Do Good Jobs vs Sidekicker:Which is more popular by branded search in New Zealand?
In August 2026, Sidekicker had more branded searches than Do Good Jobs among job boards in New Zealand. Sidekicker was estimated to have 7K branded searches compared to Do Good Jobs’ 3.4K, and held a 0.83% Share of Search versus Do Good Jobs’ 0.4%.
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Which is more popular in search, Do Good Jobs or Sidekicker?
Compare job search websites and apps used by job seekers in New Zealand, using branded searches made in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Sidekicker, Do Good Jobs. The figures are in the table below the chart.
View monthly share of search table
| Month | SEEK | Trade Me Jobs | Indeed | Student Job Search | Jora | Sidekicker | Do Good Jobs | Backpacker Board | MyJobSpace |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 65.9% | 12.3% | 9.9% | 7% | 2.5% | 1.4% | 0.48% | 0.45% | 0.18% |
| Nov 2025 | 63.7% | 12% | 9.3% | 9.2% | 2.5% | 2.2% | 0.47% | 0.57% | 0.15% |
| Dec 2025 | 66.3% | 12.8% | 8.2% | 7.2% | 2.6% | 1.5% | 0.47% | 0.73% | 0.16% |
| Jan 2026 | 68.6% | 11.8% | 8.7% | 6.4% | 2.5% | 0.88% | 0.44% | 0.52% | 0.14% |
| Feb 2026 | 65.9% | 13.8% | 8.4% | 7% | 2.7% | 0.98% | 0.5% | 0.46% | 0.19% |
| Mar 2026 | 67.1% | 14% | 7.4% | 6.2% | 2.7% | 1.5% | 0.5% | 0.44% | 0.2% |
| Apr 2026 | 67.9% | 10.9% | 8.8% | 6.6% | 2.9% | 1.5% | 0.53% | 0.66% | 0.23% |
| May 2026 | 70.3% | 11.1% | 7.9% | 5.5% | 2.8% | 1.1% | 0.45% | 0.62% | 0.16% |
| Jun 2026 | 72.3% | 9.7% | 8% | 5.4% | 2.6% | 0.93% | 0.45% | 0.46% | 0.2% |
| Jul 2026 | 72.8% | 9.7% | 8% | 5.5% | 2.3% | 0.89% | 0.45% | 0.32% | 0.15% |
| Aug 2026 | 74.4% | 8.8% | 8.1% | 5.1% | 1.8% | 0.83% | 0.4% | 0.32% | 0.14% |
| Sep 2026 | — | — | — | — | — | — | — | — | — |
How has the Do Good Jobs and Sidekicker comparison changed over the last 12 months?
3 findings
- Sidekicker was ahead of Do Good Jobs in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Do Good Jobs’ estimated Share of Search among job boards in New Zealand moved from 0.48% to 0.4%, and its estimated monthly branded searches held steady at 3.4K.
- Across the 11 months ending August 2026, Sidekicker’s estimated Share of Search among job boards in New Zealand moved from 1.4% to 0.83%, and its estimated monthly branded searches moved from 10.1K to 7K.
How did search popularity change for New Zealand job boards in August 2026?
1 change

Estimated monthly branded searches for Sidekicker in New Zealand fell 30.8% over 11 measured months, from 10.1K to 7K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Do Good Jobs’ and Sidekicker’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Do Good Jobs
4 branded search terms
- Do Good Jobs
- do good jobs nz
- do good jobs wellington
- dogoodjobs
Sidekicker
9 branded search terms
- Sidekicker
- sidekicker app
- sidekicker auckland
- sidekicker christchurch
- sidekicker jobs
- sidekicker jobs nz
- sidekicker new zealand
- sidekicker nz
- sidekicker wellington

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.