Horsley Christie vs Treadwell Gordon:Which is more popular by branded search in New Zealand?
In August 2026, Treadwell Gordon had more branded searches than Horsley Christie among whanganui law firms in New Zealand. Treadwell Gordon was estimated to have 770 branded searches compared to Horsley Christie’s 310, and held a 32.1% Share of Search versus Horsley Christie’s 12.9%.
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Which is more popular in search, Horsley Christie or Treadwell Gordon?
Compare Whanganui law firms using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Treadwell Gordon, Horsley Christie. The figures are in the table below the chart.
View monthly share of search table
| Month | Treadwell Gordon | Moore Law | Horsley Christie | Armstrong Barton | Crowley Waugh | Dewhirst Law | Bullock & Associates |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 39.8% | 20.8% | 11.6% | 10% | 8.1% | 5.4% | 4.2% |
| Nov 2025 | 38.8% | 20% | 11.6% | 10.4% | 6.8% | 6.8% | 5.6% |
| Dec 2025 | 37% | 18% | 12.7% | 11.1% | 9% | 7.4% | 4.8% |
| Jan 2026 | 36.2% | 19.5% | 11.8% | 14.5% | 7.7% | 6.3% | 4.1% |
| Feb 2026 | 35.5% | 24% | 11.5% | 9.7% | 7.8% | 6.5% | 5.1% |
| Mar 2026 | 36% | 20.7% | 11.9% | 10% | 10.7% | 5.4% | 5.4% |
| Apr 2026 | 36.7% | 21.1% | 11% | 8.9% | 11.8% | 4.6% | 5.9% |
| May 2026 | 37% | 23.4% | 9.8% | 8.9% | 10.2% | 4.7% | 6% |
| Jun 2026 | 33.8% | 25.9% | 10.9% | 9.8% | 7.9% | 6.4% | 5.3% |
| Jul 2026 | 31.8% | 27.7% | 12.4% | 8.7% | 7.9% | 5.8% | 5.8% |
| Aug 2026 | 32.1% | 24.6% | 12.9% | 10.8% | 10% | 5.8% | 3.8% |
| Sep 2026 | — | — | — | — | — | — | — |
How has the Horsley Christie and Treadwell Gordon comparison changed over the last 12 months?
3 findings
- Treadwell Gordon was ahead of Horsley Christie in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Horsley Christie’s estimated Share of Search among whanganui law firms in New Zealand moved from 11.6% to 12.9%, and its estimated monthly branded searches moved from 300 to 310.
- Across the 11 months ending August 2026, Treadwell Gordon’s estimated Share of Search among whanganui law firms in New Zealand moved from 39.8% to 32.1%, and its estimated monthly branded searches moved from 1K to 770.
How did search popularity change for New Zealand whanganui law firms in August 2026?
2 changes
In August 2026, Horsley Christie gained estimated Share of Search among whanganui law firms in New Zealand, from 12.4% to 12.9%.
Estimated monthly branded searches for Treadwell Gordon in New Zealand fell 25.2% over 11 measured months, from 1K to 770 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Horsley Christie’s and Treadwell Gordon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Horsley Christie
4 branded search terms
- horsley christie
- horsley christie lawyers
- horsley christie solicitors
- horsley christie whanganui
Treadwell Gordon
3 branded search terms
- treadwell gordon
- treadwell gordon solicitors
- treadwell gordon whanganui
Put your own brand in this comparison
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