Brandwave

Glimp vs Pricer:Which is more popular?

In September 2026, Glimp had more branded searches than Pricer among price comparison sites in New Zealand. Glimp had about 260 branded searches, while Pricer had 90. Glimp made up 1.1% of all price comparison site searches we track, and Pricer accounted for 0.39%. When we asked ChatGPT and Google AI Overviews about price comparison sites, Pricer appeared in three of the five answers and Glimp in one. Pricer was mentioned before Glimp in three out of four answers that named either.

Among price comparison sites in New Zealand in September 2026

Who do people search for more?

Glimp, about 3 searches for every 1 for Pricer

Glimp 260 searchesPricer 90 searches

Who does AI mention more?

Pricer, mentioned in 3 of 5 answers, Glimp in 1

Pricer in 3 of 5Glimp in 1 of 5

Who does AI recommend more?

Pricer, named ahead of Glimp in 3 of 4 answers

Pricer first in 3Glimp first in 1

Follow Glimp vs Pricer and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top price comparison sites in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Pricer was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Glimp was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Pricer was listed before Glimp in three out of four answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. PriceSpy1st
  2. PriceMe2nd
  3. Pricer3rd
  4. Getprice3rd
  5. Grocer5th
  6. Grosave6th
  7. Glimp7th
  8. Canstar8th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • PriceSpy5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • PriceMe5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Grocer4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Pricer3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Grosave2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Getprice2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Canstar1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Glimp1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about price comparison sites

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Glimp or Pricer more popular in search?

This chart shows how often people search Google for Glimp and Pricer by name. Each line represents a brand's share of searches for all eight price comparison sites we track, month by month, from searches in New Zealand.

Glimp and Pricer among price comparison sites in New Zealand, by month

Share of searches by month for Glimp, Pricer. The figures are in the table below the chart.

View monthly share of searches table
MonthPriceSpyPriceMeGrosaveGrocerCanstarGlimpPricerGetprice
Oct 202577.4%15.3%1.4%1.7%1.5%2.5%0.24%0.03%
Nov 202579.9%16%0.77%0.95%0.75%1.4%0.14%0.06%
Dec 202582.3%13.4%0.79%1.5%0.65%1.2%0.17%0.05%
Jan 202677.1%15.3%1.1%2.5%1.3%2.5%0.17%0.07%
Feb 202679.4%12.7%1.1%2.6%1.4%2.6%0.18%0.04%
Mar 202679.4%12.8%1.7%2.6%1.1%2.1%0.25%0.04%
Apr 202682.3%10.7%1.2%2.7%1.4%1.4%0.26%0.04%
May 202683.1%10.8%0.97%2.2%1.2%1.5%0.19%0.04%
Jun 202682.9%10.8%1.2%1.8%1.4%1.5%0.34%0.04%
Jul 202670.8%9.2%1.5%1.5%15.4%1.2%0.16%0.03%
Aug 202672.1%11.5%2.9%2.9%9%1.3%0.28%0.04%
Sep 202679.4%12.7%2.6%2.1%1.7%1.1%0.39%0.04%

How has the Glimp and Pricer comparison changed over the last 12 months?

3 findings
  • Glimp was ahead of Pricer in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Glimp’s share of searches among price comparison sites in New Zealand moved from 2.5% to 1.1%, and its estimated monthly branded searches moved from 720 to 260.
  • Across the 12 months ending September 2026, Pricer’s share of searches among price comparison sites in New Zealand moved from 0.24% to 0.39%, and its estimated monthly branded searches moved from 70 to 90.

How did search popularity change for New Zealand price comparison sites in September 2026?

2 changes
  1. Estimated monthly branded searches for Pricer in New Zealand rose 28.6% over 12 measured months, from 70 to 90 in September 2026.

  2. Estimated monthly branded searches for Glimp in New Zealand fell 63.9% over 12 measured months, from 720 to 260 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Glimp’s and Pricer’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Glimp

1 branded search term

  • glimp

Pricer

1 branded search term

  • pricer

How the Brand Demand Index is measured

Other head-to-heads among price comparison sites

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.