Brandwave

Great Catering vs Urban Gourmet:Which is more popular in New Zealand?

In October 2026, Urban Gourmet had more branded searches than Great Catering among Auckland event caterers in New Zealand. Urban Gourmet had about 720 branded searches, while Great Catering had 40. Urban Gourmet made up 25.8% of all Auckland event caterer searches we track, and Great Catering accounted for 1.4%. When we asked ChatGPT and Google AI Overviews about Auckland event caterers, Great Catering appeared in three of the four answers and Urban Gourmet in none.

Among Auckland event caterers in New Zealand in October 2026

Who do people search for more?

Urban Gourmet, about 18 searches for every 1 for Great Catering

Urban Gourmet 720 searchesGreat Catering 40 searches

Who does AI mention more?

Great Catering, mentioned in 3 of 4 answers, Urban Gourmet in 0

Great Catering in 3 of 4Urban Gourmet in 0 of 4

Who does AI recommend more?

Great Catering, the only one of the two named

Great Catering first in 3Urban Gourmet never named

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Top Auckland event caterers in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Great Catering was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Urban Gourmet did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. LittleWolf1st
  2. Great Catering2nd
  3. CaterStation3rd
  4. Southern Spit Roast & BBQ Catering3rd
  5. Best Pacific Catering5th
  6. Collective Hospitality6th
  7. Urban Gourmet–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • LittleWolf4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Best Pacific Catering3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Great Catering3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • CaterStation2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Southern Spit Roast & BBQ Catering2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Collective Hospitality1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Urban Gourmet0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about Auckland event caterers

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Great Catering or Urban Gourmet more popular in search?

This chart shows how often people search Google for Great Catering and Urban Gourmet by name. Each line represents a brand's share of searches for all seven Auckland event caterers we track, month by month, from searches in New Zealand.

Great Catering and Urban Gourmet among Auckland event caterers in New Zealand, by month

Share of searches by month for Urban Gourmet, Great Catering. The figures are in the table below the chart.

View monthly share of searches table
MonthCaterStationUrban GourmetBest Pacific CateringLittleWolfCollective HospitalityGreat CateringSouthern Spit Roast & BBQ Catering
Nov 202552.2%27.7%3.8%7.1%5.8%1.4%1.9%
Dec 202559.2%28%4.4%4.4%2.2%0.62%1.2%
Jan 202638.3%39.1%7.4%7.4%4.8%1.7%1.3%
Feb 202648%27.3%5.2%7.7%9.6%1.5%0.74%
Mar 202646.3%31.3%6%7.5%6%1.8%1.1%
Apr 202649%29.9%6.9%5.4%5.4%2%1.5%
May 202640.7%35.8%5.7%5.7%8.5%1.6%2%
Jun 202649.4%27.8%5.3%6.5%8%1.9%1.1%
Jul 202651.8%29.1%4.4%5.6%5.6%2%1.6%
Aug 202647.1%31.9%6.2%6.2%5.1%1.8%1.8%
Sep 202652.6%29.3%4.6%4.6%5.6%1.6%1.6%
Oct 202657.3%25.8%5%5%3.9%1.4%1.4%

How has branded search for Great Catering and Urban Gourmet changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand Auckland event caterers in October 2026?

2 changes
  1. In October 2026, Urban Gourmet lost share of searches among Auckland event caterers in New Zealand, from 29.3% to 25.8%.

  2. Great Catering’s share of searches among Auckland event caterers in New Zealand has lost ground for 3 months in a row, from 2% to 1.4% in October 2026.

How are Great Catering’s and Urban Gourmet’s branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Great Catering’s and Urban Gourmet’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Great Catering

1 branded search term

  • great catering

Urban Gourmet

4 branded search terms

  • the urban gourmet
  • urban gourmet
  • urban gourmet foods
  • urbangourmet

How the Brand Demand Index is measured

Other head-to-heads among Auckland event caterers

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