GoFundMe vs Patreon:Which is more popular by branded search in New Zealand?
In August 2026, Patreon had more branded searches than GoFundMe among crowdfunding platforms in New Zealand. Patreon was estimated to have 15.7K branded searches compared to GoFundMe’s 3.7K, and held a 34.9% Share of Search versus GoFundMe’s 8.2%.
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Which is more popular in search, GoFundMe or Patreon?
Compare the crowdfunding and fundraising platforms New Zealanders raise money on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Patreon, GoFundMe. The figures are in the table below the chart.
View monthly share of search table
| Month | Givealittle | Patreon | GoFundMe | Kickstarter | PledgeMe |
|---|---|---|---|---|---|
| Oct 2025 | 55.3% | 29.9% | 6.8% | 6.1% | 1.9% |
| Nov 2025 | 70.8% | 20.1% | 4.2% | 3.4% | 1.5% |
| Dec 2025 | 50.2% | 30% | 14.7% | 4% | 1.1% |
| Jan 2026 | 48.9% | 35.4% | 9.4% | 4.9% | 1.5% |
| Feb 2026 | 45.2% | 37.3% | 9.7% | 6.4% | 1.3% |
| Mar 2026 | 48.3% | 35.3% | 8% | 7% | 1.5% |
| Apr 2026 | 49.5% | 36.2% | 6% | 7.2% | 1.2% |
| May 2026 | 54.4% | 30.2% | 7% | 6.1% | 2.2% |
| Jun 2026 | 40.1% | 42.1% | 7.9% | 7.3% | 2.6% |
| Jul 2026 | 61.8% | 26.5% | 6.1% | 4.6% | 1% |
| Aug 2026 | 49.2% | 34.9% | 8.2% | 5.9% | 1.8% |
| Sep 2026 | — | — | — | — | — |
How has the GoFundMe and Patreon comparison changed over the last 12 months?
3 findings
- Patreon was ahead of GoFundMe in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, GoFundMe’s estimated Share of Search among crowdfunding platforms in New Zealand moved from 6.8% to 8.2%, and its estimated monthly branded searches moved from 3.5K to 3.7K.
- Across the 11 months ending August 2026, Patreon’s estimated Share of Search among crowdfunding platforms in New Zealand moved from 29.9% to 34.9%, and its estimated monthly branded searches moved from 15.6K to 15.7K.
How did search popularity change for New Zealand crowdfunding platforms in August 2026?
2 changes
In August 2026, Patreon gained estimated Share of Search among crowdfunding platforms in New Zealand, from 26.5% to 34.9%.
In August 2026, GoFundMe gained estimated Share of Search among crowdfunding platforms in New Zealand, from 6.1% to 8.2%.
How each brand is measured
Brandwave collects information about searches that people make online using GoFundMe’s and Patreon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
GoFundMe
8 branded search terms
- gofundme
- gofundme com
- gofundme crowdfunding
- gofundme donate
- gofundme fundraising
- gofundme new zealand
- gofundme nz
- gofundme online
Patreon
17 branded search terms
- cold ones patreon
- dross patreon
- kemono patreon
- patreon
- patreon app
- patreon com
- patreon crowdfunding
- patreon donate
- patreon fundraising
- patreon membership
- patreon near me
- patreon nz
- patreon online
- patreon sims4
- patreon tips
- patreon view
- sims4 cc patreon
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.