Energizer vs Panasonic Batteries:Which is more popular by branded search in New Zealand?
In August 2026, Energizer had more branded searches than Panasonic Batteries among battery brands in New Zealand. Energizer was estimated to have 4.4K branded searches compared to Panasonic Batteries’ 1.9K, and held a 46.9% Share of Search versus Panasonic Batteries’ 20%.
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Which is more popular in search, Energizer or Panasonic Batteries?
Compare the household battery brands New Zealanders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Energizer, Panasonic Batteries. The figures are in the table below the chart.
View monthly share of search table
| Month | Energizer | Duracell | Panasonic Batteries | Eveready |
|---|---|---|---|---|
| Oct 2025 | 51.2% | 23.1% | 19.7% | 6.1% |
| Nov 2025 | 50.1% | 22% | 22% | 5.9% |
| Dec 2025 | 51% | 18.7% | 24.1% | 6.2% |
| Jan 2026 | 47.1% | 29.5% | 18.3% | 5.1% |
| Feb 2026 | 49.8% | 27.4% | 19% | 3.8% |
| Mar 2026 | 45.1% | 33.4% | 17.4% | 4.1% |
| Apr 2026 | 44.2% | 35.5% | 13.5% | 6.7% |
| May 2026 | 34.5% | 45.3% | 16.7% | 3.5% |
| Jun 2026 | 28% | 44.4% | 21.2% | 6.5% |
| Jul 2026 | 33% | 40.7% | 20.4% | 5.9% |
| Aug 2026 | 46.9% | 28.6% | 20% | 4.5% |
| Sep 2026 | — | — | — | — |
How has the Energizer and Panasonic Batteries comparison changed over the last 12 months?
3 findings
- Energizer was ahead of Panasonic Batteries in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Energizer’s estimated Share of Search among battery brands in New Zealand moved from 51.2% to 46.9%, and its estimated monthly branded searches moved from 2.1K to 4.4K.
- Across the 11 months ending August 2026, Panasonic Batteries’ estimated Share of Search among battery brands in New Zealand moved from 19.7% to 20%, and its estimated monthly branded searches moved from 810 to 1.9K.
How did search popularity change for New Zealand battery brands in August 2026?
2 changes
In August 2026, Energizer overtook Duracell to take the highest estimated Share of Search among battery brands in New Zealand, at 46.9%.
Estimated monthly branded searches for Panasonic Batteries in New Zealand rose 133.3% over 11 measured months, from 810 to 1.9K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Energizer’s and Panasonic Batteries’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Energizer
12 branded search terms
- bateri energizer aa
- battery energizer
- battery energizer rechargeable
- energizer
- energizer 2032 battery
- energizer a27
- energizer aa max
- energizer aaa batteries
- energizer com
- energizer lithium aa
- energizer near me
- energizer nz
Panasonic Batteries
12 branded search terms
- aaa panasonic eneloop
- eneloop
- eneloop aa
- eneloop aaa
- eneloop batteri
- eneloop eneloop pro
- eneloop rechargeable
- panasonic batteries
- panasonic eneloop
- panasonic eneloop aaa rechargeable batteries
- panasonic eneloop batteries
- panasonic eneloop rechargeable
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