Brandwave

Hanmer Springs Thermal Pools vs Waikite Valley Thermal Pools:Which is more popular by branded search in New Zealand?

In August 2026, Hanmer Springs Thermal Pools and Waikite Valley Thermal Pools were level on Share of Search among hot pools in New Zealand, with an estimated 9.9K versus 10K branded searches, at 11.5% and 11.6% estimated Share of Search.

Share of Search among hot pools in New Zealand in August 2026Which is more popular in search, Hanmer Springs Thermal Pools or Waikite Valley Thermal Pools?
Hanmer Springs Thermal Pools11.5%9.9K searches
vs
Waikite Valley Thermal Pools11.6%10K searches
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Which is more popular in search, Hanmer Springs Thermal Pools or Waikite Valley Thermal Pools?

Compare the geothermal and hot pool complexes New Zealanders and visitors soak in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Hanmer Springs Thermal Pools and Waikite Valley Thermal Pools among hot pools in New Zealand, by month

Share of Search by month for Waikite Valley Thermal Pools, Hanmer Springs Thermal Pools. The figures are in the table below the chart.

View monthly share of search table
MonthPolynesian SpaWairakei TerracesOnsen Hot PoolsWaikite Valley Thermal PoolsHanmer Springs Thermal PoolsTekapo Springs
Oct 202532%23%12.9%13.7%11.7%6.8%
Nov 202537.5%20.6%10.7%13.7%10.7%6.8%
Dec 202538.4%24.2%7.3%13.5%11%5.6%
Jan 202631.9%25.6%9.3%13.5%12.9%6.8%
Feb 202634.9%26.2%9.7%11.8%11.3%6.1%
Mar 202634.6%22.4%10%14.9%12%6%
Apr 202632.3%22.9%11.5%15.9%11.9%5.6%
May 202634.1%21.6%14.6%13.6%10.3%5.8%
Jun 202629.9%20.9%19.3%11.9%10.5%7.5%
Jul 202632.2%23.1%12.2%15.7%9.6%7.1%
Aug 202628.9%24.4%15.1%11.6%11.5%8.5%
Sep 2026——————

How has the Hanmer Springs Thermal Pools and Waikite Valley Thermal Pools comparison changed over the last 12 months?

How did search popularity change for New Zealand hot pools in August 2026?

  1. In August 2026, Onsen Hot Pools overtook Waikite Valley Thermal Pools to rank 3rd among hot pools in New Zealand, at 15.1%.

  2. In August 2026, Hanmer Springs Thermal Pools gained estimated Share of Search among hot pools in New Zealand, from 9.6% to 11.5%.

  3. In August 2026, Waikite Valley Thermal Pools lost estimated Share of Search among hot pools in New Zealand, from 15.7% to 11.6%.

How each brand is measured

Brandwave collects information about searches that people make online using Hanmer Springs Thermal Pools’ and Waikite Valley Thermal Pools’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Hanmer Springs Thermal Pools

6 branded search terms

  • hanmer springs hot pools
  • hanmer springs hot pools deals
  • hanmer springs thermal pools
  • hanmer springs thermal pools amuri avenue hanmer springs
  • hanmer springs thermal pools deals
  • hanmersprings co nz

Waikite Valley Thermal Pools

10 branded search terms

  • hotpools co nz
  • waikite valley
  • waikite valley accommodation
  • waikite valley camping
  • waikite valley hot pools
  • waikite valley hot pools campsite
  • waikite valley hot springs
  • waikite valley lodge
  • waikite valley pool
  • waikite valley road

How the Brand Demand Index is measured

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