Good Health vs Nature's Way:Which is more popular by branded search in New Zealand?
In August 2026, Good Health had more branded searches than Nature's Way among supplement brands in New Zealand. Good Health was estimated to have 400 branded searches compared to Nature's Way’s 220, and held a 1.9% Share of Search versus Nature's Way’s 1%.
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Which is more popular in search, Good Health or Nature's Way?
Compare the vitamin and supplement brands New Zealanders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Good Health, Nature's Way. The figures are in the table below the chart.
View monthly share of search table
| Month | Go Healthy | Healtheries | Blackmores | Clinicians | Swisse | Kiwiherb | Thompson's | Good Health | Nature's Way |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 24.7% | 19.8% | 14.8% | 11.4% | 12.4% | 7% | 7.3% | 1.9% | 0.64% |
| Nov 2025 | 24.7% | 20.1% | 15.6% | 11.5% | 11.5% | 6.1% | 7.7% | 2.2% | 0.68% |
| Dec 2025 | 24.2% | 20.5% | 17% | 10.2% | 11.3% | 5.7% | 7.9% | 2.2% | 1% |
| Jan 2026 | 25.9% | 21.9% | 16% | 9.7% | 11.5% | 4.3% | 8.1% | 1.9% | 0.81% |
| Feb 2026 | 23% | 23% | 16.8% | 10.5% | 11.4% | 5.1% | 7.3% | 2.1% | 0.82% |
| Mar 2026 | 23.7% | 22.1% | 16.1% | 10.7% | 11.3% | 6.4% | 6.9% | 1.8% | 1.1% |
| Apr 2026 | 24.2% | 23% | 16% | 9.5% | 11.9% | 5.1% | 7.3% | 1.8% | 1.2% |
| May 2026 | 23.7% | 21.1% | 16.1% | 10.6% | 11.1% | 7.9% | 6.8% | 1.6% | 1% |
| Jun 2026 | 23.7% | 21.4% | 15.5% | 10.8% | 10% | 8.6% | 7% | 2% | 1% |
| Jul 2026 | 23.2% | 21.2% | 16.3% | 11.2% | 10.4% | 8.6% | 6% | 1.9% | 1.2% |
| Aug 2026 | 23.5% | 22.6% | 15.6% | 10.2% | 10.2% | 9.4% | 5.5% | 1.9% | 1% |
| Sep 2026 | — | — | — | — | — | — | — | — | — |
How has the Good Health and Nature's Way comparison changed over the last 12 months?
3 findings
- Good Health was ahead of Nature's Way in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Good Health’s estimated Share of Search among supplement brands in New Zealand held steady at 1.9%, and its estimated monthly branded searches moved from 360 to 400.
- Across the 11 months ending August 2026, Nature's Way’s estimated Share of Search among supplement brands in New Zealand moved from 0.64% to 1%, and its estimated monthly branded searches moved from 120 to 220.
How did search popularity change for New Zealand supplement brands in August 2026?
2 changes
Estimated monthly branded searches for Nature's Way in New Zealand rose 83.3% over 11 measured months, from 120 to 220 in August 2026.
Estimated monthly branded searches for Good Health in New Zealand rose 11.1% over 11 measured months, from 360 to 400 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Good Health’s and Nature's Way’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Good Health
5 branded search terms
- good health magnesium
- good health magnesium sleep support
- good health multivitamin
- good health supplements
- good health vitamins
Nature's Way
4 branded search terms
- natures way multivitamin
- natures way multivitamin gummies
- natures way vitamins
- natures way womens multivitamin
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