Brandwave

Homegrown Juice Company vs Simply Squeezed:Which is more popular in New Zealand?

In October 2026, Homegrown Juice Company had more branded searches than Simply Squeezed among juice brands in New Zealand. Homegrown Juice Company had about 1,300 branded searches, while Simply Squeezed had 140. Homegrown Juice Company made up 14.9% of all juice brand searches we track, and Simply Squeezed accounted for 1.6%. When we asked ChatGPT and Google AI Overviews about juice brands, Homegrown Juice Company appeared in four of the five answers and Simply Squeezed in none.

Among juice brands in New Zealand in October 2026

Who do people search for more?

Homegrown Juice Company, about 9 searches for every 1 for Simply Squeezed

Homegrown Juice Company 1.3K searchesSimply Squeezed 140 searches

Who does AI mention more?

Homegrown Juice Company, mentioned in 4 of 5 answers, Simply Squeezed in 0

Homegrown Juice Company in 4 of 5Simply Squeezed in 0 of 5

Who does AI recommend more?

Homegrown Juice Company, the only one of the two named

Homegrown Juice Company first in 4Simply Squeezed never named

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Top juice brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Homegrown Juice Company was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Simply Squeezed did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Homegrown Juice Company1st
  2. Just Juice2nd
  3. Picky3rd
  4. Keri4th
  5. Almighty5th
  6. Charlie's6th
  7. Simply Squeezed–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Just Juice5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Keri4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Homegrown Juice Company4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Picky3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Charlie's2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Almighty2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Simply Squeezed0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about juice brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Homegrown Juice Company or Simply Squeezed more popular in search?

This chart shows how often people search Google for Homegrown Juice Company and Simply Squeezed by name. Each line represents a brand's share of searches for all seven juice brands we track, month by month, from searches in New Zealand.

Homegrown Juice Company and Simply Squeezed among juice brands in New Zealand, by month

Share of searches by month for Homegrown Juice Company, Simply Squeezed. The figures are in the table below the chart.

View monthly share of searches table
MonthKeriCharlie'sJust JuiceHomegrown Juice CompanyPickySimply SqueezedAlmighty
Nov 202520.2%27.9%17.1%24.2%7.5%2.2%0.89%
Dec 202525.9%30.2%21.1%13.4%6.5%1.9%0.94%
Jan 202622.7%30.7%19%18.2%6.7%2%0.7%
Feb 202623.3%29.7%21.1%13.8%9.3%1.7%1.1%
Mar 202624.8%27.3%18.9%18.2%8.3%2%0.7%
Apr 202623.6%29%18.2%15.4%11.1%1.7%1.1%
May 202623.7%27.9%20.3%14.8%10.7%1.6%1%
Jun 202624.6%29.1%21%15.5%7.4%1.4%1.1%
Jul 202627.6%21.7%19.6%18.3%10.2%1.6%0.99%
Aug 202624.3%22.2%20.4%18.8%11.8%1.6%0.82%
Sep 202624.6%23.6%21.2%16.3%11%2.1%1.1%
Oct 202631%21.7%19.5%14.9%10.1%1.6%1.3%

How has branded search for Homegrown Juice Company and Simply Squeezed changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand juice brands in October 2026?

2 changes
  1. In October 2026, Homegrown Juice Company lost share of searches among juice brands in New Zealand, from 16.3% to 14.9%.

  2. In October 2026, Simply Squeezed lost share of searches among juice brands in New Zealand, from 2.1% to 1.6%.

How are Homegrown Juice Company’s and Simply Squeezed’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Homegrown Juice Company’s and Simply Squeezed’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Homegrown Juice Company

1 branded search term

  • homegrown juice

Simply Squeezed

1 branded search term

  • simply squeezed

How the Brand Demand Index is measured

Other head-to-heads among juice brands

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