6% | 16.4% | 6.6% | 5.6% | 4.2% | 0.7% |
| Jul 2026 | 56.1% | 22.5% | 8.6% | 7% | 4.9% | 0.82% |
| Aug 2026 | 59.1% | 17.4% | 8.5% | 8.1% | 6% | 0.85% |
| Sep 2026 | — | — | — | — | — | — |
How has the Lekker and Velectrix comparison changed over the last 12 months?
3 findings
- Velectrix was ahead of Lekker in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Lekker’s estimated Share of Search among e-bike brands in New Zealand moved from 0.73% to 0.85%, and its estimated monthly branded searches held steady at 20.
- Across the 11 months ending August 2026, Velectrix’s estimated Share of Search among e-bike brands in New Zealand moved from 11.4% to 8.5%, and its estimated monthly branded searches moved from 310 to 200.
How did search popularity change for New Zealand e-bike brands in August 2026?
1 change
Estimated monthly branded searches for Velectrix in New Zealand fell 35.5% over 11 measured months, from 310 to 200 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Lekker’s and Velectrix’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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