Brandwave

How popular isElgas?

In September 2026, people searched for Elgas by name about 6,810 times in New Zealand, a 32.8% decrease from the previous year. These searches made up 37.5% of all New Zealand LPG supplier searches, placing Elgas second out of five suppliers. When we asked both ChatGPT and Google AI Overviews about LPG suppliers, Elgas appeared in all answers and was the third most recommended of the five.

Search and AI answers in September 2026

Elgas is the second most searched of 5 competitors and the third most recommended in AI answers.

  1. RockgasShare of searches 51.8%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  2. ElgasShare of searches 37.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd
  3. LPG4UShare of searches 4.8%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
  4. OnGasShare of searches 3.8%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. Genesis EnergyShare of searches 2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
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Top LPG suppliers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Elgas appeared in all five answers. Elgas is the third most recommended of the five.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Rockgas1st
  2. Genesis Energy2nd
  3. Elgas3rd
  4. LPG4U4th
  5. OnGas–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Rockgas5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Elgas5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Genesis Energy3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • LPG4U2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • OnGas0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about LPG suppliers

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which LPG suppliers compete with Elgas?

Elgas against LPG suppliers in New Zealand, by month

Share of searches by month for Rockgas, Elgas, LPG4U, OnGas, Genesis Energy. The figures are in the table below the chart.

View monthly share of searches table
MonthRockgasElgasLPG4UOnGasGenesis Energy
Oct 202551.9%38.7%3.4%4.7%1.4%
Nov 202551.6%38.5%3.3%5.2%1.3%
Dec 202556.5%32.7%3.5%6.1%1.3%
Jan 202652.1%36.8%3.9%5.8%1.4%
Feb 202656%33.2%4.3%4.9%1.7%
Mar 202652.4%37.8%3.9%4.2%1.6%
Apr 202652%38.3%4%4%1.7%
May 202652.1%38.5%4.1%3.4%2%
Jun 202652.2%38.4%4.1%3.4%1.9%
Jul 202652%38.5%4%3.4%2.1%
Aug 202651.9%38.8%4.1%3.2%2%
Sep 202651.8%37.5%4.8%3.8%2%

  1. 1.Rockgas

    51.8%

    Held 1st. 9.4K estimated branded searches, -16.4% vs prior month. Share -0.1 points.

  2. 2.Elgas

    37.5%

    Held 2nd. 6.8K estimated branded searches, -19% vs prior month. Share -1.3 points.

  3. 3.LPG4U

    4.8%

    Held 3rd. 880 estimated branded searches, 0% vs prior month. Share +0.8 points.

  4. 4.OnGas

    3.8%

    Held 4th. 690 estimated branded searches, 0% vs prior month. Share +0.6 points.

  5. 5.Genesis Energy

    2%

    Held 5th. 370 estimated branded searches, -14% vs prior month. Share +0.1 points.

Compare popularity between Elgas and its closest rivals

Every comparison with Elgas

4 comparisons

How has branded search demand for Elgas changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Elgas in New Zealand fell from 10.1K to 6.8K.
  • Across the 12 months ending September 2026, Elgas’ share of searches among LPG suppliers in New Zealand decreased from 38.7% to 37.5%.
  • Across the 12 months ending September 2026, Elgas’ share of searches among LPG suppliers in New Zealand peaked at 38.8% in August 2026 and was lowest at 32.7% in December 2025.

How did search popularity change for New Zealand LPG suppliers in September 2026?

4 changes

  1. In September 2026, LPG4U gained share of searches among LPG suppliers in New Zealand, from 4.1% to 4.8%.

  2. In September 2026, OnGas gained share of searches among LPG suppliers in New Zealand, from 3.2% to 3.8%.

  3. In September 2026, Elgas lost share of searches among LPG suppliers in New Zealand, from 38.8% to 37.5%.

  4. Estimated monthly branded searches for Rockgas in New Zealand fell 30.9% over 12 measured months, from 13.6K to 9.4K in September 2026.

How are Elgas’ branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Elgas’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • elgas
  • elgas gas
  • elgas gas bottle
  • elgas lpg
  • elgas order

Do you work for Elgas? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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