Gallagher Insurance vs Gerrards Insurance Brokers:Which is more popular in New Zealand?
In October 2026, Gallagher Insurance had more branded searches than Gerrards Insurance Brokers among Christchurch insurance brokers in New Zealand. Gallagher Insurance had about 340 branded searches, while Gerrards Insurance Brokers had 70. Gallagher Insurance made up 34.3% of all Christchurch insurance broker searches we track, and Gerrards Insurance Brokers accounted for 7.1%. When we asked ChatGPT and Google AI Overviews about Christchurch insurance brokers, Gerrards Insurance Brokers appeared in all three answers and Gallagher Insurance in two. Gerrards Insurance Brokers was mentioned before Gallagher Insurance in every answer.
Who do people search for more?
Gallagher Insurance, about 5 searches for every 1 for Gerrards Insurance Brokers
Who does AI mention more?
Gerrards Insurance Brokers, mentioned in every answer we collected
Who does AI recommend more?
Gerrards Insurance Brokers, named ahead of Gallagher Insurance in every answer
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Top Christchurch insurance brokers in ChatGPT and Google AI Overviews
In three ChatGPT questions, Gerrards Insurance Brokers appeared in all three answers. Gallagher Insurance was mentioned in two out of three: in two of the three ChatGPT answers. Gerrards Insurance Brokers was listed before Gallagher Insurance in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Resure3 of 3Named in 3 of 3 ChatGPT answers
Rothbury Insurance Brokers3 of 3Named in 3 of 3 ChatGPT answers
Gerrards Insurance Brokers3 of 3Named in 3 of 3 ChatGPT answers
Gallagher Insurance2 of 3Named in 2 of 3 ChatGPT answers
Runacres Insurance2 of 3Named in 2 of 3 ChatGPT answers
ICIB BROKERWEB0 of 3Named in 0 of 3 ChatGPT answers
PSC Insurance Brokers0 of 3Named in 0 of 3 ChatGPT answers
See every answer about Christchurch insurance brokers
3 answers
Asked ChatGPT
“Which insurance broker should I hire in Christchurch, New Zealand?”
Asked ChatGPT
“What are the best insurance brokers in Christchurch, New Zealand?”
Asked ChatGPT
“What's the best insurance broker in Christchurch, New Zealand for the right cover?”
Searched Google, AI Overview
“insurance broker christchurch”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“insurance advice christchurch”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Is Gallagher Insurance or Gerrards Insurance Brokers more popular in search?
This chart shows how often people search Google for Gallagher Insurance and Gerrards Insurance Brokers by name. Each line represents a brand's share of searches for all seven Christchurch insurance brokers we track, month by month, from searches in New Zealand.
Share of searches by month for Gallagher Insurance, Gerrards Insurance Brokers. The figures are in the table below the chart.
View monthly share of searches table
| Month | Gallagher Insurance | Runacres Insurance | Resure | ICIB BROKERWEB | Rothbury Insurance Brokers | Gerrards Insurance Brokers | PSC Insurance Brokers |
|---|---|---|---|---|---|---|---|
| Nov 2025 | 28.3% | 30.2% | 13.2% | 7.5% | 13.2% | 6.6% | 0.94% |
| Dec 2025 | 23.2% | 35.4% | 8.5% | 8.5% | 13.4% | 8.5% | 2.4% |
| Jan 2026 | 22.2% | 32.3% | 13.1% | 9.1% | 14.1% | 7.1% | 2% |
| Feb 2026 | 27.6% | 30.5% | 11.4% | 7.6% | 13.3% | 6.7% | 2.9% |
| Mar 2026 | 27.2% | 23.2% | 12.8% | 7.2% | 13.6% | 13.6% | 2.4% |
| Apr 2026 | 28% | 27% | 13% | 9% | 14% | 7% | 2% |
| May 2026 | 25.2% | 25.2% | 14% | 9.3% | 13.1% | 10.3% | 2.8% |
| Jun 2026 | 22.9% | 28.4% | 16.5% | 7.3% | 15.6% | 8.3% | 0.92% |
| Jul 2026 | 28.6% | 21% | 21% | 7.6% | 10.5% | 8.6% | 2.9% |
| Aug 2026 | 25% | 24% | 17% | 8% | 14% | 9% | 3% |
| Sep 2026 | 30.3% | 22.2% | 14.1% | 10.1% | 14.1% | 7.1% | 2% |
| Oct 2026 | 34.3% | 19.2% | 17.2% | 10.1% | 9.1% | 7.1% | 3% |
How has branded search for Gallagher Insurance and Gerrards Insurance Brokers changed in New Zealand over the last 12 months?
3 findings
- Gallagher Insurance was ahead of Gerrards Insurance Brokers in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Gallagher Insurance’s share of searches among Christchurch insurance brokers in New Zealand moved from 28.3% to 34.3%, and its estimated monthly branded searches moved from 300 to 340.
- Across the 12 months ending October 2026, Gerrards Insurance Brokers’ share of searches among Christchurch insurance brokers in New Zealand moved from 6.6% to 7.1%, and its estimated monthly branded searches held steady at 70.
How did search popularity change for New Zealand Christchurch insurance brokers in October 2026?
1 change

In October 2026, Gallagher Insurance gained share of searches among Christchurch insurance brokers in New Zealand, from 30.3% to 34.3%.
How are Gallagher Insurance’s and Gerrards Insurance Brokers’ branded searches counted?
13 search terms
Brandwave collects information about searches that people make online using Gallagher Insurance’s and Gerrards Insurance Brokers’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Gallagher Insurance
12 branded search terms
- ajg insurance
- ajg insurance broker
- gallagher boat insurance
- gallagher car insurance
- gallagher home insurance
- gallagher insurance agency
- gallagher insurance quote
- gallagher insurance services
- gallagher landlord insurance
- gallagher life insurance
- gallagher pet insurance
- gallagher travel insurance
Gerrards Insurance Brokers
1 branded search term
- gerrards insurance brokers
Other head-to-heads among Christchurch insurance brokers

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Runacres Insurance vs ICIB BROKERWEB: compare popularity

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