Brandwave

FedEx vs Mainfreight:Which is more popular by branded search in New Zealand?

In August 2026, Mainfreight had more branded searches than FedEx among freight and logistics companies in New Zealand. Mainfreight was estimated to have 27.1K branded searches compared to FedEx’s 26K, and held a 24% Share of Search versus FedEx’s 23%.

Share of Search among freight and logistics companies in New Zealand in August 2026Which is more popular in search, FedEx or Mainfreight?
FedEx23%26K searches
vs
Mainfreight24%27.1K searches

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Which is more popular in search, FedEx or Mainfreight?

Compare the freight forwarders and logistics companies New Zealand businesses ship with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

FedEx and Mainfreight among freight and logistics companies in New Zealand, by month

Share of Search by month for Mainfreight, FedEx. The figures are in the table below the chart.

View monthly share of search table
MonthDHLMainfreightFedExFliwayTollBig Chill
Oct 202541.7%27%19.9%5.3%5.5%0.6%
Nov 202538%29.9%19.7%6.3%5.4%0.59%
Dec 202542.6%25.3%18.9%6.6%6.1%0.47%
Jan 202640.7%27.2%17.9%5.6%8.1%0.53%
Feb 202640.9%28.7%17.9%6.2%5.7%0.65%
Mar 202643.6%26.3%19.2%6%4.3%0.59%
Apr 202645%25.7%18.8%5.3%4.6%0.53%
May 202642.4%25.5%21.9%5.7%4.1%0.45%
Jun 202644.2%25.1%20.6%5.9%3.8%0.42%
Jul 202644.3%24.5%21.2%5.8%3.9%0.35%
Aug 202643.3%24%23%5.4%3.8%0.43%
Sep 2026——————

How has the FedEx and Mainfreight comparison changed over the last 12 months?

How did search popularity change for New Zealand freight and logistics companies in August 2026?

  1. In August 2026, FedEx gained estimated Share of Search among freight and logistics companies in New Zealand, from 21.2% to 23%.

  2. Mainfreight’s estimated Share of Search among freight and logistics companies in New Zealand has lost ground for 3 months in a row, from 25.5% to 24% in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using FedEx’s and Mainfreight’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

FedEx

19 branded search terms

  • fedex
  • fedex com
  • fedex courier
  • fedex freight
  • fedex international
  • fedex international shipping
  • fedex logistics
  • fedex near me
  • fedex new zealand
  • fedex nz
  • fedex office
  • fedex office print & ship center
  • fedex online
  • fedex pak
  • fedex pickup
  • fedex quote
  • fedex shipping
  • fedex tracking
  • tnt fedex

Mainfreight

20 branded search terms

  • don braid mainfreight
  • mainchain mainfreight
  • Mainfreight
  • Mainfreight 2 Home
  • Mainfreight 2Home
  • Mainfreight Air & Ocean
  • Mainfreight Air and Ocean
  • mainfreight au
  • mainfreight com
  • Mainfreight Hamilton
  • Mainfreight logistics
  • mainfreight mainchain
  • Mainfreight near me
  • Mainfreight New Plymouth
  • Mainfreight NZ
  • Mainfreight price
  • Mainfreight shipping
  • Mainfreight Thames
  • mainfreight tracking
  • Mainfreight transport New Plymouth

How the Brand Demand Index is measured

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Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.