Fiverr vs Freelancer.com:Which is more popular by branded search in New Zealand?
In August 2026, Fiverr had more branded searches than Freelancer.com among freelance marketplaces in New Zealand. Fiverr was estimated to have 7K branded searches compared to Freelancer.com’s 120, and held a 55.1% Share of Search versus Freelancer.com’s 0.95%.
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Which is more popular in search, Fiverr or Freelancer.com?
Compare the freelance marketplaces New Zealand businesses hire contractors from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Fiverr, Freelancer.com. The figures are in the table below the chart.
View monthly share of search table
| Month | Fiverr | Upwork | Toptal | Freelancer.com | 99designs |
|---|---|---|---|---|---|
| Oct 2025 | 65.7% | 31.3% | 1.2% | 1.1% | 0.74% |
| Nov 2025 | 60.8% | 35.8% | 1.4% | 1.5% | 0.49% |
| Dec 2025 | 60.9% | 36.1% | 1.3% | 1.1% | 0.57% |
| Jan 2026 | 56.2% | 40.5% | 1.5% | 1.5% | 0.38% |
| Feb 2026 | 59.8% | 36.3% | 1.4% | 2.1% | 0.48% |
| Mar 2026 | 54.2% | 41.8% | 1.5% | 1.9% | 0.68% |
| Apr 2026 | 55.5% | 41.3% | 1.2% | 1.6% | 0.38% |
| May 2026 | 58.3% | 37.7% | 1.2% | 2.1% | 0.67% |
| Jun 2026 | 59.8% | 37.4% | 1.1% | 1.1% | 0.55% |
| Jul 2026 | 55.2% | 41.9% | 1.2% | 1.3% | 0.47% |
| Aug 2026 | 55.1% | 41.8% | 1.5% | 0.95% | 0.71% |
| Sep 2026 | — | — | — | — | — |
How has the Fiverr and Freelancer.com comparison changed over the last 12 months?
3 findings
- Fiverr was ahead of Freelancer.com in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Fiverr’s estimated Share of Search among freelance marketplaces in New Zealand moved from 65.7% to 55.1%, and its estimated monthly branded searches moved from 10.7K to 7K.
- Across the 11 months ending August 2026, Freelancer.com’s estimated Share of Search among freelance marketplaces in New Zealand moved from 1.1% to 0.95%, and its estimated monthly branded searches moved from 180 to 120.
How did search popularity change for New Zealand freelance marketplaces in August 2026?
2 changes

In August 2026, Freelancer.com fell from 3rd to 4th among freelance marketplaces in New Zealand.

Estimated monthly branded searches for Fiverr in New Zealand fell 34.7% over 11 measured months, from 10.7K to 7K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Fiverr’s and Freelancer.com’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Fiverr
12 branded search terms
- fiverr
- fiverr app
- fiverr co m
- fiverr com
- fiverr freelance
- fiverr hire
- fiverr near me
- fiverr nz
- fiverr online
- fiverr professional
- fiverr seo
- fiverr what is
Freelancer.com
2 branded search terms
- freelancer com
- freelancer website

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.