Brandwave

David Reid Homes vs Versatile:Which is more popular by branded search in New Zealand?

In August 2026, Versatile had more branded searches than David Reid Homes among group home builders in New Zealand. Versatile was estimated to have 4.4K branded searches compared to David Reid Homes’ 820, and held a 15% Share of Search versus David Reid Homes’ 2.8%.

Share of Search among group home builders in New Zealand in August 2026Which is more popular in search, David Reid Homes or Versatile?
David Reid Homes2.8%820 searches
vs
Versatile15%4.4K searches
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Which is more popular in search, David Reid Homes or Versatile?

Compare the national home building companies New Zealanders build new homes with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

David Reid Homes and Versatile among group home builders in New Zealand, by month

Share of Search by month for Versatile, David Reid Homes. The figures are in the table below the chart.

View monthly share of search table
MonthG.J. Gardner HomesVersatileSignature HomesMike Greer HomesLandmark HomesJennian HomesGolden HomesGeneration HomesStonewood HomesPlatinum HomesDavid Reid HomesFowler Homes
Oct 202522.7%12.9%16.6%9.8%7.9%6.8%6.3%3.9%4.5%3.1%3.3%2.3%
Nov 202524.7%14.3%15.5%9.3%7.1%7.4%5.7%4.2%4.1%2.8%2.9%2%
Dec 202521.5%13.4%15.5%9.5%7.7%8%7.1%3.9%5%3%3.1%2.3%
Jan 202623.5%15%14.2%8.7%8.2%7%6.6%3.7%5%3.3%2.8%2%
Feb 202620.5%18.6%15.2%9.5%7.1%6.4%6.8%3.7%4%3.3%2.9%2%
Mar 202624.1%12.7%14.9%9%6.8%7.2%7.8%4.1%4.9%3.4%2.7%2.4%
Apr 202621.4%12.6%16.1%9.6%8%6.6%8.4%4.5%4.2%3%3%2.6%
May 202621.2%15.8%13.7%11.6%7.8%6.5%5.9%5.1%4.3%3%2.9%2.2%
Jun 202620.2%12.6%17%10.7%8.3%7.2%6.5%5.5%3.6%2.7%3.3%2.3%
Jul 202621.1%12%15.2%10.9%8.8%7.6%6.9%5.5%3.9%2.9%2.8%2.4%
Aug 202620.6%15%14.9%10.9%8.1%7.4%6.8%4.4%3.9%2.8%2.8%2.5%
Sep 2026————————————

How has the David Reid Homes and Versatile comparison changed over the last 12 months?

How did search popularity change for New Zealand group home builders in August 2026?

  1. In August 2026, Versatile overtook Signature Homes to rank 2nd among group home builders in New Zealand, at 15%.

  2. Estimated monthly branded searches for David Reid Homes in New Zealand fell 21.2% over 11 measured months, from 1K to 820 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using David Reid Homes’ and Versatile’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

David Reid Homes

7 branded search terms

  • david reid homes
  • david reid homes house plans
  • david reid homes near me
  • david reid homes nz
  • davidreidhomes
  • davidreidhomes co nz
  • davidreidhomes nz

Versatile

7 branded search terms

  • versatile builders
  • versatile garages
  • versatile homes
  • versatile homes price list
  • versatile house plans
  • versatile shed
  • versatile show home

How the Brand Demand Index is measured

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