How popular isGerrards Insurance Brokers?
In October 2026, people searched for Gerrards Insurance Brokers by name about 170 times in New Zealand, a 54.5% increase from the previous year. These searches made up 7.1% of all New Zealand Christchurch insurance broker searches, placing Gerrards Insurance Brokers sixth out of seven brokers. When we asked both ChatGPT and Google AI Overviews about Christchurch insurance brokers, Gerrards Insurance Brokers appeared in all answers and was the most recommended of the seven.
Gerrards Insurance Brokers is the sixth most searched of 7 competitors and the most recommended in the AI answers we collected.
Gallagher InsuranceShare of searches 34.3%Mentioned in 2 of 3 AI answersPlace in AI recommendations 5th
Runacres InsuranceShare of searches 19.2%Mentioned in 2 of 3 AI answersPlace in AI recommendations 4th
ResureShare of searches 17.2%Mentioned in 3 of 3 AI answersPlace in AI recommendations 3rd
ICIB BROKERWEBShare of searches 10.1%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
Gerrards Insurance BrokersShare of searches 7.1%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
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Top Christchurch insurance brokers in ChatGPT and Google AI Overviews
In three ChatGPT questions, Gerrards Insurance Brokers appeared in all three answers. Gerrards Insurance Brokers is the most recommended of the seven.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Resure3 of 3Named in 3 of 3 ChatGPT answers
Rothbury Insurance Brokers3 of 3Named in 3 of 3 ChatGPT answers- Gerrards Insurance Brokers3 of 3Named in 3 of 3 ChatGPT answers
- Gallagher Insurance2 of 3Named in 2 of 3 ChatGPT answers
- Runacres Insurance2 of 3Named in 2 of 3 ChatGPT answers
- ICIB BROKERWEB0 of 3Named in 0 of 3 ChatGPT answers
PSC Insurance Brokers0 of 3Named in 0 of 3 ChatGPT answers
See every answer about Christchurch insurance brokers
3 answers
Asked ChatGPT
“Which insurance broker should I hire in Christchurch, New Zealand?”
Asked ChatGPT
“What are the best insurance brokers in Christchurch, New Zealand?”
Asked ChatGPT
“What's the best insurance broker in Christchurch, New Zealand for the right cover?”
Searched Google, AI Overview
“insurance broker christchurch”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“insurance advice christchurch”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
How often do people search for Gerrards Insurance Brokers compared with other New Zealand Christchurch insurance brokers?
Share of searches by month for Gallagher Insurance, Runacres Insurance, Resure, ICIB BROKERWEB, Rothbury Insurance Brokers, Gerrards Insurance Brokers, PSC Insurance Brokers. The figures are in the table below the chart.
View monthly share of searches table
| Month | Gallagher Insurance | Runacres Insurance | Resure | ICIB BROKERWEB | Rothbury Insurance Brokers | Gerrards Insurance Brokers | PSC Insurance Brokers |
|---|---|---|---|---|---|---|---|
| Nov 2025 | 28.3% | 30.2% | 13.2% | 7.5% | 13.2% | 6.6% | 0.94% |
| Dec 2025 | 23.2% | 35.4% | 8.5% | 8.5% | 13.4% | 8.5% | 2.4% |
| Jan 2026 | 22.2% | 32.3% | 13.1% | 9.1% | 14.1% | 7.1% | 2% |
| Feb 2026 | 27.6% | 30.5% | 11.4% | 7.6% | 13.3% | 6.7% | 2.9% |
| Mar 2026 | 27.2% | 23.2% | 12.8% | 7.2% | 13.6% | 13.6% | 2.4% |
| Apr 2026 | 28% | 27% | 13% | 9% | 14% | 7% | 2% |
| May 2026 | 25.2% | 25.2% | 14% | 9.3% | 13.1% | 10.3% | 2.8% |
| Jun 2026 | 22.9% | 28.4% | 16.5% | 7.3% | 15.6% | 8.3% | 0.92% |
| Jul 2026 | 28.6% | 21% | 21% | 7.6% | 10.5% | 8.6% | 2.9% |
| Aug 2026 | 25% | 24% | 17% | 8% | 14% | 9% | 3% |
| Sep 2026 | 30.3% | 22.2% | 14.1% | 10.1% | 14.1% | 7.1% | 2% |
| Oct 2026 | 34.3% | 19.2% | 17.2% | 10.1% | 9.1% | 7.1% | 3% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 34.3% | 340 | +13.3% | +4 points | |
| 2, held 2nd | 19.2% | 190 | -13.6% | -3 points | |
| 3, held 3rd | 17.2% | 170 | +21.4% | +3 points | |
| 4, moved from 5th to 4th | 10.1% | 100 | 0% | 0 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 9.1% | 90 | -35.7% | -5.1 pointsmoved from 4th to 5th | |
| 6, held 6th | 7.1% | 70 | 0% | 0 points | |
| 7, held 7th | 3% | 30 | +50% | +1 points |
34.3%
Held 1st. 340 estimated branded searches, +13.3% vs prior month. Share +4 points.
19.2%
Held 2nd. 190 estimated branded searches, -13.6% vs prior month. Share -3 points.
3.
Resure17.2%
Held 3rd. 170 estimated branded searches, +21.4% vs prior month. Share +3 points.
10.1%
Moved from 5th to 4th. 100 estimated branded searches, 0% vs prior month. Share 0 points.
Moved from 4th to 5th. 90 estimated branded searches, -35.7% vs prior month. Share -5.1 points.
Held 6th. 70 estimated branded searches, 0% vs prior month. Share 0 points.
Held 7th. 30 estimated branded searches, +50% vs prior month. Share +1 points.
Compare popularity between Gerrards Insurance Brokers and its closest rivals
- Gerrards Insurance Brokers vs Runacres Insurance: compare popularity
- Gerrards Insurance Brokers vs Resure: compare popularity
- Gerrards Insurance Brokers vs ICIB BROKERWEB: compare popularity
- Gerrards Insurance Brokers vs Rothbury Insurance Brokers: compare popularity
- Gerrards Insurance Brokers vs PSC Insurance Brokers: compare popularity
- Compare Gerrards Insurance Brokers with any brand
Every comparison with Gerrards Insurance Brokers
6 comparisons
How has branded search demand for Gerrards Insurance Brokers changed in New Zealand over the last 12 months?
2 findings
- Across the 12 months ending October 2026, estimated monthly branded searches for Gerrards Insurance Brokers in New Zealand rose from 110 to 170.
- Across the 12 months ending October 2026, Gerrards Insurance Brokers’ share of searches among Christchurch insurance brokers in New Zealand peaked at 13.6% in March 2026 and was lowest at 6.6% in November 2025.
How did search popularity change for New Zealand Christchurch insurance brokers in October 2026?
6 changes
In October 2026, Gallagher Insurance gained share of searches among Christchurch insurance brokers in New Zealand, from 30.3% to 34.3%.
In October 2026, Resure gained share of searches among Christchurch insurance brokers in New Zealand, from 14.1% to 17.2%.
In October 2026, PSC Insurance Brokers gained share of searches among Christchurch insurance brokers in New Zealand, from 2% to 3%.
In October 2026, Rothbury Insurance Brokers lost share of searches among Christchurch insurance brokers in New Zealand, from 14.1% to 9.1%.
In October 2026, Runacres Insurance lost share of searches among Christchurch insurance brokers in New Zealand, from 22.2% to 19.2%.
In October 2026, ICIB BROKERWEB rose from 5th to 4th among Christchurch insurance brokers in New Zealand.
How are Gerrards Insurance Brokers’ branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Gerrards Insurance Brokers’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
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