Brandwave

Genesis Energy vs OnGas:Which is more popular?

In September 2026, OnGas had more branded searches than Genesis Energy among LPG suppliers in New Zealand. OnGas had about 690 branded searches, while Genesis Energy had 370. OnGas made up 3.8% of all LPG supplier searches we track, and Genesis Energy accounted for 2%. When we asked ChatGPT and Google AI Overviews about LPG suppliers, Genesis Energy appeared in three of the five answers and OnGas in none.

Among LPG suppliers in New Zealand in September 2026

Who do people search for more?

OnGas, about 86% more searches than Genesis Energy

OnGas 690 searchesGenesis Energy 370 searches

Who does AI mention more?

Genesis Energy, mentioned in 3 of 5 answers, OnGas in 0

Genesis Energy in 3 of 5OnGas in 0 of 5

Who does AI recommend more?

Genesis Energy, the only one of the two named

Genesis Energy first in 3OnGas never named

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Top LPG suppliers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Genesis Energy was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. OnGas did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Rockgas1st
  2. Genesis Energy2nd
  3. Elgas3rd
  4. LPG4U4th
  5. OnGas–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Rockgas5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Elgas5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Genesis Energy3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • LPG4U2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • OnGas0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about LPG suppliers

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Genesis Energy or OnGas more popular in search?

This chart shows how often people search Google for Genesis Energy and OnGas by name. Each line represents a brand's share of searches for all five LPG suppliers we track, month by month, from searches in New Zealand.

Genesis Energy and OnGas among LPG suppliers in New Zealand, by month

Share of searches by month for OnGas, Genesis Energy. The figures are in the table below the chart.

View monthly share of searches table
MonthRockgasElgasLPG4UOnGasGenesis Energy
Oct 202551.9%38.7%3.4%4.7%1.4%
Nov 202551.6%38.5%3.3%5.2%1.3%
Dec 202556.5%32.7%3.5%6.1%1.3%
Jan 202652.1%36.8%3.9%5.8%1.4%
Feb 202656%33.2%4.3%4.9%1.7%
Mar 202652.4%37.8%3.9%4.2%1.6%
Apr 202652%38.3%4%4%1.7%
May 202652.1%38.5%4.1%3.4%2%
Jun 202652.2%38.4%4.1%3.4%1.9%
Jul 202652%38.5%4%3.4%2.1%
Aug 202651.9%38.8%4.1%3.2%2%
Sep 202651.8%37.5%4.8%3.8%2%

How has the Genesis Energy and OnGas comparison changed over the last 12 months?

3 findings
  • OnGas was ahead of Genesis Energy in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Genesis Energy’s share of searches among LPG suppliers in New Zealand moved from 1.4% to 2%, and its estimated monthly branded searches held steady at 370.
  • Across the 12 months ending September 2026, OnGas’ share of searches among LPG suppliers in New Zealand moved from 4.7% to 3.8%, and its estimated monthly branded searches moved from 1.2K to 690.

How did search popularity change for New Zealand LPG suppliers in September 2026?

1 change

  1. In September 2026, OnGas gained share of searches among LPG suppliers in New Zealand, from 3.2% to 3.8%.

How are branded searches counted?

7 search terms

Brandwave collects information about searches that people make online using Genesis Energy’s and OnGas’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Genesis Energy

2 branded search terms

  • genesis bottled gas
  • genesis lpg

OnGas

5 branded search terms

  • on gas
  • ongas
  • ongas bottle swap
  • ongas lpg
  • vector ongas

How the Brand Demand Index is measured

Other head-to-heads among LPG suppliers

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